This report presents the findings from a survey of 157 Italian enterprises regarding their Information and Communications Technology (ICT) investment trends. The survey investigates how Italian enterprises currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT services, communications, and consulting.

1. ICT Investment Trends In Italy - Enterprise ICT Spending Patterns Through To The End Of 2015
This report presents the findings from a survey of 157 Italian enterprises regarding their Information and Communications Technology (ICT) investment trends.
The survey investigates how Italian enterprises currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT
services, communications, and consulting.
Key Findings
Kable's survey of 157 Italian enterprises highlights that X% of respondents anticipate an increase in their ICT budgets in 2014, which is an increase of X%
compared to 2013. According to Kable's survey, Italian enterprises are allocating the highest proportion of their hardware budgets to client computing
technologies (X%) followed by communications equipment (X%) in 2013. Italian enterprises are allocating the highest proportion of their software budgets to
enterprise applications (X%) followed by information management (X%) and application lifecycle (X%) in 2013. Synopsis
This report presents the findings from a survey of 157 Italian regarding their Information and Communications Technology (ICT) investment trends. The
survey investigates how Italian enterprises currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT
services, communications, and consulting. The report illustrates the core technologies enterprises are investing in, including business intelligence,
communications and collaboration, green IT and virtualization, and cloud computing. The survey also highlights the approach adopted by enterprises in Italy to
purchase technology. Through Kable's survey, the report aims to provide better insight to ICT vendors and services providers when pitching their solutions to
enterprises in Italy.
In particular, it provides an in-depth analysis of the following:
Understand how ICT budgets are set to change in 2014 in terms of their overall size. Appreciate how IT budgets are allocated across the core elements of IT
spend, including hardware, software, services, communications, and consulting. Learn how IT budgets are being spent in areas such as the data centre,
applications, IT management and the network. Gain an understanding regarding which ICT functions Italian enterprises are interested in outsourcing. Identify
Italian enterprises' investment priorities based on their budget allocations across core technology categories such as business intelligence, communications and
collaboration, green IT and virtualization, and cloud computing. Learn about the drivers that are influencing Italian enterprises' investments in each technology
category. Establish how Italian enterprises' IT budgets are currently allocated across various segments within a technology category. Gain insight into how Italian
enterprises plan to change their ICT budget allocations across various segments within a technology category. Understand the vendor mindshare for various core
and advanced technology categories. Provides insight into Italian enterprises' preferred buying approaches. Comprehend the business and IT objectives that
Italian enterprises are looking to achieve through their IT investment strategies. Understand the factors that are influencing Italian enterprises' decision to select
an ICT provider. ReasonsToBuy
This report will help readers to understand how Italian enterprise ICT landscape is set to change in 2014. Gain a view as to how ICT budgets are being
allocated in your target audience. The report covers a detailed breakdown of the opportunities within each of the core areas of ICT spend (hardware, software, IT
services, telecommunications and consulting.) The report will help users to gain a view of the current strategic objectives of Italian enterprises. The report will
provide a detailed breakdown of the opportunities within selected technology categories (business intelligence, communications and collaboration, green IT and
virtualization, and cloud computing). Understand the factors that are influencing Italian enterprises' decision to select an ICT provider. Gain a view as to the
business and IT objectives Italian enterprises are looking to achieve through their ICT investment strategies.
table Of Content
1 Trends In Ict Budgets
1.1 Introduction
1.2 Survey Demographics
1.3 Ict Budget Changes
1.4 Ict Budget Allocation By Core Technology Area
1.4.1 Hardware Budget Breakdown
1.4.2 Software Budget Breakdowns
1.4.3 Third Party It Services Expenditure
1.4.4 Telecommunications Budget
1.5 Ict Budget Allocation By Function
1.6 Outsourced It Functions
2 Ict Investment Priorities And Vendor Mindshare
2.1 Introduction
2.2 Core Technology Investment Priorities
2.2.1 Business Intelligence
2.2.2 Communications And Collaboration
2.2.3 Green It And Virtualization
2.2.4 Cloud Computing Solutions
3 Ict Procurement Trends
3.1 Introduction
3.2 Purchasing Channels
3.3 Business Objectives Influencing It Investment Strategy
3.4 It Objectives Influencing It Investment Strategy
3.5 Ict Provider Selection

2. 4 Summary
4.1 The Adoption Of Advanced Technologies Is Set To Rise Among Italian Enterprises
5 Appendix
5.1 Definitions
5.2 Further Reading
5.3 Contact The Authors
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ICT Investment Trends In Italy - Enterprise ICT Spending Patterns Through To The End Of 2015