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Event ROI for startups - Was #DisruptBerlin worth the $3,000?
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Event ROI for startups - Was #DisruptBerlin worth the $3,000?

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  • 1. Event ROI - Was it worth the $3,000? @clementdelangue @edelajonquiere from @mention
  • 2. 1booth + 2 tickets = $1,600
  • 3. 2 flights = $327
  • 4. 4 nights in a hostel = $512
  • 5. Beers = $138
  • 6. German phrase book = $ zehn
  • 7. Goodies = $340
  • 8. total spent: $2,927
  • 9. What did we get out of it?
  • 10. We met 145 startups
  • 11. 43 investors
  • 12. 12 journalists
  • 13. We pitched Aaron!
  • 14. 300 additional sign-ups
  • 15. 9 upgrades from existing
  • 16. Direct revenue after 2 days = $1,280 Estimated direct revenue after 12 months = $5760 + indirect revenue from additional press, investment, evangelists...
  • 17. + Invaluable user feedback
  • 18. And you, what’s your event ROI? @clementdelangue @edelajonquiere from @mention