News paper comparison prompts.

1. Today we will be talking about Brexit. To
be specific the post brexit cuts. We have
taken a look at two different news
articles on this topic, and have analysed
the bias in each of them. One Pro Brexit
article from The Sun online, and one
anti- brexit article from The Guardian.

2. The Sun definitely emphasises its pro-brexit ideology in this article. Despite the
obvious bias, it is almost as if the sun made up their mind on their opinion before
even understanding the story. For example, During the article there is no factual
evidence supporting their opinion. There is a lack of text as the article mainly
consists of pictures. It is clear that the Sun’s main agenda was to just sell rather
than execute the story to a high standard. They knew by choosing the pro-brexit
idea they have reached a larger audience as more of the population was in favour,
therefore proving revenue was their primary priority. Bias is apparent throughout,
for example the headline stating “ Post brexit just keeps getting better”, which
again, they failed to support with concrete evidence. In this article, the Sun seems
to want tell people what they want and not worry about true fact or detail within the
story as long as they are attracting as large an audience as possible, this is
supported by the fact there is no counter argument in the article at all. According
to the Sun, “The post brexit world looks cheery”, whether or not this is true, the
bias within their article is certainly trying to convince the general public.
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3. The Guardian is written in a purely factual way. The primary source they use is
the Bank of England, probably the most appropriate source for this topic. There
are facts statistics and quotes to show as much truth as possible, for example it
states that “ consumer confidence to prompt an immediate cut in interest rates
from 0.5% to 0.25%”. There is only one picture so you can’t get diverted and lose
sight of the article. The story is written in a formal way about the post brexit
economy.
This article is mostly non biast to encourage the audience to have their own
opinion. It also tries to show all aspects of the news story and its agenda is to
inform.
The article is written in a more mature style, better suited to adults due to the
advanced vocabulary, unlike the sun which has a basic vocabulary in order to
influence more readers opinions. It does not feel the same need to use bias
ideology as the sun, because its overall agenda is to inform rather than convince.

4. To conclude this comparison, having chosen a broadsheet and tabloid that had
published the same story, it became very clear just how news stories can be
manipulated to feed different audiences and sway public opinion.