Chao (Rick) Cheng

Shanghai City, China China

Business Consultant, Entrepreneur | Marketing in China

Advertising / Marketing / PR

Cheng Chao has extensive expertise in China market entry, global translation & localization, cross-border business development, and global digital marketing. Chao founded ChineseTrans, where he led a team of senior linguists to establish ChineseTrans as the market leader in professional Chinese translation services. Since 2011, Chao has served as the managing director of SinoStep, a consulting agency helping foreign investment enter into the China market. Backed up with a strong team of China business consultants experienced in different sectors, Chao has successfully introduced dozens of overseas brands into the China market, established their operations in China on early stage and a...