2014 NLC Augusta - Messaging and Framing PresentationJames Hammond
Created with the intent of educating a group regarding messaging and framing this presentation walks everyone through the process of creating a press release, creating an elevator pitch, and even political adds. It also has a quick refresher on Aristotle's 3 modes of persuasion.
2014 NLC Augusta - Messaging and Framing PresentationJames Hammond
Created with the intent of educating a group regarding messaging and framing this presentation walks everyone through the process of creating a press release, creating an elevator pitch, and even political adds. It also has a quick refresher on Aristotle's 3 modes of persuasion.