1. Mara-Ison Connectiva Achieves Complex
Event Processing with CMETRICA CEP
BUSINESS WIRE
May 14, 2014
Mara-Ison Connectiva’s new CMETRICA Platform is a combination of execution engine and analytical
engine running on various big data technologies. Essentially this serves as a clustered data Operating
System to accommodate various domain data models and workflows, said Adam Maghrouri, President of
Americas at Mara-ison Connectiva.
In today's diverse interconnected e-business components typically come with a lot of event information.
Companies that base their competitive advantage by adapting to specific events as they occur, DEMAND
Information Timeliness. They cannot rely on end-of-day data, let alone on data from yesterday added Adam
Maghrouri, president Of Americas. Real-time notification is a must-have, not a luxury. Real-time
notification is commonly linked with Complex Event Processing (CEP). Indeed, CEP systems can extract
and alert about meaningful events from single and multiple streams of data.

2. CEP is all about getting situational information in the most efficient real-time possible way. We are focused
towards realizing a CEP system, which extracts actionable intelligence from disparate event sources in real-
time or near real time. As of today, there is a bunch of CEP engine vendors available in the market place.
Further, we have introduced another Custom Wrapper Layer on top of CEP engine to take care of fail-over
mechanism and prevent data loss, continued Adam Maghrouri, leading to a technology solution for real-
time continuous data analysis for enhanced customer satisfaction with reduced time and cost, and consistent
decision making.
About Mara-Ison Connectiva
Mara-Ison Connectiva Limited is a subscriber data monetization company that delivers a portfolio of
analytics solutions, which enable telecom, media, and utility companies to lower churn, improve
operational effectiveness, boost ARPU and increase overall profitability.
www.mara-isonconnectiva.com