Taizhou Zhongli Chemical Equipment Manufacturing co;Ltd. participated in the InterPlas Thailand tradeshow in Bangkok. The tradeshow had over 370 global brands and strengthened Taizhou Zhongli's corporate image among world leading brands from countries including China, India, Germany, and Thailand. At the tradeshow, Taizhou Zhongli met potential trading partners and buyers in Thailand interested in their equipment, and gained industry contacts by distributing brochures and business cards. Participating provided benefits like strengthened branding and business leads, though challenges included language barriers and limited staff/resources.

1. Taizhou Zhongli Chemical Equipment
Manufacturing co;Ltd.
www.tzzhongliequipments.com

3. Strengthen Corporate image of Taizhou zhongli chemical equipment Manufacturing
co.ltd
We have successfully participated in the InterPlas Thailand, Bangkok tradeshow. This is the only
tradeshow in Bangkok Thailand which is about rubber manufacturing machinery & technologies. We are
one of the participants in other 370 leading brands worldwide. I think this is one of the big achievements
for our company Taizhou zhongli. There were more than 40 Chinese companies participating in this
show and we were one of them. We not just introduced our company’s production line and equipments
but we also strengthened our corporate image in front of world’s leading brand. There were companies
participating from all over the world like china, India, Singapore, Germany, Thailand, Vietnam, Taiwan
etc.

17. Benefits of the Tradeshow
We have participated successfully in the whole tradeshow.
We have represented our company in Bangkok, Thailand.
We have strengthened corporate image of Taizhou zhongli chemical equipment
co.ltd.
We met with several trading companies in Thailand. They have shown interest in
our equipments. And they are interested in trading with us. They asked about the
prices and quality of the machinery.
We met with few buyers relevant with our industry. They shared their
requirements and we have also sent our company’s introductory email to them.

18. Major Challenges
Language barrier/ only few people can understand English.
We have less number of staff.
Less marketing material.
Low budget.

19. Suggestions
Local interpreter would be highly recommended to overcome language barrier.
Printed material also in Thai language/ local language.
At least, 3 or 4 people staff would be better for good participation in the show.
Should have more marketing material.
Try to print key chains small gift having company’s website or company’s name on the key chain.
More funds required for good participation.
Always try to get better location for more exposure of your company’s brand.

20. Tradeshow Presentation
We have prepared two presentations for tradeshow participation.
1-Company’s Introduction.
2-Product related Presentation.
We have shown these Presentations to the visitors of our booth. Those who were taking interest in our
Products. We have latest laptop for this purpose which provided by the Tradekey Pvt.ltd. Not only
this, Tradeky Pvt.ltd has provided all the necessary stationery to me for my exhibition in interplas
Thailand 2013. I got full support from Tradekey Pvt.ltd.

21. Tradeshow Banner
We have designed high rise picture banner and printed on finest quality flex.
Tradeshow banner was designed by the support of our Tradeshow Project
manager Mr.Muhammad Ali & our designer. It took us about whole day to
design such a fine quality banner. I really appreciate the hardworking of
Mr.Muhammad Ali and our designer , they worked hard for our participation
without his support we never be able to participate in such kind of big show.

23. Brochures & Visiting card distribution
We have distributed our brochures and visiting cards in the show which includes all details of
our company like;
Company name
Company website
Email id
Contact number
Equipment details
I also provide the details of marketing manager Miss Jacy lee which are;
Email id sale@tzzhongli.com
Contact no: +86 13958598671
Website: www.tzzhongli.com

24. Some of the examples of the brochures ……..

27. Thailand Company’s directory
I have visited the whole tradeshow exhibition during my stay 20th June till 23rd June, 2013. I have
also tried to visit each and every booth of the exhibitors to attain maximum information.
Meanwhile, I have collected an industrial directory of Thailand which is very useful because it
contains almost all Thailand industrial companies, trading companies’ information. Like
company’s name, its business, capital, number of employees, telephone number, fax
number, email address, company’s address etc. Exhibitor of that particular booth provided me
softcopy (CD) as well as hardcopy of directory.