BANADECSA is Europe's top banana exporter and is gearing up for another productive year. While it has seen steady growth over the past decade, growth has slowed in recent years due to roadblocks from the European Union's agriculture policies. However, the CEO believes finalizing new trade agreements with the EU will allow them to return to past growth levels. Additionally, the company is partnering with China and welcoming new business alliances to further expand internationally as Ecuador's economy blossoms.

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COUNTRY ON THE RISE
BANADECSA
Europe’s top banana exporter,
BANADECSA, is gearing up for what
looks to be another exciting and pro-
ductive year. The European Union
and the Russian Federation are its
two main markets, and Russia, with
its notorious banana sweet tooth,
has been their most trusted buyer
to date. According to the company’s
CEO, Mr. Eduardo Palacios, “not even
one week has gone by in the last 20
years when we have not made signifi-
cant exports to this country.”
While the economy of Ecuador is
stable and the company has con-
tinued to see steady growth in the
past decade, the amount of growth
has slowed considerably in the last
few years. The red tape behind many
of the European Union’s agriculture
policies has amounted to a number
of roadblocks for the company. That
being said, Mr. Palacios says this is
nothing to worry about.
We are currently in the
process of finalizing trade
agreements with the EU in
order to allow us to return
to past years of growth and
success in the region.
Mr. Palacios believes in the power of
hard work and its capacity for lead-
ing to ultimate success. In this spirit,
he has taken steps to partner with
China and strengthen its ties with the
country in an effort to further expand
BANADECSA’s international pres-
ence.
Until now, the company has been
run without any outside aide of any
kind, but Mr. Palacios notes that
“partnership and collaboration lead
to improvements within companies,
and with this philosophy in mind, we
now welcome all sorts of business al-
liances.”
While many have come to know
Ecuador for its natural beauty, unique
ecosystem, and sublime weather, the
world is finally taking notice of this
country blossoming economic poten-
tial. Businessmen and women are now
looking to Ecuador for investment op-
portunities in the traditionally strong
agriculture, tourism, and fishing sec-
tors. That being said, the telecommuni-
cations, automotive, and construction
sectors must not be overlooked, as they
are also on the rise.
For those looking to do business in
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Carlton Hotel prides itself on provid-
ing luxurious amenities and services to
travellers coming to the city for both
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QUITO
business and pleasure. Similarly, those
looking to do business in the nation’s
industrial city of Guayaquil should be
sure to stay in the centrally-located
Unipark Hotel. Its newly restored
rooms and top-of-the-line restaurants
will give travellers of any sort one more
reason to fall in love with Ecuador.
Ecuador