Wearable Technology in Mobile Advertising

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Market Research Reports, Inc. has announced the addition of “Wearable Technology in Mobile Advertising” research report to their offering. See more at- http://mrr.cm/ZBc

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Wearable Technology in Mobile Advertising

  1. 1. Category : Computing & Electronics All logos and Images mentioned on this slide belong to their respective owners. www.MarketResearchReports.com
  2. 2. Introduction to Report  Launch Date: August 28, 2014  Number of Pages: 28  Geography Coverage: Global  Available Format: PDF Price For Single User License: USD 2,995 Delivery Time: Within 24 Hours (During Working Days) www.MarketResearchReports.com
  3. 3. About the Report This report is part of the Publisher Information and Communications Technology (ICT) Insight series of reports, which are provided as part of subscription offerings and on an exclusive basis to our preferred clients and partners. The reports provide critical information and key insights into the impact of developing ICT trends, challenges and opportunities with emerging business models, and assessment of evolving and maturing technologies. www.MarketResearchReports.com
  4. 4. Research Finding The emerging wearable technology ecosystem will bring mobile advertising personalization to a whole new level as solutions such as Disney’s MyMagic+ wearable are just the tip of the proverbial iceberg. We see wearable tech bringing to the fore an entirely new category of mobile advertising that will transform the joking about the movie Minority Report into a viable business model with positive ROI for advertisers. Wearables can be used as a source of knowledge for advertisers. This can be done by collecting information about user’s behavior towards certain ads. Wearable devices can be used smartly in advertising. www.MarketResearchReports.com
  5. 5. Research Finding Continues… It can give the user’s feedback on certain products by monitoring the user’s behavior while watching these products’ ads. Wearables device can vary from wearable glasses to small wrist bands that can detect the following user’s activity including movements, vital signs, and behaviors. This ICT Insight report provides analysis of wearable technology in mobile advertising scenarios such as using Google Glass Pay-Per-Gaze and Pay-Per Emotions business models. www.MarketResearchReports.com
  6. 6. Key Findings: Wearable technology will have a profound effect on measuring human behavior Mobile advertising will benefit from new models including pay-per-emotion and pay-per-action Certain models such as pay-per-gaze, while unproven commercially, have great promise as wearable tech becomes mainstream Wearable technology and mobile advertising have great synergy as the former will provide a measured response to advertisements www.MarketResearchReports.com
  7. 7. Target Audience: Advertising agencies Mobile network operators Retail brands and merchants Mobile marketing companies Augmented reality companies Wireless device manufacturers Wireless infrastructure providers Consumer electronics companies Wearable technology developers Digital entertainment companies www.MarketResearchReports.com
  8. 8. Report Coverage 1. Wearable Devices Developments 2. Wearables Smart Glasses in Advertising 3. Wearables Advertising a New Shift 4. Future Advertising Models withWearable Devices www.MarketResearchReports.com
  9. 9. Custom Research:  Are you an industry professional, entrepreneur, venture capitalist, investors and organization, then let us know your specific research requirements. Our goal is to cater to your requirements be it for a custom market research project, syndicated research report on a specific market or industry sector, newsletter creation, case study development or anything else related to marketing research. For Any Customization Related query Visit IdeaCenter @ http://www.marketresearchreports.com/idea-center www.MarketResearchReports.com
  10. 10. How To Buy This Report? Visit following URL to see Table of Content and purchase this publication: http://mrr.cm/ZBc About Market Research Reports, Inc. Market Research Reports provides a customized set of reports from reputed Publishers, built on the intelligence available within organizations and leverages on our motto of “Intelligence Redefined”. Contact : Amitava Sen Email : info@marketresearchreports.com Phone: +1 302-703-7787 (USA) +91-8762746600 (India) www.MarketResearchReports.com
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