Some ideas about how to be a successful negotiator.
Pictures from HBO series "Game of Thrones"
Created by Pengyuan Zhao
Like & Share, Follow me
Twitter: @zpy2789
Contact : zpy2789@hotmail.com
Doing business in China, there are several things you may need to know: basic facts, culture, business etiquette and management etc.
Take a look at another work : Chinese Culture, Chinese tradition, Chinese Characters and Pinyin--- Chinoiserie --- 60 words about China.
http://slidesha.re/RgyPkw
Like & Share, Follow me
For more staff, please visit : oscarzhao.com
What do women want? - International women's dayPengyuan Zhao
Some facts about women around the world.
Happy women's day !
Created by Pengyuan Zhao
Like & Share, Follow me
Twitter: @zpy2789
Contact : zpy2789@hotmail.com
Some ideas about how to write a business plan.
The second chapter : information & analytics
See the first chapter : introduction (http://www.slideshare.net/oscarz9/how-to-write-a-business-plan-01)
Created by Pengyuan Zhao
Like & Share, Follow me
Twitter: @zpy2789
Contact : zpy2789@hotmail.com
Create content according to buyer's journeyPengyuan Zhao
The Buyer’s Journey refers to the steps that a customer takes before making a purchase decision. Creating content according to Buyer’s Journey is like building a road and guiding your buyers towards your product or service, by answering their questions.
Read the infographic “Create content according to your Buyer’s Journey”. Produce effective content and guide your buyers to make their decision.
Some ideas about how to be a successful negotiator.
Pictures from HBO series "Game of Thrones"
Created by Pengyuan Zhao
Like & Share, Follow me
Twitter: @zpy2789
Contact : zpy2789@hotmail.com
Doing business in China, there are several things you may need to know: basic facts, culture, business etiquette and management etc.
Take a look at another work : Chinese Culture, Chinese tradition, Chinese Characters and Pinyin--- Chinoiserie --- 60 words about China.
http://slidesha.re/RgyPkw
Like & Share, Follow me
For more staff, please visit : oscarzhao.com
What do women want? - International women's dayPengyuan Zhao
Some facts about women around the world.
Happy women's day !
Created by Pengyuan Zhao
Like & Share, Follow me
Twitter: @zpy2789
Contact : zpy2789@hotmail.com
Some ideas about how to write a business plan.
The second chapter : information & analytics
See the first chapter : introduction (http://www.slideshare.net/oscarz9/how-to-write-a-business-plan-01)
Created by Pengyuan Zhao
Like & Share, Follow me
Twitter: @zpy2789
Contact : zpy2789@hotmail.com
Create content according to buyer's journeyPengyuan Zhao
The Buyer’s Journey refers to the steps that a customer takes before making a purchase decision. Creating content according to Buyer’s Journey is like building a road and guiding your buyers towards your product or service, by answering their questions.
Read the infographic “Create content according to your Buyer’s Journey”. Produce effective content and guide your buyers to make their decision.
Decision-making is vital in the business world. From a top management director to a low-level supervisor, everyone makes several decisions each day. To make effective decisions, there are several things we need to know.
The art of war_ Laying plans ( How to estimate the situation ? )Pengyuan Zhao
Before the war, how should a commander think, in order to estimate correctly the situation and find the key to success ?
Created by Pengyuan Zhao
Like & Share, Follow me
Twitter: @zpy2789
Contact : zpy2789@hotmail.com
Dont worry, be happy ! _ The importance of Humour & laughter Pengyuan Zhao
"In every life we have some trouble. When you worry you make it double. Don't worry, be happy." With humour & laughter, we can survive. Make a joke, make others happy. Happy April fool's day!
Paul Tucker's Visual CV Resume Curriculum VitaeACCA
My name is Paul Tucker - This is my visual CV / Resume. I am hoping to attract job offers (full time or consultancy) in Product Marketing, Project Management, Business Development, Graphic Design or Sales and Marketing. I live in Oxford - United Kingdom.
The Spring Festival, also known as the Chines New Year, is the most important Chinese festival celebrated each year. Many traditions have significant influence on people’s life.
Read the infographic “ Chinese New Year - the Spring Festival”.
Start 2016 by being creative - 10 famous quotes (infographic)Pengyuan Zhao
My new year’s resolution of 2016 is to be more creative.
Here are 10 famous quotes about creativity. They inspire me.
Hope you will also like them.
oscarzhao.com
Every year around the world there are billions of people, even non-Christian, celebrate Christmas. The common traditions to many nations include the exchanging gifts, the installing and lighting of Christmas trees, the hanging of Advent wreaths, Christmas stockings, candy canes, and the creation of Nativity scenes depicting the birth of Jesus Christ etc. About Christmas, there are many stories and facts.
Read the infographic “Christmas: 20 facts you may not know” and have some fun.
Startups have their own vocabulary. Words as “churn rate” or “Boot-strapping” seem quite difficult to understand. Actually it is just another way to describe their business. Understand these expressions, or jargons can help understand how a startup works.
Read the infographic “ 60 Expressions Startup Part III Finance”
60 expressions startup part II marketingPengyuan Zhao
Startups have their own vocabulary. Words as “traction” or “deck” seem quite difficult to understand. Actually it is just another way to describe their business. Understand these expressions, or jargons can help understand how a startup works.
Read the infographic “ 60 Expressions Startup Part II Marketing”
You can you up - Chinoiserie - 60 words about ChinaPengyuan Zhao
Chinese Culture, Chinese tradition, Chinese Characters and Pinyin--- Chinoiserie --- 60 words about China.
Created by Pengyuan Zhao
Like & Share, Follow me
Twitter: @zpy2789
Contact : zpy2789@hotmail.com
Created by Pengyuan Zhao
Like & Share, Follow me
Twitter: @zpy2789
Contact : zpy2789@hotmail.com
The list of winner ( Oscars 2014 | 86th Academy Awards)
Best Picture: 12 Years a Slave.
Actor: Matthew McConaughey, Dallas Buyers Club.
Actress: Cate Blanchett, Blue Jasmine.
Supporting Actor: Jared Leto, Dallas Buyers Club.
Supporting Actress: Lupita Nyong'o, 12 Years a Slave.
Directing: Alfonso Cuaron, Gravity.
Foreign Language Film: The Great Beauty, Italy.
Adapted Screenplay: John Ridley, 12 Years a Slave.
Original Screenplay: Spike Jonze, Her.
Animated Feature Film: Frozen.
Production Design: The Great Gatsby.
Cinematography: Gravity.
Sound Mixing: Gravity.
Sound Editing: Gravity.
Original Score: Gravity, Steven Price.
Original Song: Let It Go from Frozen.
Costume: The Great Gatsby.
Makeup and Hairstyling: Dallas Buyers Club.
Animated Short Film: Mr. Hublot.
Documentary Feature: 20 Feet from Stardom.
Documentary (short subject): The Lady in Number 6: Music Saved My Life.
Film Editing: Gravity.
Live Action Short Film: Helium.
Visual Effects: Gravity.
---
Honorary Oscars:
- Peter W. Anderson.
- Film-processing labs over past century.
- Angelina Jolie.
- Angela Lansbury.
- Steve Martin.
- Piero Tosi.
Some ideas about how to write a business plan.
The first chapter : introduction
See the second chapter : information & analytics : (http://www.slideshare.net/oscarz9/how-to-write-a-business-plan-02)
For more staff, visit my site : zhaoscar.com
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
Decision-making is vital in the business world. From a top management director to a low-level supervisor, everyone makes several decisions each day. To make effective decisions, there are several things we need to know.
The art of war_ Laying plans ( How to estimate the situation ? )Pengyuan Zhao
Before the war, how should a commander think, in order to estimate correctly the situation and find the key to success ?
Created by Pengyuan Zhao
Like & Share, Follow me
Twitter: @zpy2789
Contact : zpy2789@hotmail.com
Dont worry, be happy ! _ The importance of Humour & laughter Pengyuan Zhao
"In every life we have some trouble. When you worry you make it double. Don't worry, be happy." With humour & laughter, we can survive. Make a joke, make others happy. Happy April fool's day!
Paul Tucker's Visual CV Resume Curriculum VitaeACCA
My name is Paul Tucker - This is my visual CV / Resume. I am hoping to attract job offers (full time or consultancy) in Product Marketing, Project Management, Business Development, Graphic Design or Sales and Marketing. I live in Oxford - United Kingdom.
The Spring Festival, also known as the Chines New Year, is the most important Chinese festival celebrated each year. Many traditions have significant influence on people’s life.
Read the infographic “ Chinese New Year - the Spring Festival”.
Start 2016 by being creative - 10 famous quotes (infographic)Pengyuan Zhao
My new year’s resolution of 2016 is to be more creative.
Here are 10 famous quotes about creativity. They inspire me.
Hope you will also like them.
oscarzhao.com
Every year around the world there are billions of people, even non-Christian, celebrate Christmas. The common traditions to many nations include the exchanging gifts, the installing and lighting of Christmas trees, the hanging of Advent wreaths, Christmas stockings, candy canes, and the creation of Nativity scenes depicting the birth of Jesus Christ etc. About Christmas, there are many stories and facts.
Read the infographic “Christmas: 20 facts you may not know” and have some fun.
Startups have their own vocabulary. Words as “churn rate” or “Boot-strapping” seem quite difficult to understand. Actually it is just another way to describe their business. Understand these expressions, or jargons can help understand how a startup works.
Read the infographic “ 60 Expressions Startup Part III Finance”
60 expressions startup part II marketingPengyuan Zhao
Startups have their own vocabulary. Words as “traction” or “deck” seem quite difficult to understand. Actually it is just another way to describe their business. Understand these expressions, or jargons can help understand how a startup works.
Read the infographic “ 60 Expressions Startup Part II Marketing”
You can you up - Chinoiserie - 60 words about ChinaPengyuan Zhao
Chinese Culture, Chinese tradition, Chinese Characters and Pinyin--- Chinoiserie --- 60 words about China.
Created by Pengyuan Zhao
Like & Share, Follow me
Twitter: @zpy2789
Contact : zpy2789@hotmail.com
Created by Pengyuan Zhao
Like & Share, Follow me
Twitter: @zpy2789
Contact : zpy2789@hotmail.com
The list of winner ( Oscars 2014 | 86th Academy Awards)
Best Picture: 12 Years a Slave.
Actor: Matthew McConaughey, Dallas Buyers Club.
Actress: Cate Blanchett, Blue Jasmine.
Supporting Actor: Jared Leto, Dallas Buyers Club.
Supporting Actress: Lupita Nyong'o, 12 Years a Slave.
Directing: Alfonso Cuaron, Gravity.
Foreign Language Film: The Great Beauty, Italy.
Adapted Screenplay: John Ridley, 12 Years a Slave.
Original Screenplay: Spike Jonze, Her.
Animated Feature Film: Frozen.
Production Design: The Great Gatsby.
Cinematography: Gravity.
Sound Mixing: Gravity.
Sound Editing: Gravity.
Original Score: Gravity, Steven Price.
Original Song: Let It Go from Frozen.
Costume: The Great Gatsby.
Makeup and Hairstyling: Dallas Buyers Club.
Animated Short Film: Mr. Hublot.
Documentary Feature: 20 Feet from Stardom.
Documentary (short subject): The Lady in Number 6: Music Saved My Life.
Film Editing: Gravity.
Live Action Short Film: Helium.
Visual Effects: Gravity.
---
Honorary Oscars:
- Peter W. Anderson.
- Film-processing labs over past century.
- Angelina Jolie.
- Angela Lansbury.
- Steve Martin.
- Piero Tosi.
Some ideas about how to write a business plan.
The first chapter : introduction
See the second chapter : information & analytics : (http://www.slideshare.net/oscarz9/how-to-write-a-business-plan-02)
For more staff, visit my site : zhaoscar.com
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategy
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer