Why your reviews are important and how to obtain more!

1. Get More Reviews for Your
Business
Jennifer Gardella, PhD
Your Social Media Expert

2. Why are reviews important?
- Customers and clients read reviews
- 80-90% consult reviews before signing up for a service
- Rank higher on search engines
- Reviews are a signal or measure of your business
- Positive information about your business is good!

3. Your strategy
Your system should:
- ask and receive reviews regularly
Have a list of:
- who you are going to ask
*customers and clients
- how you are going to contact them
- clear directions for them to follow
PLANPLANPLAN

4. Where to get more reviews:
FACEBOOK
GOOGLE
LINKEDIN
YELP
AVVO
YOUR WEBSITE

5. How to Ask For Reviews:
1. How to contact them
1. Ask when you see them
2. Call
3. Email
2. What to ask
1. Be clear that you are asking for a review
2. 3-4 sentences
3. Directions
1. Each site requires accounts
2. Make directions simple and clear
4. Offer a promotion
1. Discount for a good review
2. Make sure the offer is ethical

6. Do not duplicate your content
-Google dismisses every review that is copied
-don’t have the same review on LinkedIn AND your website
-Google takes notes of IP addresses- don’t have clients write them in
your office
-You CAN take some text of a good recommendation and put it into a
jpg
-Canva does a great job of this

7. Next:
Your Summer Social Media Plan
Jennifer Gardella
jennifergardella.com