Is your LinkedIn profile just not cutting it? Improving your LinkedIn profile can be the key to unlocking opportunities in sales, career progression and developing your professional network. Find out 8 ways to boost the strength of your LinkedIn profile.

1. 8 WAYS TO
YOUR LINKEDIN PROFILE

2. Improving your LinkedIn profile can be
the key to unlocking opportunities in
sales, career progression and developing
your professional network.
Here’s how you can do it.

3. WRITEACOMPELLINGHEADLINE
1 >>

4. Your 120-character headline is your first and best shot at
engaging and attracting profile visitors.

5. 2 >>
CHOOSEAPROFESSIONALPROFILEPICTURE

6. Users with a profile picture attract
14x more views than those
without.
A professional looking image
will help you create a great
first impression
Your picture can give your
profile trust and
credibility

7. Users with a profile picture attract
14x more views than those
without.
A professional looking image
will help you create a great
first impression
Your picture can give your
profile trust and
credibility

8. Users with a profile picture attract
14x more views than those
without.
A professional looking image
will help you create a great
first impression
Your picture can give your
profile trust and
credibility

9. HowdoIchoose
the rightphoto?

10. Use a plain background

11. like you mean it

12. Dress appropr ately

13. REFRESHYOURPROFILESUMMARY
3 >>

14. Avoid these
over-used
words and
phrases
passionate
extensive
experience
motivatedresponsible
driven
expert
strategicorganisational creativetrack
record

15. Makeanoutstandingfirstimpression
Tell your story. Who are you?
What makes you tick?
Show respect to your reader.
Keep your summary concise.
Express your personality. Be
professional but not robotic.

16. LISTYOURSKILLS
4 >>

17. skills on your profile
You can add up to

18. USE
THEM

19. PERSONALISEYOURPROFILEURL
5 >>

20. RemovetherandomcharactersfromyourLinkedIn
profileURLbycustomisingit.
e.g. http://www.linkedin.com/in/boyntonjamie
Much better than http://www.linkedin.com/in/Jamie-Boynton-47hh97das7nsd0a, right?

21. SHAREYOURPROFILEURL
6 >>

22. ADD YOUR PERSONALISED PROFILE LINK TO YOUR
@
email
signature
other social
media accounts
business card

23. ADD YOUR PERSONALISED PROFILE LINK TO YOUR
@
email
signature
other social
media accounts
business card

24. ADD YOUR PERSONALISED PROFILE LINK TO YOUR
@
email
signature
other social
media accounts
business card

25. ADD YOUR PERSONALISED PROFILE LINK TO YOUR
@
email
signature
other social
media accounts
business card

26. MAKEYOURSELFCONTACTABLE
7 >>

27. Put contact
details in your
summary so that
others can reach
you easily

28. EXPERIMENT&TRACKYOURPROGRESS
8 >>

29. Monitor your profile’s
growth and make
occasional tweaks to see if
you can further enhance
performance.

30. Count profile views and see what kind of
people are viewing your profile
Measure impressions and likes on
published posts and updates
Track your Social Selling Index (SSI)
Don’t know how? Just
*Learn how to improve your SSI – coming soon.
Monitor your new connections – both
quality and quantity
click here

31. Have any questions?
Building a strong profile is just the tip of the iceberg.
For help promoting yourself or your company on
LinkedIn, find me there!
http://linkedin.com/in/boyntonjamie