Personal Information
Organization / Workplace
Southampton United Kingdom
About
Our objective is to help our clients to win more sales. We do this by working with their marketing, sales and product teams to first understand in detail how their competition takes their products to market. We then improve the way our clients position, promote and talk about their products and company; ensuring that their strategy is highly differentiated and that their competition is damaged in the process. We build effective marketing tactics to generate sales leads and produce supporting marketing collateral. Finally, we ensure that our clients communicate the new strategy as one organisation across product, marketing and sales divisions.
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(3)Personal Information
Organization / Workplace
Southampton United Kingdom
About
Our objective is to help our clients to win more sales. We do this by working with their marketing, sales and product teams to first understand in detail how their competition takes their products to market. We then improve the way our clients position, promote and talk about their products and company; ensuring that their strategy is highly differentiated and that their competition is damaged in the process. We build effective marketing tactics to generate sales leads and produce supporting marketing collateral. Finally, we ensure that our clients communicate the new strategy as one organisation across product, marketing and sales divisions.
Tags
lustratus
paas
repama
cloud
as
computing
pain
methodology
depositioning
analysis
alternative
market
platform
software
channel
taxonomy
infrastructure
service
iaas
saas
oracle
ibm
soa appliance
bpm
layer7
xml appliance
business rules processing
2011
open source integration
open source
predictions
soa
events
business events
business rules
sap
appliance
software ag
intel
segment
product name
target audience
ideal customer
product category
strategy
marketing
usp
positioning
unique selling proposition
de-positioning
competitor
desire
competition
need
re-positioning
metrics
db
elastra
cloudnine
trigence
informtica
forcecom
itricity
apps
soasta
panaroma
concur
vsphere
mul
puppet
fathomdb
google
executive guide
threat
reverseengineered
perceived
benefit
primary
applogic
spectrum
lustratusrepama
customer
name
tone
job
unique
strategic marketing
competitive intelligence
prositioning
messaging
reverse-engineered
voice
targeted
company
level
vertical
sales
value
selling
focus
buy
use
profile
reason
services
professional
landscape
segmentation
list
vendors
See more