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QVC.com – the 90s home shopping flagship has become a successful online store
Formerly known as the number one address for televised home shopping, QVC has long made its mark in the eCommerce business, operating online stores in the U.S., Germany, Italy, France and the United Kingdom. How does QVC present itself in its home eCommerce market, the United States?
• In 2017, qvc.com generated revenues of US$ 3.3bn, which represents a growth of 4.0% compared to 2016
• With a revenue share of over 40%, Fashion is the most important product category, followed by Furniture & Appliances with 30%
• qvc.com generates 100% of its net sales in the United States
• More than 50% of qvc.com's traffic in Q4, 2017, were direct website visits
More information at statista.com