Games built with the Unity3D game engine can be monetized by two main channels: in app purchase and ads. This is a review of the current state of Unity plugins for monetization. Originally post: http://blog.soom.la/2014/05/unity-monetization-plugins-2014-update.html

1. UNITY MONETIZATION PLUGINS
2014 UPDATE
Top Unity In-App Purchase and Ads Plugins for 2014
As seen on the Soomla Community blog – blog.soom.la

2. DO MORETOGETHER
• Open source company
• 100M installs via +3000 games
• Free to Play Network

3. MONETIZETHE GAME
Two main categories of plugins to help monetize
the game:
• Advertising
• Selling virtual goods
via in-app purchase (IAP)

4. IN-APP PURCHASE PLUGINS
Plugins can differ depending on their:
TYPE – IAP Library or Framework
SUPPORTED PLATFORMS – Cross platforms or not
POPULARITY – Battle tested
SUPPORT – Vendors, direct support, community
PRICE

5. IN-APP PURCHASE PLUGINS

6. IN-APP PURCHASE PLUGINS
SOOMLA
• Has both virtual economy and IAP library
• Is cross platform: iOS,Android and Amazon
• High popularity
• Community +Team support
• Free and Open source

7. IN-APP PURCHASE PLUGINS
PRIME31
• Has an IAP library
• Requires separate plugins for Android and iOS
• High popularity
• Direct support (average)
• Price at $60-$70

8. IN-APP PURCHASE PLUGINS
UNIBILL
• Has an IAP library
• Is Cross platform: Google/Apple/Windows/Amazon
• Mid-High Popularity
• Direct Support
• Priced at $175

9. IN-APP PURCHASE PLUGINS
CODIWANS
• Has an IAP library
• Uses different plugins for Android and iOS
• Semi-popular
• Direct support
• Priced at $30-$35

10. ADS PLUGINS
These plugins work a bit differently than the IAP
ones, and differ on a few levels:
Ad Formats
• Offers
• Video
• Interstitial
Advertised
products
• Some ads will
show other
games while
other ads can
feature brands
Payment model
• CPM
• CPC
• CPI
• CPCV
• Rev-Share
Popularity
• More popular
plugins are
usually more
tested and
proven

11. BEST ADS PLUGINS

12. BEST ADS PLUGINS
• Has both interstitial and video ad formats
• Advertises games only
• CPI payment model
• High popularity

13. BEST ADS PLUGINS
• Uses the reward ads model
• Advertises mostly games
• CPI payment model
• High popularity

14. BEST ADS PLUGINS
• Uses video ads model
• Advertises mostly games
• CPCV payment model
• Mid-High popularity

15. BEST ADS PLUGINS
• Uses videos and offers ads model
• Advertises games and brands
• Rev-share payment model
• Mid-High popularity

16. BEST ADS PLUGINS
• Uses video ads model
• Advertises mostly games
• Rev-share payment model
• Mid-High popularity

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