Personal Information
Organization / Workplace
Greater Boston Area United States
Occupation
Raise Awareness, Generate Leads, Grow Sales, and Maximize ROI with Thought Leadership Content, Analytics & Branding
Industry
Technology / Software / Internet
Website
http://www.upshotcommerce.com
About
Contact me at vzachary@gmail.com
A strong Marketing leader grounded in digital, I excel in driving demand through strategic marketing, PR & social content, and thought leadership. With focus on Data Driven Demand Generation and Digital Marketing, I have a proven record of building high-performing teams, strategic (SaaS) marketing plans, and winning digital programs that drive leads qualified opportunities and pipeline for B2B technology companies. My strengths are in developing demand through brand messaging, strategic thought leadership, sales enablement and go-to-market programs.
My most recent positions with Upshot Commerce, Demandware and Pingwyn were incredible opportunities to gr...
Tags
mobile
ecommerce
marketing framework
marketing
social media marketing
conversion rate optimization
seo
salesforce
product management
ppc
marketo
framework
digital tools
digital strategy
digital marketing
demand generation
content marketing
b2b marketing
b2b
gps
employee
tracking
mobile commerce
See more
Presentations
(3)Likes
(7)How Pokemon GO Can Drive Your Sales
GoECart
•
7 years ago
The 3 Landing Page Mistakes That 98% of Marketers are Making (and how to fix them)
Unbounce
•
10 years ago
Mobile Optimization Tips from Yottaa - MEGMeetup #1
Yottaa
•
10 years ago
Five writing tips that can double your salary
Bruce Kasanoff
•
10 years ago
2013 05 BEA - ’Mobile is eating the World’
Benedict Evans
•
10 years ago
Mobile Commerce - Strategic Choices
Vlad Zachary, Sr Director Marketing, Demand Gen
•
11 years ago
Anatomy of a (un)fundable startup
Venture Hacks
•
12 years ago
Personal Information
Organization / Workplace
Greater Boston Area United States
Occupation
Raise Awareness, Generate Leads, Grow Sales, and Maximize ROI with Thought Leadership Content, Analytics & Branding
Industry
Technology / Software / Internet
Website
http://www.upshotcommerce.com
About
Contact me at vzachary@gmail.com
A strong Marketing leader grounded in digital, I excel in driving demand through strategic marketing, PR & social content, and thought leadership. With focus on Data Driven Demand Generation and Digital Marketing, I have a proven record of building high-performing teams, strategic (SaaS) marketing plans, and winning digital programs that drive leads qualified opportunities and pipeline for B2B technology companies. My strengths are in developing demand through brand messaging, strategic thought leadership, sales enablement and go-to-market programs.
My most recent positions with Upshot Commerce, Demandware and Pingwyn were incredible opportunities to gr...
Tags
mobile
ecommerce
marketing framework
marketing
social media marketing
conversion rate optimization
seo
salesforce
product management
ppc
marketo
framework
digital tools
digital strategy
digital marketing
demand generation
content marketing
b2b marketing
b2b
gps
employee
tracking
mobile commerce
See more