About Darren’s has a wide range of experience in a variety of business functions relating to Customer Insight, Analytics, Social CRM & Marketing, Community Management, Social Media Management, Loyalty, Retention, CRM, Database Marketing, Churn Management, Customer Lifecycle Management and User Experience.
Darren has experience both from the agency’s as well as the clients’ side in the media and telecommunications industry.
Darren was part of the team which pioneered the research department at Radio. Thereafter, he spent 5 years in Nielsen as a market research manager. He successfully handled both quantitative syndicated tracking studies as well as customised projects.
In the 14 ye...