This document outlines a project plan for developing a website and mobile application for Kelly Geist Learning Center. It details the work breakdown structure and team roles. The project will be led by Christina Moore-Snyder and involve planning, design, development, testing, and delivery phases over 5 months. The team includes specialists in web design, multimedia, mobile app development, and web development.

1. Christina Moore-Snyder/Professor Hill/IMD213/April 5, 2016
Project Outline- Website Design & Development Project for Kelly Geist Learning Center.
Document Terminology-
Client: Kelly Moore, owner of Kelly Geist Learning Center.
Team: Christina Moore-Snyder, sole-proprietor of CSS DESiGNS.
Kelly Geist Learning Center
1300 West Pine Street
Coal Township, PA 17866
570-648-1210
Document Created: April 5, 2016
Document Edited: April 5, 2016
Prepared by: Christina Moore-Snyder
Position: Owner/CSS DESiGNS
2016 Website & Mobile Application Design & Development
Work Breakdown Structure & Team
I. Planning (6 days total*)
a. Questionnaire.
i. Pre-formatted questionnaire is delivered to client with a welcoming
package the includes the teams resume, price guide, and common style choices.
ii. Project manager and client review a formal questionnaire that helps designer to
determine clients style preferences, business’ desired appeal, and targeted market.
b. Styleguide.**
i. Team forms a gathering of color, typography, header and paragraph structure, and
image treatments and styling for clients approval.
ii. Will include a mood board to ensure targeted ambience is accomplished.
c. Material exchange.
i. Client will deliver all images, body content, and contact information that is expected
to be used for the site.
II. Design (6 days total*)
a. Navigational flowchart.**
i. Team will determine if a hierarchical, linear, chronological, or web will guide users
through the chart and develop a visual aid (flowchart) that displays paths of
navigation.
b. Black and white wireframes provided in PDF.**
i. A black and white designed wireframe with placeholders is offered to the client to
give information of how the structure of the site will be planned.
c. Image preparation.**
i. All images will be sized and watermarked in preparation for use.
d. Visual wireframes provided in PDF.**
i. Placeholders are removed and replaced with flat images and media that will be found
on the actual site.
ii. Wireframes will now include typography, body styling, image treatments, and colors.
e. Necessary changes of the wireframes are made until agreed upon.
III. Development (12 days total*)
a. All interactive media and audio is developed and prepared for website placement.**
b. Develop website.
i. Website will begin to be developed and styled.
1. Home page, About, Enrollment, Calendar, and Contact pages are developed.
2. Images, typography, and color palette will be coded and tested in multiple
browsers for each section of each page.
18 hrs
9 hrs
27 hrs
9 hrs
9 hrs
9 hrs
9 hrs
+/-18
9 hrs
72 hrs

2. Christina Moore-Snyder/Professor Hill/IMD213/April 5, 2016
III. Development Cont...
c. A fully functional designed website is presented on testing server.**
i. Coding, styles, and images will be uploaded to a hosting server and URL will be
supplied to client.
d. Make any necessary changes and verify stable state of all pages.
e. Receive clients final approval. **
IV. Testing (8 days total*)
a. Ten users navigate through site and offer feedback.
i. Users will be make or female between the ages of 18-65 with novice to advance
surfing experience.
ii. Site will be tested for a seven day period.
iii. Feedback will be presented in form of a pre-formatted questionnaire.
1. Questionnaire will include summaries of users ease of navigation, site
functionality,visual appeal, and overall organization.
b. Any necessary changes are made.
c. Recieve clients final approval.**
V. Delivery (6 hrs)
a. All necessary content is prepared for delivery.
i. Images, Styles, Coding, Scripts, Fonts are organized into folders.
b. Duplication of files.
i. Files are duplicated to an external hard drive and copied to two CD-R.
c. Client recieves all necessary files and folders via compact disc.
** indicates clients approval necessary before next phase.
*days are considered 9am-6pm hours.
+/-72
63 hrs
10 hrs
2 hrs
2 hrs
2 hrs

3. Kelly Geist Learning Center
1300 West Pine Street
Coal Township, PA 17866
570-648-1210
Document Created: April 5, 2016
Document Edited: April 5, 2016
Prepared by: Christina Moore-Snyder
Position: Owner/CSS DESiGNS
Christina Moore-Snyder
Owner of CSS Designs
Primary Role - Project Manager
Seconday Role - Web Design & Development
Experience - Three years freelance experience.
Education - The Art Institute of Pittsburgh 2013-2014
Certified in Web Design & Multimedia.
- currently pursuing AS in Web Design &
Multimedia.
The Team
Skills - Adobe CC, Responsive Web design, User
Experience design, Web development, Identity, Logo,
Interactive media, Flash, HTML5, Illustrator,
Photoshop, Web Hosting, Microsoft 365.
Pay Expectations
-$80/hr
- Highly educated freelance designer with a strong
history of managing many website designs &
developments projects.
Jessica Doe
Primary Role - Multimedia Specialist
Seconday Role - Audio/Video
Experience - Five years practicing multimedia specialist.
Education - CIWP
Certified Multimedia Specialist
Skills - Develop storyboard for video narratives, create
and relate a narrative in a video or multimedia presenta-
tion, and perform advanced video editing.
Pay Expectations
-$70/hr
- Strong work history in audio and video editing, works
well with a team.
Jon Denver
Primary Role - Mobile App Developer
Seconday Role - Mobile App Design
Experience - Ten years work history of mobile app dev.
Education - University of Denver
Mobile Application Development
Certification
Skills - Object-oriented programming, development,
design, management, idea generation, usability design,
database management, security.
Pay Expectations
-$60/hr
- Strong porfolio displaying professional work history.
Tyler James
Primary Role - Web Development
Seconday Role - Back End Design
Experience - Two years website development history.
Education - ITT Technical Institute
AS in Web Development
Skills - HTML5, XHTML, CSS, JavaScript, Ajax,
multimedia, HTTP, and scripting languages.
Pay Expectations
-$80/hr
- Good communication skills, strong dynamic database
driven coding history.