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Blogging Your Way to
New Customers/Clients
Inbound Marketing Overview
Why you should blog
Why you should blog
Why you should blog
Why you should blog
Why you should blog
What to blog about


 Identify the best Keyword Phrases
 Google Keyword Search Tool GO
What to blog about
  Using Long-tail Keywords: Blogging Worksheet
  Step 1: use the keyword list you researched for your business
  Step 2: Identify five (5) relevant long-tail keywords with a difficulty ranking of <50.
  Step 43 Add those five (5) long-tail keywords under the "Keyword" column below (in this worksheet document).




            1. Long-tail Keyword                             Brainstorm Five Compelling Titles Using Keyword in Title
                                       1)
                                       2)
                                       3)
                                       4)
                                       5)
            2. Long-tail Keyword                             Brainstorm Five Compelling Titles Using Keyword in Title
                                       1)
                                       2)
                                       3)
                                       4)
                                       5)
            3. Long-tail Keyword                             Brainstorm Five Compelling Titles Using Keyword in Title
                                       1)
                                       2)
                                       3)
                                       4)
                                       5)
            4. Long-tail Keyword                             Brainstorm Five Compelling Titles Using Keyword in Title
                                       1)
                                       2)
                                       3)
                                       4)
                                       5)
How to blog

                             Brainstorm Five Compelling Titles Using
 1. Long-tail Keyword                   Keyword in Title
                        1)
                        2)



                                                                       Complete your
                        3)
                        4)
                        5)
                             Brainstorm Five Compelling Titles Using
 2. Long-tail Keyword                   Keyword in Title




                                                                       blogging
                        1)
                        2)
                        3)
                        4)
                        5)




                                                                       worksheet
                             Brainstorm Five Compelling Titles Using
 3. Long-tail Keyword                   Keyword in Title
                        1)
                        2)
                        3)
                        4)
                        5)
                             Brainstorm Five Compelling Titles Using
 4. Long-tail Keyword                   Keyword in Title
                        1)
                        2)
                        3)
                        4)
                        5)
How to blog



 Write a blog article
How to blog

  Add an image
How to blog

  Create keyword-rich anchor
  text links
     “Today’s small businesses use inbound
     marketing methods instead of outbound
     methods of yesteryear.”
How to blog

    Add a Call to Action
How to blog


              Create key
              takeaways
              for each
              article
How to blog



              Create whitespace
How to blog


Bold important and
compelling text
How to blog

Write a strong meta description
          Hawaii's
           Official Tourism Site -- Travel Info for Your
          Hawaii Vacation
          The People of Hawaii would like to share
          their Islands with you. The fresh, floral air
          energizes you. The warm, tranquil waters
          refresh you.
How to blog

 Tag the
 article
How to blog


              At least once per
              week

              Post only once per
              day
Where to market your blog



    35 ways to market
    your blog
Promote in Social Media
Contact Me With Any Questions

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Blogging your way to new customers/clients

  • 1. Blogging Your Way to New Customers/Clients
  • 8. What to blog about Identify the best Keyword Phrases Google Keyword Search Tool GO
  • 9. What to blog about Using Long-tail Keywords: Blogging Worksheet Step 1: use the keyword list you researched for your business Step 2: Identify five (5) relevant long-tail keywords with a difficulty ranking of <50. Step 43 Add those five (5) long-tail keywords under the "Keyword" column below (in this worksheet document). 1. Long-tail Keyword Brainstorm Five Compelling Titles Using Keyword in Title 1) 2) 3) 4) 5) 2. Long-tail Keyword Brainstorm Five Compelling Titles Using Keyword in Title 1) 2) 3) 4) 5) 3. Long-tail Keyword Brainstorm Five Compelling Titles Using Keyword in Title 1) 2) 3) 4) 5) 4. Long-tail Keyword Brainstorm Five Compelling Titles Using Keyword in Title 1) 2) 3) 4) 5)
  • 10. How to blog Brainstorm Five Compelling Titles Using 1. Long-tail Keyword Keyword in Title 1) 2) Complete your 3) 4) 5) Brainstorm Five Compelling Titles Using 2. Long-tail Keyword Keyword in Title blogging 1) 2) 3) 4) 5) worksheet Brainstorm Five Compelling Titles Using 3. Long-tail Keyword Keyword in Title 1) 2) 3) 4) 5) Brainstorm Five Compelling Titles Using 4. Long-tail Keyword Keyword in Title 1) 2) 3) 4) 5)
  • 11. How to blog Write a blog article
  • 12. How to blog Add an image
  • 13. How to blog Create keyword-rich anchor text links “Today’s small businesses use inbound marketing methods instead of outbound methods of yesteryear.”
  • 14. How to blog Add a Call to Action
  • 15. How to blog Create key takeaways for each article
  • 16. How to blog Create whitespace
  • 17. How to blog Bold important and compelling text
  • 18. How to blog Write a strong meta description Hawaii's Official Tourism Site -- Travel Info for Your Hawaii Vacation The People of Hawaii would like to share their Islands with you. The fresh, floral air energizes you. The warm, tranquil waters refresh you.
  • 19. How to blog Tag the article
  • 20. How to blog At least once per week Post only once per day
  • 21. Where to market your blog 35 ways to market your blog
  • 23. Contact Me With Any Questions

Editor's Notes

  1. Every business should blog.
  2. Every business should blog.
  3. Every business should blog.
  4. Every business should blog.
  5. Every business should blog.
  6. Every business should blog.
  7. Every business should blog.
  8. Every business should blog.
  9. Every business should blog.
  10. Every business should blog.
  11. Every business should blog.
  12. Every business should blog.
  13. Every business should blog.
  14. Every business should blog.
  15. Every business should blog.
  16. Every business should blog.