Presentation for PSU

1. Launch in 9
… a cross-disciplinary, 9-month entrepreneurial experience
Growing Entrepreneurialism on the Portland State Campus
…and across Oregon’s Entrepreneurial capita business formation
… Linked to the state.
… 6th in US in per
Ecosystem
Oregon is 6th in US in per capita business formation

2. Launch in 9
… a cross-disciplinary, 9-month entrepreneurial experience
Program Goals
Launch
Student-Led
Graduation
Start-ups
Help them find
Launch
Phase III the least risky path
through a very risky situation
Launch
Phase II
Ken Levy, CEO 4-Tell
Launch http://www.youtube.com/watch?v=Z7mqEMBgdvU&featur
e=youtu.be
Phase I
Pre-Launch

3. Launch in 9
… a cross-disciplinary, 9-month entrepreneurial experience
Pre-Launch:
Building Credentials
Badging Challenge
Graduation
Launch
Lab2Market
Phase III Entrepreneurial Curriculum
Launch
Phase II
Launch
Phase I Get to Know Each Other
Pre-Launch and Have Fun!

4. Launch in 9
… a cross-disciplinary, 9-month entrepreneurial experience
Launch Phase I
Business Formation
(Fall, 2013)
Graduation
Identify Opportunities
• Business Model
• Initial Concept
Launch
Phase III
Launch Pitch for Seed
Phase II
Money!
Launch
Phase I
Pre-Launch

5. Launch in 9
… a cross-disciplinary, 9-month entrepreneurial experience
Launch Phase II
Prototype
(Winter, 2014)
Graduation Capstone Tie-In
• Minimal Viable Product
• Business Model Feasibility
Launch • Financial Modeling
Phase III • Establish Market Presence
Launch
Phase II
Launch
Phase I
Pivot!
Pre-Launch

6. Launch in 9
… a cross-disciplinary, 9-month entrepreneurial experience
Launch Phase III
Go Live!
(Spring, 2014)
Graduation • Customer & Technical
Validation
• Revenue Generation
Launch
Phase III • Public Funding Pitch
Launch • Hand-Off to Accelerators
Phase II
Launch
Phase I
Business Accelerator
Pre-Launch

7. Launch in 9
… a cross-disciplinary, 9-month entrepreneurial experience
Program Highlights
Innovation Emphasis
 Lean Startup
 Market Disruption
Cross-Disciplinary Focus
 Leverage Capstone Requirements in MCECS & Business School
 Rollout to entire student population Fall, 2014
Flipped Classroom
 Supplement the best of Online Content with Development of Original
Content Showcasing Oregon’s Entrepreneurial Ecosystem
 FtF Mentoring with Faculty & Local Technology/Business Experts
Move out of the classroom to
prototype, validate, & generate revenue

8. Launch in 9
… a cross-disciplinary, 9-month entrepreneurial experience
Student Outcomes I am happy to see PSU … play a key
 Build Credentials role in grooming startups and creating a
 Create Their Own Jobs vibrant ecosystem.
 High Profile Networking Nitin Mayande Ph.d. Candidate &
Co-Founder Tellagence
Graduation
I would definitely benefit from the
ideas, education, and mentorship
Launch provided by the Launch in 9 program.
Phase III
Corey White, ETM Student, Owner
Launch Sigma Operational Services LLC
Phase II
Launch
Phase I A program like this will create fertile
ground for innovation. I fully support
Pre-Launch
this effort and hope to participate in it.
Joe Marquez, MBA Student

9. Launch in 9
… a cross-disciplinary, 9-month entrepreneurial experience
University Outcomes
One of the best ideas to bridge
 Defense Against On-Line Disruptors
the gap between the university
 Strengthen Community Links
and business community.
 Economic Vitality of Region Brian Ruder, Angel Investor &
Former MBA Capstone
Graduation Coordinator
Launch … the greater entrepreneurial
Phase III
ecosystem in Portland is well
Launch poised to support early stage
Phase II
companies once they take flight.
Launch Shelley Gunton, CEO Chez Marie;
Phase I Former Dir., CIE; Co-Founder
Pre-Launch Castor Pollack

10. Launch in 9
… a cross-disciplinary, 9-month entrepreneurial experience
PRINCIPAL COLLABORATORS
Charla Mathwick
James McNames
Antonie Jetter
COLLABORATORS, SUPPORTERS, ADVISERS…
Melissa Appleyard, Associate Professor, Lab2Market
Dave Garten, Board-SeQuential-Pacific Biodiesel & Organically Grown
Tom Gillpatrick, Executive Director, PSU Retail Leadership Center
Shelley Gunton, CEO, Chez Marie; Director, CIE-PSU; Co-Founder Castor Pollux
Joseph Janda, Director, Office of Innovation and Intellectual Property
Angela Jackson, Director, PSU Business Accelerator & Portland Seed Fund