Brief Mission Statement of Cisco. To see the full mission statement, visit our website: http://www.strategicmanagementinsight.com/mission-statements/cisco-mission-statement.html

2. Company Background
Name Cisco Systems, Inc.
Current CEO John Chambers
Revenue $ 46.061 billion (2012)
Profit $ 8.041 billion (2012)
Employees 66,639 (2012)
Competitors
Alcatel-Lucent, S.A., Hewlett-Packard
Company, Juniper Networks, Inc. and
many other companies.
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3. “Our vision and strategy – to become our
customers’ most strategic business partner by
delivering intelligent networks and technology
and business architectures built on integrated
products, services, and software platforms –
is in our view, enabling our customers’
success, as well as our own.”
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4. Evaluation
Does it include…?
Customers Products/
Services
Markets
No Yes No
Technology Concern for
survival
Philosophy
Yes Yes No
Self-concept Concern for
public image
Employees
Yes No No
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5. Does it mention values like…?
Citizenship Teamwork
No No
Excellence Integrity
No No
Customer or product-oriented?
Customer-oriented
Score
1.8/4.5
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6. MORE
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Cisco Mission Statement 2013 -
Strategic Management Insight
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