One fine body…
- Milan Area, Italy, Milano, Italy
- Work Chief Digital & Data Officer
- Industry Advertising / Marketing / PR
- Website www.dentsuaegis.com
- About Over 16 years experience in the digital media, content & data industry ► Excellent knowledge about the entire digital marketing environment. Pioneer in Europe in the programmatic advertising and real time bidding adoption, introducing a "full-funnel & data-driven" communication approach, driving consumers across the decision journey: from Brand awareness and product consideration, till conversion and customer loyalty (CRM). Strong experience about the management of the digital advertising channels: video advertising, display advertising, email marketing, affiliation programs, search engine advertising, search engine optimization, mobile marketing and social media marketing.