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WHAT IT TAKES TO OPERATE A SUCCESSFUL DIGITAL BUSINESS IN INDIA?   Sanjay Mehta Jt. CEO, Social Wavelength
So this is the question that I am addressing:  What does it take to operate a successful digital business in India??
I may as well have been trying to answer the question:  What does it take to get World Peace?! Ok, a tad over-dramatic, I agree..   But given the few successes, a challenging question…
Let’s set the framework clear though:   What does it take to operate a  successful   digital  business  in India ??
Successful / Digital / India ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Let’s look at a few examples:  Global and Indian
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SELLERS BUYERS
Rediff in 1998: the Indian Yahoo?!
Rediff in 2008: still looking a lot like Yahoo… !
And Rediff now..is it a Google look?   Oops.. No, now it is a Facebook look.. ! When will the real Rediff stand up and be noticed??
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Shaadi vs Naukri: The Real Challenge!
The Business Model  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
It’s Digital and it’s India.. ,[object Object],[object Object],[object Object]
The Depth of your Pockets? ,[object Object],[object Object],[object Object]
Revenue: It’s not always the user  of the service who pays! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
In Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Interesting models: which ones work? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thank you! Sanjay Mehta Jt. CEO, Social Wavelength www.SocialWavelength.com Twitter: @sm63 Blogs: SanjayMehta.me and GreyHairWisdom.com

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What does it take to run a successful digital business in India?

  • 1. WHAT IT TAKES TO OPERATE A SUCCESSFUL DIGITAL BUSINESS IN INDIA? Sanjay Mehta Jt. CEO, Social Wavelength
  • 2. So this is the question that I am addressing: What does it take to operate a successful digital business in India??
  • 3. I may as well have been trying to answer the question: What does it take to get World Peace?! Ok, a tad over-dramatic, I agree..  But given the few successes, a challenging question…
  • 4. Let’s set the framework clear though: What does it take to operate a successful digital business in India ??
  • 5.
  • 6. Let’s look at a few examples: Global and Indian
  • 7.
  • 8.
  • 10. Rediff in 1998: the Indian Yahoo?!
  • 11. Rediff in 2008: still looking a lot like Yahoo… !
  • 12. And Rediff now..is it a Google look? Oops.. No, now it is a Facebook look.. ! When will the real Rediff stand up and be noticed??
  • 13.
  • 14.
  • 15. Shaadi vs Naukri: The Real Challenge!
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22. Thank you! Sanjay Mehta Jt. CEO, Social Wavelength www.SocialWavelength.com Twitter: @sm63 Blogs: SanjayMehta.me and GreyHairWisdom.com