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Social media marketing by Mint Social
Social media marketing by Mint Social
Social media marketing by Mint Social
Social media marketing by Mint Social
Social media marketing by Mint Social
Social media marketing by Mint Social
Social media marketing by Mint Social
Social media marketing by Mint Social
Social media marketing by Mint Social
Social media marketing by Mint Social
Social media marketing by Mint Social
Social media marketing by Mint Social
Social media marketing by Mint Social
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Social media marketing by Mint Social

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This presentation is designed to help businesses understand how to get more engagement and results from their online marketing efforts. Best practices of social media marketing includes integrating …

This presentation is designed to help businesses understand how to get more engagement and results from their online marketing efforts. Best practices of social media marketing includes integrating your search marketing, mobile marketing and offline marketing to generate prospects and customers. Learn more at- http://www.MintSocial.com/social-media-marketing-blog

Published in: Business, Technology
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Transcript

  • 1.  
  • 2. <ul><ul><ul><li>IN THE NEWS CLIENTS </li></ul></ul></ul><ul><li>Mint Social is an award winning social media marketing and online branding company. We accelerate online marketing to help businesses get found online. Mint Social will: </li></ul><ul><li>build your content marketing engine. </li></ul><ul><li>direct your marketing to where 75% of Internet users are. </li></ul><ul><li>connect your business with prospects and customers. </li></ul>
  • 3.  
  • 4. Social Media in Action – The 5 W’s <ul><li>5 Objectives of Social Media </li></ul><ul><ul><li>Reputation Management (‘Who’ Are You?) </li></ul></ul><ul><ul><li>Branding (The ‘What’) </li></ul></ul><ul><ul><li>Marketing (The ‘Where’) </li></ul></ul><ul><ul><li>Listening/Engaging (The ‘When’) </li></ul></ul><ul><ul><li>Monetization (The ‘Why’) </li></ul></ul>
  • 5. Web Search Trends “ Where we spend our time online”
  • 6. The visibility Multiplier Effect Published Weekly 50+ sites 50X – 1000X more traffic to your website 1 Document
  • 7. Geo-SoMo = Geo-Tag Your Content with Smartphone
  • 8. Top 10 Results in Google <ul><li>Articles </li></ul><ul><li>Videos </li></ul><ul><li>Blogs </li></ul><ul><li>Social Networks </li></ul><ul><li>Websites </li></ul><ul><li>Press Releases </li></ul><ul><li>PowerPoints </li></ul><ul><li>Photos </li></ul><ul><li>Audio (Podcasts) </li></ul>
  • 9. Visibility Multiplier Effect Website (SEO and PPC) Content Engine Views Time Visibility Multiplier Effect Audio Video Photo PR Articles Profiles Docs, PPT Blogs
  • 10. Online Publishing Hub Micro- Blogging Videos, Audio, Photo Social Networks RSS Aggregation Tools Visibility Multiplier Effect Articles, Docs PR Approved Monthly Content Partner Content Inbound Links and Traffic
  • 11. <ul><li>Repurpose PR into </li></ul><ul><li>4 NEW Media Formats </li></ul><ul><li>Article </li></ul><ul><li>Blog Post </li></ul><ul><li>Social/SEO PR </li></ul><ul><li>Social Network Update </li></ul><ul><li>(ie: Facebook, Twitter) </li></ul>Existing Content (Press Release) Drive Traffic to Call to Action Page “ Application Process”
  • 12. <ul><li>Partnership Goals for Measuring Results and ROI </li></ul><ul><li>Increase social mentions and create inbound links to your website. </li></ul><ul><li>Improve keyword rankings for your top landing pages. </li></ul><ul><li>Increase traffic to your website. </li></ul><ul><li>Build an online community through social media marketing. </li></ul><ul><li>Create inquiries for your brand. </li></ul>Social Media in Action – ROI
  • 13. Social Media – Online Marketing Dashboard

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