Video and slides synchronized, mp3 and slide download available at URL http://bit.ly/1FoRUTS. Helen Walton and Pete Burden offer insight into how important culture is to a business and happiness, the inspiration to recognize the type of culture one wants to build and the practical tools needed to make a vision become reality. Filmed at qconlondon.com. Helen Walton is co-founder of Gamevy, a tech start-up bringing gameshows online and who recently launched their first game on Facebook – Blackjack Attack. Pete Burden is Change Agent at ConsciousBusinessPeople.