Shaun Mosley Tr a c k Da z e
Us e r Re s e a r c h
Sp e c tat o r s
Sta k e h o l d e r Ma p
Sta k e h o l d e r Ma p
Pr o t o t y p i n g
Ph a s e 1
Pe r f o r m a n c e Re v i e w
Li v e Fe e d b a c k
So c i a l Co n n e c t i o n
Ta s k As s i s ta n t
Ph a s e 2
He a d s -up
Di s pl ay
Mo v e m e n t
Tr a c k i n g
Sp e c tat o r
App
Ph a s e 3
Ph a s e 4
Ph a s e 4 Ap p
Ri d e r Eg o
Ph a s e 5
Fe atu r e
Im p o r ta n c e
Sc a l e 0-10
Sc o r e 7+
49 Pa r t i c i pa n t s
31
32
21
27
9
Ex i s t i n g Ap p
vv
“If I ruin my phone in a crash that I use for work
everyday, I'm going to be out more than just a
replacement phone while I miss calls from clients”
WOULD YOU RATHER MOUNT A BOX OR USE YOUR PHONE?
MOUNTABOX
NOPREFERENCE
USEPHONE
49PARTICIPANTS
74% 16% 10%
Tr a c k Da z e
Mo u n t Ha r d w a r e On Bi k e
Sta r t a p p
Pa i r De v i c e s
Re c o r d e d Ev e n t s
Fo l l o w r i d e r
Be In f o r m e d
Fo c u s m o r e o n r i d e r
Hi g h q u a l i t y GPS
Wr a p Up
Ot h e r Ex t r e m e Sp o r t s
“I’m o k ” Si g n a l
To Ma r k e t
In s i g h t s
Pa ss i o n
Do n ’t Fo c u s On Te c h
Yo u a r e n o t t h e u s e r
Ma n y t h a n k s t o ...
Way n e Li
Ja m e s Bu d d
Ca r r i e Br u c e
Bi a n c a Mo s l e y
De s i r e è Mo s l e y
Bl a k e Wi l l i f o r d
Jo h n Dav i s
Je f f Le s k e
Ja m e s Ea s t
Ma n y o t h e r s ...
Ma n y t h a n k s t o ...
Way n e Li
Ja m e s Bu d d
Ca r r i e Br u c e
Bi a n c a Mo s l e y
De s i r e è Mo s l e y
Bl a k e Wi l l i f o r d
Jo h n Dav i s
Je f f Le s k e
Ja m e s Ea s t
Ma n y o t h e r s ...
Qu e s t i o n s ?

trackdaze presentation

  • 1.
    Shaun Mosley Tra c k Da z e
  • 6.
    Us e rRe s e a r c h
  • 11.
    Sp e ctat o r s
  • 12.
    Sta k eh o l d e r Ma p
  • 13.
    Sta k eh o l d e r Ma p
  • 14.
    Pr o to t y p i n g
  • 15.
    Ph a se 1
  • 16.
    Pe r fo r m a n c e Re v i e w Li v e Fe e d b a c k So c i a l Co n n e c t i o n Ta s k As s i s ta n t
  • 17.
    Ph a se 2
  • 18.
    He a ds -up Di s pl ay
  • 19.
    Mo v em e n t Tr a c k i n g
  • 20.
    Sp e ctat o r App
  • 21.
    Ph a se 3
  • 22.
    Ph a se 4
  • 23.
    Ph a se 4 Ap p
  • 24.
    Ri d er Eg o
  • 25.
    Ph a se 5
  • 26.
    Fe atu re Im p o r ta n c e Sc a l e 0-10 Sc o r e 7+ 49 Pa r t i c i pa n t s 31 32 21 27 9
  • 27.
    Ex i st i n g Ap p
  • 28.
    vv “If I ruinmy phone in a crash that I use for work everyday, I'm going to be out more than just a replacement phone while I miss calls from clients”
  • 29.
    WOULD YOU RATHERMOUNT A BOX OR USE YOUR PHONE? MOUNTABOX NOPREFERENCE USEPHONE 49PARTICIPANTS 74% 16% 10%
  • 30.
    Tr a ck Da z e
  • 31.
    Mo u nt Ha r d w a r e On Bi k e
  • 32.
    Sta r ta p p
  • 33.
    Pa i rDe v i c e s
  • 34.
    Re c or d e d Ev e n t s
  • 35.
    Fo l lo w r i d e r
  • 36.
    Be In fo r m e d
  • 37.
    Fo c us m o r e o n r i d e r Hi g h q u a l i t y GPS
  • 38.
  • 39.
    Ot h er Ex t r e m e Sp o r t s “I’m o k ” Si g n a l To Ma r k e t
  • 40.
    In s ig h t s
  • 41.
  • 42.
    Do n ’tFo c u s On Te c h
  • 43.
    Yo u ar e n o t t h e u s e r
  • 44.
    Ma n yt h a n k s t o ... Way n e Li Ja m e s Bu d d Ca r r i e Br u c e Bi a n c a Mo s l e y De s i r e è Mo s l e y Bl a k e Wi l l i f o r d Jo h n Dav i s Je f f Le s k e Ja m e s Ea s t Ma n y o t h e r s ...
  • 45.
    Ma n yt h a n k s t o ... Way n e Li Ja m e s Bu d d Ca r r i e Br u c e Bi a n c a Mo s l e y De s i r e è Mo s l e y Bl a k e Wi l l i f o r d Jo h n Dav i s Je f f Le s k e Ja m e s Ea s t Ma n y o t h e r s ...
  • 46.
    Qu e st i o n s ?