Breast cancer accounts for more than 30 percent of all new cancer diagnoses in women. It claims the lives of more than 40,000 women each year in the United States, and is diagnosed in nearly a quarter million women each year. Join us at our National Breast Centers of Excellence Conference focused on exploring the latest developments for Adding, Updating and Sustaining a Comprehensive and Competitive Breast Program to increase patient volume, improve outcomes and excel in total patient breast cancer care. Collaborate with world-class physicians and health care professionals who strive to offer timely and comprehensive breast care. Event participants will gain knowledge from Industry Experts on the benefits, outcomes and challenges involved with developing a Comprehensive Breast Center of Excellence. Explore techniques to better equip cancer centers with the latest strategies and advancements in medical technology through real case studies, research findings and organizational models from renowned cancer programs.

1. A National Event on…
ESTABLISHING A COMPREHENSIVE
BREAST CENTER OF EXCELLENCE
OCTOBER24 – 7, 2011 – – NASHVILLE, TENNESSEE
MARCH 6 – 25, 2011 BOSTON, MASSACHUSETTS
Highlighting the Modern Trends, Pioneering Strategies and Best Case Studies from Leading Healthcare Organizations that
Have Established Competitive Comprehensive Breast Centers Geared at Improving Patient Care, Streamlining Breast
Cancer Services and Processes, and Providing the Highest Quality of Patient Care
FEATURING AN EXCLUSIVE SITE TOUR OF DANA-FARBER CANCER INSTITUTE – TOUR IS LIMITED TO 30 ATTENDEES
TOP REASONS TO ATTEND
Kenneth D. Miller, MD • In-Depth Speaker-Attendee Interaction Tanya Abreu
Co-Director, Perini Family Survivors' Center; President and National Program Director
• Survivorship Care & Breast Cancer Rehab
Director, Lance Armstrong Adult Cancer SPIRIT OF WOMEN
Survivorship Program • Strategic & Educational Platform
DANA-FARBER CANCER INSTITUTE • NQMBC & NAPBC Accreditation Process
Jennifer E. Axilbund, M.S., C.G.C.
_______________ Cancer Risk Assessment Program
Beth-Ann Lesnikoski, MD FACS JOHNS HOPKINS HOSPITAL
Medical Director, Breast Institute Roundtable Discussion Leader
JFK MEDICAL CENTER – BREAST
INSTITUTE Paul Pugsley Catherine C. Hagan-Aylor, RN, MSN, CNS
Director of Oncology Services Clinical Nurse Specialist
CARILION CLINIC – BREAST CARE CENTER
Julie Silver, MD PRIORITY CONSULT
Assistant Professor, Harvard Medical School
HARVARD MEDICAL SCHOOL ******************** Paul Pugsley
Director of Oncology Services
Panel Discussion Leader PRIORITY CONSULT
Kathleen Hertkorn
Director of Development Julie Silver, MD
JOHNS HOPKINS MEDICINE Assistant Professor Patricia A. Gowland, RN, MSN, OCN, CCRC
Executive Director, Cancer Research Center &
Catherine Brady-Copertino RN,MS,OCN HARVARD MEDICAL SCHOOL Patient Navigation
Executive Director, DeCesaris Cancer Institute VANGUARD HEALTH SYSTEMS
ANNE ARUNDEL MEDICAL CENTER
***Register 3 Attendees, Get the 4th Free***
***Limited Attendance***
EVENT SPONSORS
INTERACTIVE PANEL DISCUSSION Exclusive Q&A Gala Session
October 7, 2011 – 5:00pm-7:00pm
• Breast Center Certification Process Led By: Julie Silver, MD, Harvard Medical
• US Preventive Task Force Recommendation School
for Screening Mammography
• Developing a Community Based
Comprehensive Breast Program Event Partners:
• Developing a Service Line Focused Destination
Center
INTERACTIVE ROUNDTABLE SESSION
• Survivorship Care
• Innovative Internet Marketing
• Next Steps For Your Program
• Breast Cancer Rehabilitation
Register Now!!!
www.mindstreamedu.com

2. A National Event on…
ESTABLISHING A COMPREHENSIVE
BREAST CENTER OF EXCELLENCE
OCTOBER 6 – 7, 2011 – BOSTON, MASSACHUSETTS
CONFERENCE THEME:
Breast cancer accounts for more than 30 percent of all new cancer diagnoses in women. It claims the
lives of more than 40,000 women each year in the United States, and is diagnosed in nearly a quarter
million women each year.
Join us at our National Breast Centers of Excellence Conference focused on exploring the latest
developments for Adding, Updating and Sustaining a Comprehensive and Competitive Breast Program to
increase patient volume, improve outcomes and excel in total patient breast cancer care. Collaborate with
world-class physicians and health care professionals who strive to offer timely and comprehensive breast
care. Event participants will gain knowledge from Industry Experts on the benefits, outcomes and
challenges involved with developing a Comprehensive Breast Center of Excellence. Explore techniques
to better equip cancer centers with the latest strategies and advancements in medical technology through
real case studies, research findings and organizational models from renowned cancer programs.
SOME TOPICS OF DISCUSSION INCLUDE:
• Creating a State of the Art Comprehensive Breast Center to Improve Patient Care & Efficiency
• Patient Advocacy & Navigation – An In-Depth Look at Implementing an Effective Patient Navigator Program
• Cancer Survivorship & Supportive Care
• Breast Cancer Rehabilitation – Stay Accredited
• Center Leadership, Clinical Management, Community Outreach, Professional Education & Quality Improvement
• Emerging Opportunities, Future Trends, Strategic Opportunities & Future Challenges
• Technology's Impact on Hospitals and Health Systems Breast Cancer Programs
• Streamline Breast Cancer Services & Processes; Meet Staffing Shortages & Improve Overall Patient Care
• Alignment of Goals, Action Strategies & Behaviors, Ensuring Accountability
• Impact of Advanced Technology: Adding Emerging Technology to Your Programs/Service Lines
• Enabling the Patient Experience with Technology, Application Delivery, IT and Business Processes
• Establishing a Standard of Care: Payer Acceptance, Avoiding Legal Negligence, Developing Strategic Partnerships
• Breast Cancer Data Collection on Quality Indicators for All Breast Cancer Diagnosis & Treatment Subspecialties
• Utilize Innovative Clinical Integration, Quality Outcomes & Cost-Effective Strategic Care to Gain a Competitive Advantage
• Top Marketing Strategies & Techniques – Learn How to Effectively Market Your Breast Program & Services
• Address Efficiency & Stress Related Issues that Impact the Quality of Patient Care, Staff Satisfaction & the Bottom Line
• Across a Multi-Hospital System – Patient Management & Clinical Tracking Software to Support Quality of Care Initiative
• Developing & Implementing a Breast Cancer Strategic Plan
• Breast Accreditation Standards to Comply w/ Required Performance Criteria from Medicare, Medicaid & Private Insurers
• Discuss Common Indications for Dedicated Breast MR in the High Risk Clinical
• Market the Value of the High Risk Clinic to Referring Providers and Patients
• Analyze Innovative & Successful Operations, Marketing, & Physician Relations Strategies
• How to Develop a Community-Based Clinical Trial Program
• Philanthropy Strategies for Funding Your Breast Program
• Diagnostic Mammograms or Higher-Level Breast Imaging
• NQMBC & NAPBC Accreditation Process
• And More!!!
TO REGISTER: Please Call (414) 349-3142 or Visit Our Registration Page – www.mindstreamedu.com

3. A National Event on…
ESTABLISHING A COMPREHENSIVE
BREAST CENTER OF EXCELLENCE
OCTOBER 6 – 7, 2011 – BOSTON, MASSACHUSETTS
WHO WILL BE THERE?
This conference is ideally suited for physicians, nurses, administrators and other health professionals involved in
the care of cancer patients. Senior Level Executives, Vice Presidents, Administrators, Directors and Managers
within hospitals, health systems, federal and state agencies, as well as healthcare consultants are encouraged to
attend. All Academic Medical Centers, Teaching Hospitals, Medical Laboratories, Comprehensive Cancer
Centers, Community Hospitals and others are also encouraged to attend.
KEY TITLE(S) IN ATTENDANCE:
• CEOs, COOs, CFOs, CNOs • Senior Vice Presidents, Vice President
Patient Services
• Vice President Oncology Services
• Nurse Practitioners, Registered Nurses
• Directors/Managers Oncology
• Chief/Head, Medical Oncology
• Administrators, Executive Directors
• Clinical Operations, Clinical Affairs
• Breast Surgeons, Breast Care Services, PET/CT
Imaging • Physicians, Physician Support Staff
• Directors/Managers, Breast Imaging • Breast Care Services, PET/CT Imaging
• Marketing & Brand Strategy, Consultants • Directors/Managers, Wellness Programs
• Directors/Managers, Women’s Health Services • Delivery Service Executive
• Oncology Service Line Directors/Managers • Strategic Planning, Market Research
• Breast Health Coordinators, Patient Navigators • Comprehensive Cancer Services
• Business Development, Strategic Planning, • Radiology, Nuclear Medicine, Molecular
Market Research Imaging
• Administrative Director of Breast Center • Genetics, Diagnostic Ultrasound
TO REGISTER: Please Call (414) 349-3142 or Visit Our Registration Page – www.mindstreamedu.com

4. A National Event on…
ESTABLISHING A COMPREHENSIVE
BREAST CENTER OF EXCELLENCE
OCTOBER 6 – 7, 2011 – BOSTON, MASSACHUSETTS
WHO HAS BEEN THERE? – PAST ATTENDEE TESTIMONIALS
“We wanted to send this note of thanks for all you did for us and the conference. We appreciate all so
very much. Many thanks.”---Lisa Mitchell, MBA, Director AND Catherine C. Hagan-Aylor, RN, MSN,
CNS, Clinical Nurse Specialist, Carilion Clinic Breast Care Center
************
“It was such a pleasure meeting you and learning from you at the Breast Centers of Excellence
conference. You were just a wealth of knowledge and appreciate your willingness to share with our site.
Thank you in advance! I look forward to attending your next seminar this summer.”---Patricia A.
Gowland, RN, MSN, OCN, CCRC, Executive Director of Cancer Research and Patient Navigation,
Vanguard Health Systems – Chicago Market
************
“I really enjoyed the breast conference in Nashville.”---Rochelle Loconto, Account Executive and Clinical
Specialist, MagView Information Management Systems
************
“It was a pleasure to meet you at the conference. I was very impressed with the program content,
organization, facilities, lunch, etc.”---Dana L. Regnier, Vice President, Oncology & Cardiovascular
Services Development, Vanguard Health Systems – Chicago Market
************
"Thanks Akin for the wonderful opportunity....It was great fun and looking forward to another go round
with MindStream. Excellent work!”---Tanya Abreu, President and National Program Director, Spirit of
Women
************
“Lillie is a wealth of knowledge. The structure of open forum to ask peers questions was helpful. Good
info for accreditation & certs.”---Christine R. Walsh, Administrative Director, Imaging & Cancer Services,
University Community Hospital
************
“Great information really helped me get a handle on where we need to be & what we should be doing.”---
Shannon Finkovich, RN, BSN, Women's Health Navigator, LifeWorks of Southwest General
************
“The quality of the speakers and the encouragement of interaction, variety of attendees with differing
experiences and ability to speak with the other attendees, and the presenters made for a fantastically
valuable conference. Lillie Shockney was the glue that held it all together and moved all along easily with
humor and passion.”---Bonnie Rush, RT(R)(M)(QM), President, Breast Imaging Specialists
************
“I learned a tremendous amount and thank you for letting us be in the conference room so we could listen
to all of the speakers. The speakers were great and Lilly is an amazing woman! I can’t imagine someone
not being inspired by her! Thanks again for letting us participate in this conference.”---Cindy Henke, Vice
President, QSUM Biopsy Disposables
************
“Thanks for hosting a great conference.”---Phyllis E. Gray, Oncology Service Line Director, Good
Samaritan and Union Memorial Hospitals
TO REGISTER: Please Call (414) 349-3142 or Visit Our Registration Page – www.mindstreamedu.com