Rick Backus

Greater San Diego Area United States

Co-Founder & CEO

Technology / Software / Internet

Rick Backus is CEO of CPC Strategy, a leading eCommerce and Retail Search Agency. Rick has spent his entire professional life in the world of online retail, initially with price comparison engine PriceGrabber.com, before co-founding CPC Strategy in 2007. He has since grown CPC Strategy into an elite industry leader, partnering with more than 250 retailers. Today, Rick is primarily focused on growth opportunities and keeping CPC Strategy ahead of its competitors by constantly evolving and improving the online experiences of clients so they thrive on bottom-of-the-funnel retail search channels. Rick’s leadership, hiring savvy and knack for relationship building recently led to CPC Strat...