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Mobile Video Research Webinar: Put Video Research Power into Your Consumers\' Pockets
 

Mobile Video Research Webinar: Put Video Research Power into Your Consumers\' Pockets

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Watch Qualvu’s webinar and put serious mobile video research power in your consumers’ pockets!...

Watch Qualvu’s webinar and put serious mobile video research power in your consumers’ pockets!

Brands are now empowered to take advantage of smartphones to reach consumers during those “moments of truth” when they are interacting with products and services anywhere and anytime.

What you will get out of this webinar:

Discover how engaging respondents in-the-moment will change the way you connect with your consumers
Realize the power of instantaneous insights in a world that evolves as fast as technology
Understand how mobile research makes research inclusive by allowing you to reach the right people 24 hours a day, 7 days a week, wherever they are, wherever they go, whatever they’re doing
Learn how you can take advantage of innovative mobile video technologies to interact with your consumers in their own terms, when they feel comfortable sharing
Discover mobile research as an inexpensive option to get more and richer insights for less and truly connect with your consumers

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  • Source: Mobile Entertainment: 157 Mobile App Stats You Should Know Abouthttp://www.slideshare.net/stuartdredge/157-mobile-app-stats-you-should-know-about
  • In-the-moment. Reach any consumer anytime, anywhere, and gather candid, in-the-moment insights.Instantaneous. Collect feedback faster.Inexpensive. Lower the cost of your qualitative research.Innovative. Engage consumers by allowing them to use the technologies they need to start a conversation with your brand. Inclusive. Reach busy professionals, dynamic teenagers, and other hard-to-reach groups on the go.

Mobile Video Research Webinar: Put Video Research Power into Your Consumers\' Pockets Mobile Video Research Webinar: Put Video Research Power into Your Consumers\' Pockets Presentation Transcript

  • To watch the recoded webinar, CLICK HERE
  • Qualvu Mobile researchwebinar
    Presented by John Williamson
    CEO & Founder, Qualvu
    Web: www.qualvu.com
    Twitter: @qualvu
    To watch the recoded webinar, CLICK HERE
  • About qualvu
    Qualvu is the leading innovator in online video solutions for qualitative research.  
    Key Benefits of Qualvu
    • Video feedback delivers candid, in-the-moment insights
    • Searchable video intelligence: Voice of the Consumer Video Reports
    • Easy-to-use, DIY options, turnkey project management
    • Any geography, the best consumer participants
    To watch the recoded webinar, CLICK HERE
  • What do 750 million consumers have in their pockets?
    To watch the recoded webinar, CLICK HERE
  • To watch the recoded webinar, CLICK HERE
  • To watch the recoded webinar, CLICK HERE
  • To watch the recoded webinar, CLICK HERE
  • “[The mobile phone] is the wallet of tomorrow, the Wi-Fi of tomorrow, the Internet of tomorrow—all contained in one device.”
    - Dennis Lombardi, EVP, WD Partners.
    To watch the recoded webinar, CLICK HERE
  • In 2009…
    51,000,000 cars
    210,000,000 TVs
    1.2 billion mobile phones
    …were sold
    Source: The Growth of Mobile: Stats and figures that will shock you! By SybaseInc
  • In January to March 2010 alone…
    314.7 million phones were sold
    54.3 million were smartphones
    19% of all phones sold are now smartphones
    Source: The Growth of Mobile: Stats and figures that will shock you! By SybaseInc
  • On January 9, 2007…
    Apple launched the iPhone
    Total No. of iPhones sold so far is 57,634,000
    In the first 3 days the iPhone 4 sold 1.7 million units
    Source: The Growth of Mobile: Stats and figures that will shock you! By SybaseInc
  • In October 2008 Google launched Android…
    Android is growing 886% year on year
    160,000 new Android Smartphones are being activated each day
    Source: The Growth of Mobile: Stats and figures that will shock you! By SybaseInc
  • Mobile users
    48% use apps at least 30 minutes per day
    80 % use 10 or more iPhone features
    48% download new applications more than once a week
    98 % of users browse mobile internet
    Sources:
    Gravitytank 2009: Apps get real
    Mobile Entertainment: 157 Mobile App Stats You Should Know About
    To watch the recoded webinar, CLICK HERE
  • In 2010…
    …mobile subscribers surpassed 5 billion
    The world population is 6.8 billion
    Over 70% of the world’s population now have a mobile phone
    Source: The Growth of Mobile: Stats and figures that will shock you! By SybaseInc
  • us penetration
    9 out of 10 people have a mobile phone
    eMarketer: 31% of mobile users, (73.3 million people), currently have a smartphone.
    By 2015, 43% of mobile users will be using smartphones
    Source: The Growth of Mobile: Stats and figures that will shock you! By SybaseInc
  • Mobile apps
    Over a billion apps are downloaded every year
    Android Market has 70,000 apps
    iPad App Store has 11,000 apps
    Apple’s App Store has 225,000 apps
  • July 2008 Apple launched the App Store…
    It launched with 500 Apps
    By June 2010, 225,000+ Apps were available
    Over 3,000,000,000 downloaded
    by January 2010
    Source: Apple
    To watch the recoded webinar, CLICK HERE
  • There are…
    only a dozen video-enabled apps and
    only ONE app for video consumer feedback collection
  • Let’s SEE the Qualvu mobile APP in action
    To watch the recoded webinar, CLICK HERE
  • Market research Next generation
    Market Research Next Generation takes advantage of new technologies to expand the horizons of traditional market research.
    • Any moment is a market research opportunity
    • Efficient dissemination of information
    • Higher level of consumer engagement
    • Faster and lower cost
  • “Gaining access to consumers as
    they go about their daily lives is a
    marketing holy grail.”
    To watch the recoded webinar, CLICK HERE
  • Qualvu process
    Qualvu Dashboard
    Vupoint + VideoDiary
    Qualvu DIY Project Builder
    Qualvu Mobile Video Collection
    Qualvu Video Report
    Video Highlight Reels + Searchable Video
    + Written Report
  • Benefits of mobile research
    • In-the-moment. Reach any consumer anytime, anywhere, and gather candid, in-the-moment insights.
    • Instantaneous. Collect feedback faster and view responses instantaneously.
    • Inexpensive. Lower the cost of your qualitative research.
    • Innovative. Start a conversation with your consumers through familiar and convenient technologies.
    • Inclusive. Reach busy professionals, dynamic teenagers, and other hard-to-reach groups on the go.
  • Qualvu mobile
    • Any Qualvu project
    • Particularly effective for ethnos or on-the-go
    • Same Vupoint processing and video reporting
    • Dynamic participant notification
  • Thank you for participating!
    Next Steps:
    Send questions to mobile@qualvu.com or on twitter (@qualvu)
    To watch a mobile app demo and sign up for exclusive mobile project visit www.qualvu.com/mobile-video-research-webinar
    To watch the recoded webinar, CLICK HERE