HealthEd Championing Health Literacy Presentation - Social Health 2010
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HealthEd strategists George Fencl and Jeff Greene presented "Championing Health Literacy on the Web" at the inaugural Social Health conference in Austin, Texas, March 11, 2010.
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HealthEd Championing Health Literacy Presentation - Social Health 2010
- 1. Championing Health Literacy on the Web SXSH 2010
- 4. Landscape PBMs are driving patients to properly follow their treatment regimen for better outcomes Championing Health Literacy on the Web More activist FDA has also always been predisposed to educational initiatives Patient behavior has changed as the Internet has become part of daily life
- 5. Rationale Why should we champion health literacy? Championing Health Literacy on the Web 1 in 3 US adults have basic or below basic health literacy skills US Department of Education, Institute of Education Sciences, National Center for Education Statistics. 2003 National Assessment of Adult Literacy. Available a www.nces.gov/naal/ . Accessed March 5, 2008 . 50% of Americans read below 8 th grade reading level
- 7. HealthEd Study of Patient Education Materials Half of all patients can’t comprehend what they are reading Championing Health Literacy on the Web 6 th – 16 th 12 th 24 Bipolar & Schizophrenia 6 th – 19 th 10 th /11 th 152 All disease states 6 th – 14 th 10 th 10 Multiple Sclerosis 6 th – 17 th 12 th 56 ADHD 9 th - 19 th 12 th 15 Rheumatoid arthritis 2 nd – 17 th 10 th 33 Hemophilia 6 th – 15 th 9 th 14 Breast cancer Range (grade level) Average (grade level) # of pieces Condition
- 8. Fry Scores for Common Web Properties Championing Health Literacy on the Web Wikipedia “Hypertension” … Fry score = 17 th grade
- 9. Fry Scores for Common Web Properties Championing Health Literacy on the Web WebMD “Diabetes – the Basics” … Fry score = 15 th grade
- 10. Fry Scores for Common Web Properties Championing Health Literacy on the Web Google Health “Multiple myeloma” … Fry score = 11 th grade
- 12. Everyone prefers communication that is clear! Championing Health Literacy on the Web
- 20. Championing Health Literacy on the Web Example: Applying Adult Learning Principles
- 21. Championing Health Literacy on the Web Example: Applying Adult Learning Principles
- 22. Championing Health Literacy on the Web Example: Applying Adult Learning Principles
Editor's Notes
- Discuss 1 in 5 and 90 million stats Give examples of marginal and inadequate skills from National Adult Literacy Survey 2(secondary; 4 primary) : Readers with inadequate skills cannot: Enter background information on a Social Security application Find an intersection on a street map Locate 2 pieces of information in a sports article People with marginal skills cannot: Write a brief letter explaining error on credit card bill Enter information in a vehicle maintenance log Identify information on a bar graph Ask: Given these challenges, how can we expect these readers to understand and act on treatment information? Read 8 – 9 th grade and 9 th – 12 th grade stats