MTV is retooling its brand to better appeal to Millennials by bringing back shows like Beavis and Butt-Head that were popular in the 1990s. The network hopes that resurrecting these retro shows will help draw in a new, younger generation of viewers who may be familiar with the programs from their parents. By tapping into nostalgia for 1990s MTV, the network aims to stay relevant for today's digital natives who now have more entertainment options than ever.