Personal Information
Organization / Workplace
Guangzhou, Guangdong, China China
Occupation
Director, Marketing Strategy Research & Development at Liby Group - China Laundry Giant (10000+ staffs)
Industry
Advertising / Marketing / PR
About
20 years accomplished marketer in international FMCG company with strong strategic, consumer and analytical skill, can translate consumer insight into suitable product portfolio and demonstrated track record of growing consumer brands and businesses.
Strong global-wise communication experience, ability to build up new team, develop organization structure and process and lead multi-functional teams in matrix environment to deliver short and long term initiatives.
Specialties: Brand Management, Product Management, Marketing Communications, P&L Management, New Product Development, Change Management (Developed and Implemented Change, Capability and Training Programs for Company wide Market...
Documents
(1)Personal Information
Organization / Workplace
Guangzhou, Guangdong, China China
Occupation
Director, Marketing Strategy Research & Development at Liby Group - China Laundry Giant (10000+ staffs)
Industry
Advertising / Marketing / PR
About
20 years accomplished marketer in international FMCG company with strong strategic, consumer and analytical skill, can translate consumer insight into suitable product portfolio and demonstrated track record of growing consumer brands and businesses.
Strong global-wise communication experience, ability to build up new team, develop organization structure and process and lead multi-functional teams in matrix environment to deliver short and long term initiatives.
Specialties: Brand Management, Product Management, Marketing Communications, P&L Management, New Product Development, Change Management (Developed and Implemented Change, Capability and Training Programs for Company wide Market...