UCSD Adwave - Snapple Plansbook 2016
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The plansbook for the 2016 National Student Advertising Competition. Plansbook was the 3rd Best of District 15 and the team placed 5th place overall.
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The UOAA is proposing using Oregon athletics to increase membership. They will hold tailgates and watch parties for football and basketball games. A large tailgate is proposed for PK Park during football games shown on a big screen. Print, social media, online ads and events will promote UOAA membership and pride in the Ducks. The budget allocates funds for banners, posters, promotions and an online forum. Social media will be updated weekly and a podcast produced monthly. Evaluating engagement will measure the plan's success.
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The document provides guidance for advertising "pirates" to conduct research to develop an effective marketing campaign for a pizza company. It outlines steps including conducting a situation analysis of current users, locations, seasonality and purchase cycles. Researchers should determine demographics and psychographics using findings and consider differences in digital presence, consumer reaction and ordering. A SWOT analysis covering competitive brands, sales and media is recommended. The document stresses relying on quality research rather than assumptions to guide creative development and messaging that resonates with consumers.
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The survey found that while 42% of participants do not regularly purchase frozen foods, taste was still ranked as extremely important. Non-buyers were most likely to purchase frozen foods that fit their lifestyle, had high protein/vegetable content, or were recommended by friends. Pizza was the most popular frozen food. The report recommends Tai Pei utilize insights about millennials' preferences for natural, customizable foods in social media to build awareness of their new all-natural product line and potentially expand into Asian-style pizza.
Plans Book (1)
Pizza Hut aims to improve its digital ordering tools and process to provide the best customer experience. The campaign will create a personalized digital experience through an intuitive app and website that seamlessly integrate with customers' digital lives. This will position Pizza Hut as the top choice for digital ordering by making the process fast, friendly and remembering customer preferences.
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The document provides guidance for advertising "pirates" to conduct research to develop an effective marketing campaign for a pizza company. It outlines steps including conducting a situation analysis of current users, locations, seasonality and purchase cycles. Researchers should determine demographics and psychographics using findings and consider differences in digital presence, consumer reaction and ordering. A SWOT analysis covering competitive brands, sales and media is recommended. The document stresses relying on quality research rather than assumptions to guide creative development and messaging that resonates with consumers.
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The survey found that while 42% of participants do not regularly purchase frozen foods, taste was still ranked as extremely important. Non-buyers were most likely to purchase frozen foods that fit their lifestyle, had high protein/vegetable content, or were recommended by friends. Pizza was the most popular frozen food. The report recommends Tai Pei utilize insights about millennials' preferences for natural, customizable foods in social media to build awareness of their new all-natural product line and potentially expand into Asian-style pizza.
Plans Book (1)
Pizza Hut aims to improve its digital ordering tools and process to provide the best customer experience. The campaign will create a personalized digital experience through an intuitive app and website that seamlessly integrate with customers' digital lives. This will position Pizza Hut as the top choice for digital ordering by making the process fast, friendly and remembering customer preferences.
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This document presents a strategic campaign plan for Pizza Hut to increase digital orders by 32% by promoting their innovative digital ordering experience. The plan includes research on Pizza Hut's target demographics and competitors. Three key consumer segments were identified - Clickers aged 18-29, InBetweeners aged 30-45, and Callers aged 45-65. The strategy focuses on the InBetweeners as the primary target. The "Never the Wrong Time" campaign uses creative executions across various media channels like TV, radio, print, outdoor, and digital to showcase fun, unconventional situations where people can easily order Pizza Hut digitally. Executions include an ad featuring people ordering in different scenarios, a pre-recorded phone message redirecting callers
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This document contains the menu and branding ideas for Pizza Hut's Team 118. It includes a variety of new pizza options with creative names like "Skinny Slice Pizza", "7-Alarm Fire", and "Buffalo State of Mind". The menu showcases fresh and bold ingredients like spinach, cherry peppers, sriracha, and pretzels. It aims to satisfy millennials' demand for adventurous flavors. The document also discusses Pizza Hut's goals to be the top choice for digital ordering and reach 75% of orders online/mobile by the end of 2015.
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This marketing campaign by Pizza Hut aims to position itself as the top choice for digital pizza orders. The target market is millennials, who are heavy social media and mobile users. The campaign will use various social media platforms like Facebook, Twitter, Snapchat, and Instagram to promote deals and discounts. Paid advertising will also be used on these channels as well as YouTube, Hulu, Pandora and Spotify. The goal is to drive more online and mobile orders to capture the two billion dollar digital ordering opportunity and reach 75% of orders online/mobile by the end of 2015.
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This document provides a marketing campaign plan for Pizza Hut to increase digital orders among millennials. It recommends using edgy humor delivered by a new character, Rick Drizzle, to promote ordering pizza digitally through unconventional "Pizza Service Announcements". The plan aims to position Pizza Hut as the top choice for digital orders and improve its digital platforms based on consumer research. It includes a social media takeover introducing Rick Drizzle, TV, online, and print advertising placements, and metrics to evaluate the campaign's success.
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The document outlines a campaign to position Pizza Hut as the top choice for digital ordering by creating excellent digital experiences that increase orders through Pizza Hut's digital system to 75% of total orders. Research found that confidence is crucial for motivating Millennials to use Pizza Hut's digital ordering, which consists of personalization, convenience, and trust in the system. The campaign will target 18-34 year olds through executions highlighting the features and usability of Pizza Hut's online ordering system.
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The document proposes a marketing campaign for Snapple aimed at significantly increasing brand awareness and sales volume. Key elements of the campaign include:
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- Conducting research on consumer perceptions of Snapple, attitudes towards the "Born in New York" campaign, and the brand's position in the RTD tea market.
- Developing personas for the target audiences to focus on their mindsets, lifestyles, and behaviors.
- Creating a campaign called "#YourSnappleSide" that celebrates the unique personalities of Snapple fans and encourages sharing experiences on social media.
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This document provides a marketing campaign plan for Pizza Hut to increase digital orders among millennials. It recommends using edgy humor delivered by a new character, Rick Drizzle, to promote ordering pizza digitally through unconventional "Pizza Service Announcements". The plan aims to position Pizza Hut as the top choice for digital orders and improve its digital platforms based on consumer research. It includes a social media takeover introducing Rick Drizzle, TV, online, and print advertising placements, and metrics to evaluate the campaign's success.
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The document outlines a campaign to position Pizza Hut as the top choice for digital ordering by creating excellent digital experiences that increase orders through Pizza Hut's digital system to 75% of total orders. Research found that confidence is crucial for motivating Millennials to use Pizza Hut's digital ordering, which consists of personalization, convenience, and trust in the system. The campaign will target 18-34 year olds through executions highlighting the features and usability of Pizza Hut's online ordering system.
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Domino's Pizza was founded in 1960 by Tom Monaghan in Michigan. It grew to become the largest pizza chain in the world through franchising and innovations like pizza delivery tracking. In 1998, Monaghan retired and sold 93% of Domino's to Bain Capital. Today Domino's has a worldwide presence and remains the leader in the pizza delivery industry through new products, marketing strategies, and digital ordering options.
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The document proposes a marketing campaign for Snapple aimed at significantly increasing brand awareness and sales volume. Key elements of the campaign include:
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- Conducting research on consumer perceptions of Snapple, attitudes towards the "Born in New York" campaign, and the brand's position in the RTD tea market.
- Developing personas for the target audiences to focus on their mindsets, lifestyles, and behaviors.
- Creating a campaign called "#YourSnappleSide" that celebrates the unique personalities of Snapple fans and encourages sharing experiences on social media.
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在线办理(英国UWS毕业证书)西苏格兰大学毕业证学位证一模一样
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如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
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◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
Top 10 AI Trends to Watch in 2024 with Intelisync
As we advance further into the digital age, artificial intelligence (AI) continues to evolve, shaping various industries and aspects of our daily lives. The advancements in AI for 2024 promise significant transformations across multiple sectors. From agentic AI and open-source AI to AI-powered cybersecurity and sustainability, these trends highlight the growing influence of AI on our world. By staying informed and embracing these trends, businesses and individuals can harness the power of AI to innovate and thrive.
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Top 10 AI Trends to Watch in 2024
Trend 1: Agentic AI
Overview of Agentic AI
Agentic AI represents a fundamental shift in artificial intelligence. These AI systems are designed to comprehend complex workflows and pursue difficult objectives autonomously, with minimal human assistance. Essentially, agentic AI functions similarly to human employees, understanding intricate contexts and instructions in normal language, defining goals, deducing subtasks, and adapting actions to changing circumstances.
Impact of Agentic AI
Agentic AI has the potential to drastically alter organizational roles, procedures, and relationships. AI assistants with advanced thinking and planning capabilities can perform tasks previously managed by humans. This shift enhances productivity by fully automating complex processes, freeing workers from repetitive tasks to focus on more critical activities. The ability to adapt quickly to changing circumstances ensures continuous operational improvements.
Examples and Use Cases of Agentic AI
Autonomous Vehicles: Self-driving cars use agentic AI to navigate roads, interpret traffic signals, and make real-time decisions to ensure passenger safety.
Smart Home Devices: AI-powered home assistants, like smart thermostats and security systems, operate autonomously to optimize energy usage and enhance security.
Customer Service Bots: Advanced chatbots handle complex customer queries, provide solutions, and escalate issues to human agents when necessary.
Trend 2: Open Source AI
Overview of Open Source AI
Open-source AI involves freely available source code, encouraging developers to collaborate, use, adapt, and share AI technology. This openness fosters innovation and speeds up the development of practical AI solutions across various sectors, including healthcare, finance, and education.
Impact of Open Source AI
The collaborative nature of open-source AI promotes transparency and facilitates continuous improvement, leading to feature-rich, reliable, and modular solutions. These platforms enable the creation of applications such as real-time fraud detection, medical image analysis, personalized recommendations, and customized learning experiences.
Examples and Use Cases of Open Source AI
TensorFlow: An open-source machine learning framework by Google, widely used for building and deploying AI models.
Facebook Marketing Strategy with SNJ Global Services.pptx
Explore the potential of Facebook marketing with SNJ Global Services. We specialize in targeted ad campaigns and engaging content strategies to enhance your brand's visibility and drive conversions. Discover more about our solutions at SNJ Global Services:
https://snjglobalservices.com/.
From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
The search landscape is undergoing a seismic shift, and Reddit is at the epicenter. Google's Helpful Content Update and its $60 million deal with Reddit, coupled with OpenAI's partnership, have catapulted Reddit's real-time content to unprecedented heights.
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Every marketer knows you’re supposed to tell a story, but do you know how to tell a story? Do you know why you’re supposed to tell a story? Do you even truly know what a story is? While many marketing presentations emphasize the value of mythic storytelling, the nuts and bolts of actually constructing a story are never explored.
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If you’re at all interested in digital
marketing and in making a name for
your brand online, then it is crucial that
you understand how to properly make
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marketing is currently one of the
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一比一原版美国加州大学戴维斯分校毕业证如何办理
原版一模一样【微信：741003700 】【美国加州大学戴维斯分校毕业证成绩单】【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
【主营项目】
一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
办理美国加州大学戴维斯分校毕业证【微信：741003700 】外观非常简单，由纸质材料制成，上面印有校徽、校名、毕业生姓名、专业等信息。
办理美国加州大学戴维斯分校毕业证【微信：741003700 】格式相对统一，各专业都有相应的模板。通常包括以下部分：
校徽：象征着学校的荣誉和传承。
校名:学校英文全称
授予学位：本部分将注明获得的具体学位名称。
毕业生姓名：这是最重要的信息之一，标志着该证书是由特定人员获得的。
颁发日期：这是毕业正式生效的时间，也代表着毕业生学业的结束。
其他信息：根据不同的专业和学位，可能会有一些特定的信息或章节。
办理美国加州大学戴维斯分校毕业证【微信：741003700 】价值很高，需要妥善保管。一般来说，应放置在安全、干燥、防潮的地方，避免长时间暴露在阳光下。如需使用，最好使用复印件而不是原件，以免丢失。
综上所述，办理美国加州大学戴维斯分校毕业证【微信：741003700 】是证明身份和学历的高价值文件。外观简单庄重，格式统一，包括重要的个人信息和发布日期。对持有人来说，妥善保管是非常重要的。
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