USING
Technology, Data and Analytics
EVAN CARROLL
@evancarroll
TO CREATE A
World-Class Customer Experience
@kanetixltd
#kanetixinsights
Our vision is to be
Earth's most customer
centric company.
Hospital Costs
30%
Lower
Hospital Costs
30%
Lower
Members Live
13-21Years Longer
Even stupid brands are
collecting consumer data.
Only smart brands have a SIXTH SENSE for it.
Infosense
The ability to use data to
understand customers as
individual people and 

personalize their service.
COMPETITIVE ADVANTAGE
COMPETITIVE ADVANTAGE
1. Learn about your customers
faster than your competition

COMPETITIVE ADVANTAGE
1. Learn about your customers
faster than your competition

2. Turn those insights into action
faster than your competition
PEOPLE TECH
PEOPLE TECH
Relationship
Expect organizations to
understand their
individual needs.
76%
Relationship
Responsiveness
Expect organizations to
understand their
individual needs.
76%
Of consumers demand
improved response time
81%
Relationship
Responsiveness
Readiness
Expect organizations to
understand their
individual needs.
76%
Of consumers demand
improved response time
81%
Anticipate organizations
will harmonize customer
experiences
68%
Relationship
Responsiveness
Readiness
Expect organizations to
understand their
individual needs.
76%
Of consumers demand
improved response time
81%
Anticipate organizations
will harmonize customer
experiences
68%
THREE R’S
RELATIONSHIP
Over 100 million
transactions
per month
Converting
40%
of all NBO’s
Converting
40%
of all NBO’s
Resulting in
22MM
of revenue
RESPONSIVENESS
Processing Time
-90%
Processing Time
-90%
Savings
$2.5MM
READINESS
Relationship
Responsiveness
Readiness
THREE R’S
Relationship
Responsiveness
Readiness
THREE R’S
Re-
bit.ly/BlueGoldfish
Relationship
Responsiveness
Readiness
THREE R’S
Re-
EVAN CARROLL
@evancarroll
evan@evancarroll.net
@kanetixltd
#kanetixinsights
www.evancarroll.net
facebook.com/evancarrollspeaks
Using Technology, Data and Analytics to Create a World-Class Customer Experience

Using Technology, Data and Analytics to Create a World-Class Customer Experience