Visplay Euro Projects 2009

Index Branches | Systems Showroom, Weil am Rhein

Department Stores: 6–19 Area 20: 11
Fashion: 20–71 Area 35: 17–18
Health & Beauty: 72–87 Beam: 14–15, 19
Home: 88–91 Beam 67: 19
Opticians: 92–95 Endless: 22
Sports & Leisure: 96–103 Grid 40: 21
Automotive: 104–107 Invisible 3: 18, 57, 58–59, 93–95,
Telecommunication: 108–123 106, 113, 115, 121–123
Invisible 6: 9, 25–27, 49–51,
61–67, 101–103, 117–119
Invisible 6 holder: 22–23
Invisible 8: 8, 12–13, 73–75,
109–111
Invisible 8 P: 73–75, 114
Kado 20: 12–13, 29–31
Kado 25: 17–18
Label: 99
MixMix: 109–111
Mono 12: 7
Mono 20: 30–31, 69–71, 106
Stabilo: 85–87
Steel: 45–47
Stripes 13: 53–55, 98–99
Xero 4: 33–35, 42, 47, 77–91
Xero 8: 38–39
Xero Struc 4: 21, 41–43
Xero Twin: 37, 97

Showroom, Dusseldorf

Visplay is the embodiment of technology and design in
modular systems for retail environments.

Architects and visual merchandisers use Visplay systems
to enhance the ambiance of commercial spaces and maxi-
mize merchandising impact. This is achieved through
®Invisible Design: the neutral image of our products
emphasizes merchandise rather than the system.

Visplay is committed to the highest levels of quality and
product safety.

Visplay: modular systems for commercial interiors.

Contents

Department Stores
6 House of Fraser, Westfield Centre, London (UK)
10 John Lewis, Leicester (UK)
16 Marks & Spencer, Westfield Centre, London (UK)

Fashion
20 Allen Solly, New Delhi (India)
24 Apranga City, Vilnius (Lithuania)
28 Bonita, Hamminkeln (Germany)
32 Burton, Paris (France)
36 Deeluxe, Marseille (France)
40 Globus, Mumbai (India)
44 He by Mango, Barcelona (Spain)
48 Mode Weber, St. Gallen (Switzerland)
52 Mood, Waalwijk (Netherlands)
56 s.Oliver, Rottendorf (Germany)
60 Strellson Flagship Store “Swiss Cross”, Berlin (Germany)
64 Theo Wormland, Centro Oberhausen (Germany)
68 Women’Secret, Madrid (Spain)

Health & Beauty
72 La Prairie Showroom, Zurich (Switzerland)
76 Mikyajy, Dubai Mall, Dubai (UAE)
80 Passage Apotheke, Frauenfeld (Switzerland)
84 Une heure pour soi, Champfleury (France)

Home Stores
88 The White Company, Cambridge (UK)

Opticians
92 Optik Puzig, Dormagen (Germany)

Sports & Leisure
96 Dodenhof, Sports + Leisure House, Posthausen (Germany)
100 Golfzone, Villach/Linz (Austria)

Automotive
104 Hyundai, Zurich (Switzerland)

Telecommunication
108 Grand Stores Digital, Dubai Mall, Dubai (UAE)
112 Sony Center, Vienna (Austria)
116 Telia Flagship Store, Stockholm (Sweden)
120 Vodafone, Barcelona (Spain)

124 Overview

4|5

Department Stores | Fashion | Health & Beauty | Home Stores | Opticians | Sports & Leisure | Automotive | Telecommunication

House of Fraser, Westfield Centre, London (UK)

Opening: October 2008
Visplay Systems: Mono 12, Invisible 6, Invisible 8

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Mono 12

6|7


8|9


John Lewis, Leicester (UK)

Opening: September 2008
Visplay Systems: Beam, Kado 20, Invisible 8, Area 20, Specials

||||||||||||||||||||||||||||||||
Beam

10 | 11


12 | 13


14 | 15


Marks & Spencer, Westfield Centre, London (UK)

Visplay Systems: Kado 25, Track, Area 35, Invisible 3, Button,
Beam, Beam 67

||||||||||||||||||||||||||||||||
Kado 25

16 | 17


18 | 19


Allen Solly, New Delhi (India)

Visplay Systems: Grid 40, Invisible 6 holder, Xero Struc 4,
Beam, Endless

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Grid 40

20 | 21


22 | 23


Apranga City, Vilnius (Lithuania)

Opening: December 2007
Visplay Systems: Invisible 6

||||||||||||||||||||||||||||||||
Invisible 6

24 | 25


26 | 27


Bonita, Hamminkeln (Germany)
European Retail Concept for Fashion Stores

Opening: ongoing since 2008
Visplay Systems: Kado 20, Mono 20, Beam, customized accessories

||||||||||||||||||||||||||||||||
Kado 20

28 | 29


30 | 31


Burton, Paris (France)
Retail Concept for Fashion Stores in France

Visplay Systems: Xero 4

||||||||||||||||||||||||||||||||
Xero 4

32 | 33


34 | 35


Deeluxe, Marseille (France)
Retail Concept for Fashion Stores in France

Opening: ongoing since May 2008
Visplay Systems: Xero Twin, Xero 8, Invisible 6

||||||||||||||||||||||||||||||||
Xero Twin

36 | 37


38 | 39


Globus, Mumbai (India)

Visplay Systems: Xero Struc 4, Xero 4, Mono 12, special accessories

||||||||||||||||||||||||||||||||
Xero Struc 4

40 | 41


42 | 43


HE by Mango, Barcelona (Spain)
International Retail Concept

Visplay Systems: Steel, Xero 4, customized accessories

||||||||||||||||||||||||||||||||
Steel

44 | 45


46 | 47


Mode Weber, St. Gallen (Switzerland)

Opening: March 2008
Visplay Systems: Invisible 6,
customized system for stands in the mid floor

||||||||||||||||||||||||||||||||
Invisible 6

48 | 49


50 | 51


Mood, Waalwijk (Netherlands)

Visplay Systems: Stripes 13

||||||||||||||||||||||||||||||||
Stripes 13

52 | 53


54 | 55


s.Oliver, Rottendorf (Germany)
European Retail Concept for Fashion Stores

Visplay Systems: Invisible 3, customized accessories

||||||||||||||||||||||||||||||||
Invisible 3

56 | 57


58 | 59


Strellson, Berlin (Germany)

Opening: March 2008

||||||||||||||||||||||||||||||||
Invisible 6

60 | 61


62 | 63


Theo Wormland, Centro Oberhausen (Germany)

Opening: March 2008
Visplay Systems: Customized ceiling system,
Invisible 6 with customized accessories

||||||||||||||||||||||||||||||||
Customized ceiling system

64 | 65


66 | 67


Women’Secret, Madrid (Spain)

Visplay Systems: Mono 20, Mono 8, customized accessories

||||||||||||||||||||||||||||||||
Mono 20

68 | 69


70 | 71


La Prairie Showroom, Zurich (Switzerland)

Opening: March 2008
Visplay Systems: Invisible 8, 8 P

||||||||||||||||||||||||||||||||
Invisible 8 P

72 | 73


74 | 75


Mikyajy, Dubai Mall, Dubai (UAE)


||||||||||||||||||||||||||||||||
Xero 4

76 | 77


78 | 79


Passage Apotheke, Frauenfeld (Switzerland)

Opening: February 2008

||||||||||||||||||||||||||||||||
Xero 4

80 | 81


82 | 83


Une heure pour soi, Champfleury (France)

Opening: April 2008
Visplay Systems: Xero 4, Stabilo, Mono 55, Stripes 13, Area 20

||||||||||||||||||||||||||||||||
Xero 4

84 | 85


86 | 87


The White Company, Cambridge (UK)

Opening: July 2008
Visplay Systems: Xero 4, Icons

||||||||||||||||||||||||||||||||
Xero 4

88 | 89


90 | 91


Optik Puzig, Dormagen (Germany)


||||||||||||||||||||||||||||||||
Invisible 3

92 | 93


94 | 95


Dodenhof, Sports + Leisure House, Posthausen (Germany)

Opening: November 2008
Visplay Systems: Label, Xero Twin, Stripes 13

||||||||||||||||||||||||||||||||
Label

96 | 97


98 | 99


Golfzone, Villach/Linz (Austria)
Retail Concept for Europe


||||||||||||||||||||||||||||||||
Invisible 6

100 | 101


102 | 103


Hyundai, Zurich (Switzerland)
New Showroom Concept

Opening: May 2008
Visplay Systems: Invisible 3, Mono 20, customized accessories

||||||||||||||||||||||||||||||||
Invisible 3

104 | 105


106 | 107


Grand Stores Digital, Dubai Mall, Dubai (UAE)

Visplay Systems: MixMix, Invisible 8

||||||||||||||||||||||||||||||||
MixMix

108 | 109


110 | 111


Sony Center, Vienna (Austria)
Retail Concept for Austria

Opening: November 2007
Visplay Systems: Invisible 3, 6, 8P

||||||||||||||||||||||||||||||||
Invisible 3

112 | 113


114 | 115


Telia Flagship Store, Stockholm (Sweden)

Opening: March 2008

||||||||||||||||||||||||||||||||
Invisible 6

116 | 117


118 | 119


Vodafone, Barcelona (Spain)
Retail Concept for Spain


||||||||||||||||||||||||||||||||
Invisible 3

120 | 121


122 | 123

Overview

House of Fraser, Westfield Centre, John Lewis, Leicester (UK) Marks & Spencer, Westfield Centre, Allen Solly, New Delhi (India)
London (UK) London (UK)
Opening: September 2008 Opening: September 2008.
Opening: October 2008 Visplay Systems: Kado 20, Invisible 8, Opening: October 2008 Visplay Systems: Invisible 6 holder,
Visplay Systems: Invisible 6, Beam, Area 20, Specials Visplay Systems: Track, Kado 25, Area 35, Xero Struc 4, Grid 40, Beam, Endless
Invisible 8, Mono 12 Architecture: John Lewis in cooperation Invisible 3, Button, Beam, Beam 67 Architecture: ABRD Architects,
Architecture: Kinnersley Kent Design, with RFK, London (UK) Architecture: Caulder Moore, London (UK) New Delhi (India)
London (UK) Realisation: Hadleys, Interserve in cooperation with Vizona UK Realisation: Buildcraft India,
Realisation: Havelock Europa, Projects, ROL UK, Vizona UK/Germany Realisation: Vizona UK / Vizona Germany New Delhi (India)
Fife (UK) S. 10 S. 16 S. 20
S. 6

Apranga City, Vilnius (Lithuania) Bonita, Hamminkeln (Germany) Burton, Paris (France) Deeluxe, Marseille (France)
European Retail Concept Retail Concept Retail Concept
Opening: December 2007 for Fashion Stores for Fashion Stores in France for Fashion Stores in France
Architecture: Blocher Blocher Partners, Opening: ongoing since 2008 Opening: ongoing since 2008 Opening: ongoing since May 2008
Stuttgart (Germany) Visplay Systems: Mono 20, Kado 20, Visplay Systems: Xero 4 Visplay Systems: Xero 8,
Realisation: IDW Metawood, Vilnius Beam, customized accessories Architecture: Eric Gizard et associés, Xero Twin, Invisible 6
(Lithuania) / Oldenburger Architecture: Trötschel, Wuppertal (Germany) Paris (France) Architecture: TO-NY Design,
Möbelwerkstätten, Dinklage (Germany) Realisation: Habo Elements, Borken, Helia Realisation: Agencement Le Carlier, Bourges (France)
S. 24 Ladenbau Bad Peterstal (Germany) Beauvais (France) Realisation: IFF Agencement,
S. 28 S. 32 Peypin (France)
S. 36

Globus, Mumbai (India) HE by Mango, Barcelona (Spain) Mode Weber, St. Gallen (Switzerland) Mood, Waalwijk (Netherlands)
Opening: October 2008 Opening: March 2008 Opening: September 2008
Visplay Systems: Xero Struc 4, Opening: ongoing since 2008 Visplay Systems: Invisible 6, customized Visplay Systems: Stripes 13 (round)
Xero 4, Mono 12, special accessories Visplay Systems: Steel, Xero 4, system for stands in the mid-floor Architecture: Bleeker Concepts,
Architecture: Dalziel + Pow, customized accessories Architecture: MAI |Messerschmid Utrecht (Netherlands)
London (UK) Architecture: Mango Interior Design architects and interior designers, Realisation: Vizona Netherlands
Realisation: Kshitij Interiors, (Palau de Plegamans), Barcelona (Spain) Stuttgart (Germany) S. 52
Mumbai (India) S. 44 Realisation: Schlauri, Ermatingen
S. 40 (Switzerland)
S. 48

124 | 125

s.Oliver, Rottendorf (Germany) Strellson Flagship Store “Swiss Cross”, Theo Wormland, Women’Secret, Madrid (Spain) Hyundai, Zurich (Switzerland) Grand Stores Digital, Dubai Mall, Sony Center, Vienna (Austria) Telia Flagship Store,
European Retail Concept for Fashion Stores Berlin (Germany) Centro Oberhausen (Germany) International Retail Concept New Showroom Concept Dubai (UAE) Retail Concept for Austria Stockholm (Sweden)

Opening: ongoing since 2008 Opening: March 2008 Opening: March 2008 Opening: ongoing since 2008 Opening: May 2008 Opening: October 2008 Opening: November 2007 Opening: March 2008
Visplay Systems: Invisible 3, Visplay Systems: Invisible 6, Visplay Systems: Customized ceiling system, Visplay Systems: Mono 20, Visplay Systems: Mono 20, Invisible 3, Visplay Systems: Invisible 8, MixMix Visplay Systems: Invisible 3, 6, 8P Visplay Systems: Invisible 6
customized accessories customized accessories Invisible 6 with customized accessories Mono 8, customized accessories customized accessories Architecture: CSI, Dubai (UAE) Architecture: Weinhäupl Architekten, Architecture: Visual ID,
Architecture: Plajer & Franz Studio, Architecture: Blocher Blocher Partners, Architecture: Blocher Blocher Partners, Architecture: Women’Secret Architecture: Fitch Design, London (UK) Realisation: Pure, Dubai (UAE) Vienna (Austria) Stockholm (Sweden)
Berlin (Germany) Stuttgart (Germany) Stuttgart (Germany) Interior Design, Madrid (Spain) Realisation: Vizona Germany S. 108 Realisation: Tischlerteam Martin Pöll, Realisation: Gordons,
Realisation: Ganter, Waldkirch / Realisation: Knoblauch, Realisation: Ganter, Waldkirch (Germany) Realisation: Carpinteria Martin, S. 104 Vienna (Austria) Stockholm (Sweden)
Konhäuser, Estenfeld / Schlegel, Markdorf (Germany) S. 64 Madrid (Spain) S. 112 S. 116
Bietigheim-Bissingen (Germany) S. 60 S. 68
S. 56

La Prairie Showroom, Mikyajy, Dubai Mall, Dubai (UAE) Passage Apotheke, Une heure pour soi, Vodafone, Barcelona (Spain)
Zurich (Switzerland) Frauenfeld (Switzerland) Champfleury (France) Retail Concept for Spain
Opening: March 2008 Visplay Systems: Xero 4 Opening: February 2008 Opening: April 2008 Opening: ongoing since 2008
Visplay Systems: Invisible 8, 8 P Architecture: in-house Visplay Systems: Xero 4 Visplay Systems: Xero 4, Stabilo, Visplay Systems: Invisible 3,
Architecture: 7lieues, Paris (France) Realisation: in-house Architecture: Erich Keller AG, Mono 55, Stripes 13, Area 20 customized accessories
Realisation: ALW Deutschland, S. 76 Sulgen (Switzerland) Architecture: Versions, Architecture: Vodafone Interior Design,
ALW Suisse Realisation: Erich Keller AG, Versailles (France) Barcelona (Spain)
S. 72 Sulgen (Switzerland) Realisation: Vizona France S. 120
S. 80 S. 84

The White Company, Cambridge (UK) Optik Puzig, Dormagen (Germany) Dodenhof, Sports + Leisure House, Golfzone, Villach/Linz (Austria)
Posthausen (Germany) Retail Concept for Europe
Opening: July 2008 Opening: October 2008
Visplay Systems: Xero 4, Icons Visplay Systems: Invisible 3 Opening: November 2008 Opening: ongoing since 2004
Architecture: rpa : vision, Ashford (UK) Architecture: ppm, Dormagen (Germany) Visplay Systems: Label, Xero Twin, Visplay Systems: Invisible 6
Realisation: Trent Shopfitter, Realisation: ppm, Dormagen (Germany) Stripes 13 Architecture: epps Ploder Simon,
Nottingham (UK) S. 92 Architecture: Rottmann, Graz (Austria)
S. 88 Weil am Rhein (Germany) Realisation: Pleschek, Graz (Austria)
Realisation: Kunze, Elmshorn/Larsen, S. 100
Oststeinbek (Germany)
S. 96

126 | 127

Showroom, London

Visplay’s core expertise

® Invisible Design
Visplay systems can shape rooms and structure walls. They are carefully designed with a timeless and
neutral design which brings the merchandise to the foreground. This leitmotif has become Visplay’s
product trademark: “® Invisible Design“ – for the retailer this means the focus is on the merchandise;
for the architect, it means he can create retail environments of his own individual conception and
achieve a unique design.

Varied, flexible systems
The Visplay product range covers a variety of systems which were designed and developed by our
product development team in association with designers. Visplay systems have a modular structure
and are functional. They lend themselves to every type of room architecture and to a wide range of
product lines. Thanks to ingenious technology, they are quick to assemble and easy to use.

Visual Merchandising
Visplay systems fulfil all the requirements of modern visual merchandising. Many years of experience
in merchandise display and interior design combined with the cooperation of retail architects has
generated innovative ideas and solutions for our customers’ retail environments.

Service/guidance
Our field and Service Centre staff informs our customers about Visplay products and advises them on
their international projects. The Visplay showrooms run by our subsidiaries and partners display the
latest Visplay systems with many ideas for layout and merchandising. Visplay Extranet offers a wide
spectrum of tools for architects, planners and shop fitters.

An international presence
Visplay is present throughout the world. The head office of Visplay International GmbH is in Weil am
Rhein, Germany. We have our own sales companies in Switzerland, the UK, France, Spain, the
Netherlands, Belgium, India and the Middle East. Visplay is also represented by a worldwide network
of partners. This organisation makes Visplay an ideal partner for our internationally-active customers.

References
Famous companies from the retail and service sectors throughout the world opt for Visplay products.
Visplay systems demonstrate their versatility in megastores, fashion boutiques, brand stores, department
stores, showrooms and information centres, helping contribute to their economic success.

Certificates/Safety
Visplay is committed to the highest level of product quality and user-safety. All company processes are
subject to a comprehensive management system which complies with the quality standard DIN EN
ISO 9001 and environmental standard DIN EN ISO 14001 (NIS ZERT). Regular testing and fulfilment
of standards is attested by a certificate. The safety of Visplay systems is tested by the Nuremberg LGA
(Federal Institute for Trade) and confirmed with the GS mark.

Cost-effectiveness
Visplay systems are cost-effective systems. High quality materials and proven production processes
produce resistant, long-lasting products. A professional supply chain management, efficient pur-
chasing organisation, high production capacity and appropriate batch sizes enable us to offer our
customers products at competitive prices.
Visplay’s core expertise

® Models and patents registered or applied for. Copyrights reserved. Visplay always tries to respect the rights of third parties.
Should it not be stated in individual cases, this is an oversight and will be corrected accordingly.

Concept + Design: Thorsten Romanus | Photography: Adriano Biondo, Blocher Blocher Partners, die photodesigner, Stefan Durstewitz, Tomas de la Fuente,
Mike Meyer, Max Schulz, Marco Sieber, Paul Schimweg (Whitehall), Rupert Steiner, Niclas Svensson (Visual ID), Roman Thomas, Felix Wey |
L

Illustration: Lichtmaschine | Lithography: Color Pac, Singen | Print: LFC, Tübingen

Visplay Companies Visplay Partners/Sales Agents
Offices & Showrooms

Visplay Germany Visplay Belgium Visplay in Austria Visplay in Portugal
Charles-Eames-Str. 6 Woluwelaan 137 Distributed by Günther Vetter Distributed by Mariska Snoey
D - 79576 Weil am Rhein B - 1831 Diegem Sales Agent Sales Agent
Postfach 2119 T +32 (0)2 725 95 07 Wasagasse 6 Rua da Palmeira 28 / 2D
D - 79556 Weil am Rhein F +32 (0)2 725 08 13 A - 1090 Wien P - 1200-313 Lisboa
T +49 (0)7621 77 00 20 00 visplay-belgium@visplay.com T +43 (0)664 91 49 380 T +351 916 99 00 26
F +49 (0)7621 77 00 20 01 Fax: +43 (0)1 513 9287 F + 351 21 34 65 102
info@visplay.com Visplay Spain guenther.vetter@visplay.com visplayportugal@gmail.com
Plaza Comercial 4
Düsseldorf Showroom E - 08003 Barcelona Visplay in Greece Visplay in South Africa
Speditionstr. 17 T +34 93 268 87 01 Distributed by Distributed by
D - 40221 Düsseldorf F +34 93 268 87 02 Kyvernitis Ioannis & Sia EE Retail Systems Co.
T +49 (0)211 301 34 63 visplay-spain@visplay.com Georgiou Papandreou 125 u PO Box 3805, North End
F +49 (0)211 301 33 96 Adrianiou ZA - Port Elizabeth
showroom-duesseldorf@ Visplay Dubai GR - 144 51 Metamorfosi Athens T +27 (0)41 484 1273
visplay.com Sheikh Zayed Road T +30 210 28 55 777 F +27 (0)86 543 2106
P.O. Box: 213035 F +30 210 28 55 778 info@retailsc.co.za
Visplay Switzerland Sheikha Sana Mana Al Maktoum info@kyvernitisweb.com
Klünenfeldstr. 22 Building/Office M 10 Visplay in Turkey
CH - 4127 Birsfelden Dubai UAE Visplay in Italy Distributed by Dekotek Mimarlık ve
T +41 (0)61 376 20 67 T +971 (0)4 321 56 74 Distributed by Zeppelin s.r.l. Dekorasyon Malz.Ldt.Sti
¸
F +41 (0)61 376 23 67 F +971 (0)4 321 56 75 Via Matteucci, 2 Vali Konagı caddesi Hacı
˘
visplay-switzerland@visplay.com visplay-dubai@visplay.com I - 61032 Fano Mansur Sokak Mim Plaza No 10A
T +39 (0)721 85 10 42 TR - Nisantası / Istanbul
¸ ¸
Visplay United Kingdom Visplay India F +39 (0)721 85 18 25 T +90 (0)212 233 39 33
Business Design Centre 402/403/404, Hilton Center info@zeppelindesign.it F +90 (0)212 233 81 68
Units 315/316 4th floor, Sector 11 info@dekotek.com.tr
52 Upper Street, Islington Belapur, Navi Mumbai 400 614 Visplay in Japan
GB - London N1 0QH India Distributed by Visplay in Venezuela
T +44 (0)207 288 95 70 T +91 22 401 297 62 Okamura Corporation Distributed by
F +44 (0)207 354 10 21 F +91 22 401 298 04 Towa Kanda Nishiki-cho Bldg. 1F Inversiones Visistemas.ve C.A.
visplay-uk@visplay.com visplay-india@visplay.com 3-4-2, Kanda Nishiki-cho, Calle Santa Clara
Chiyoda-ku, Tokyo Edf. Boyaca
Visplay France J - 101-0054 Of.2a, piso 2
3, rue Caroline T +81 3 5283 8743 Boleita Norte
F - 75017 Paris F +81 3 5283 8746 VE - 1080 Caracas
T +33 (0)1 58 22 21 20 T +58 212 232 84 50
F +33 (0)1 58 22 21 21 Visplay in North America F +58 212 238 82 98
visplay-france@visplay.com Distributed by Marlite visistemas.ve@gmail.com
202 Harger Street
Visplay Netherlands P.O. Box 250 For other countries:
De Oude Molen 4 USA - Dover, Ohio 44622 Visplay International AG
NL - 1184 VW Ouderkerk T +1 330 343 6621 Klünenfeldstr. 22
a/d Amstel F +1 330 343 7296 CH - 4127 Birsfelden
T +31 (0)20 56 98 780 info@marlite.com T +41 (0)61 376 20 00
F +31 (0)20 56 98 781 F +41 (0)61 376 20 01
visplay-netherlands@visplay.com info@visplay.com

www.visplay.com

Visplay Euro Projects 2009

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