1. ELO Corporation
23961 Craftsman Road
Suite I
Calabasas, CA 91302
April 8, 2013
Dear Sir or Madam,
I am writing today in support of Ms. Tiffany Jones based on her extraordinary ability in the
arts. I am currently the President/COO of ELO Corporation, the parent company of the Suzanne
Somers portfolio of companies. I have worked with Ms. Jones in her capacity as an on-air host of
The Shopping Channel in Canada and ShopNBC in the United States and can speak first hand to
her extraordinary ability in this regard.
Suzanne Somers, Alan Hamel, and I have worked together for 17 years. We have built various
companies over that time frame with most of them being in the Health and Beauty field. Ms.
Somers has also written 25 books and most of them have been NY Times best sellers. These
books have been primarily in the health and wellness field. As a result, we have vast experience
in direct to consumer sales and marketing and promotion. Our expertise ranges all the way from
product inception and development to sales and marketing execution in various distribution
channels . ..with ShopNBC being one of those. We also currently have over 300 active products
on our website, Suzannesomers.com.
We have worked in partnership with oth The Shopping Channel and ShopNBC to promote
Suzanne Somers' full line of premium health and beauty products for several years and always
with great success. Some of these products include but are not limited to, The Facemaster
Platinum, Crystalift Professional Microdermabrasion, EZ Gym, Total Thigh Trainer,
Thighmaster Gold, Health Supplements, Suzanne Somers Organics skin care for bath and body
ad well as Protein bars and health shakes. When our products have been paired with Ms. Jones as
the on-air host we have full faith and confidence that our sales levels will be very high,
irrespective of the type of product being sold. She consistently demonstrates a breadth of
knowledge with respect to our products, and her connection to her audience is translated into a
significant rate of dollars per minute.

2. Ms. Jones possesses a unique skill set which is not easily found among others within this niche
industry. Not only does she maintain a striking on-air presence and authority, but she leverages
her background in brand marketing and her outstanding ability to influence and drive sales
through up to date and extensive industry knowledge and articulation, to successfully promote
our products across a variety of commodities and price points. With Ms. Jones as our host, we
are confident that our products will be well represented and that our rate of sales (dollars per
minute) will meet or exceed our targeted goals.
Ms. Jones is, in my opinion, deserving of the acclaim and recognition she has received as an
extremely talented on-air personality; I support wholeheartedly the immigrant visa petition being
filed on her behalf and her application as a permanent resident of the U.S.
Should you wish further detailed endorsement please don't hesitate to contact me.
Very Truly Yours,

3. To whom it may' concern,
I am writing this in conjunction with my business partner, Joan Rivers.
Joan and Ihave had the pleasure of working with one of The Shopping
Channel's best on air personalities, Tiffany Jones . ,
Joan and I have had a working relationship with the channel for many
years. We make appearances on a monthly basis and have worked with
Tiffany quite often. From our very first on air experience we realized that
she was a total professional and an extremely gifted sales woman.
Tiffany has that extra thing that sets her apart from her colleagues.
Tiffany is a natural on camera. She arrives on the set thoroughly ·
prepared in every way. Sometimes l think Tiffany might know more about
our brand than we do! She is a hard worker and her hard work always
results in fantastic sales, while engaging the customer in a relaxed and
hospitable way.
Joan and Ialways look forward to working with Tiffany when we are in
town.
a
Pr si ent
Joan Rivers Worldwide
212 751 2028
ddangle@ joanrivers .com

4. October 2, 2013
Re: Ms. Tiffany JONES
To Whom it May Concern,
I am writing to provide confirmation that Ms. Tiffany Jones is an internationally recognized and
highly respected on-air television host within the home shopping industry. Ms. Jones possesses a
rare combination of technical expertise and personal comfort in front of the camera and a live
audience that only a few people in the world possess. Her ability in this regard has a direct and
positive impact on viewership for the home shopping networks on which she appears, and sales
for their clients whose products she showcases.
During my more than 25 years in the TV Shopping Industry, both in front of and behind the
camera, I have learned both identify and nurture the particular type of talents which enable an
on-air host to connect with a viewer and to perform a complete and compelling product
demonstration. The ability to be simultaneously informative, entertaining and available is very
rare in any arena, and is the ability that I recognized in Tiffany Jones at first exposure.
In my previous capacity as Vice President, On-Air Talent with ShopNBC, it was my
responsibility to recruit and maintain top professionals to serve as on-air hosts for the network's
home shopping programs. The level of difficulty in finding such talent cannot be understated.
The role of an on-air host is a difficult one and requires the person serving in this capacity to
have a variety of skills, many of which are innate characteristics and all but impossible to teach.
One cannot, for example, train an individual to be comfortable in front of the camera, or have the
physical and mental presence required to connect with an audience in a live television broadcast.
Given that there are currently 3 main home shopping networks in the U.S., it's likely that there
are less than 30 people in the country who have the ability to function in this role, and Ms. Jones
is one of those people.
Ms. Jones first came to my attention through several of our vendors who also present their
product lines on The Shopping Channel (TSC), the preeminent shopping channel in Canada.
After reviewing her on-air work it quickly became apparent that Ms. Jones was truly an
exceptional talent and a top prospect among all available host candidates. She was ultimately
selected for the position and became a full-time host for ShopNBC in the U.S. in August 2012.
Ms. Jones was brought to the ShopNBC team in large part due to her mastery of her craft. She
possesses a rare blend of technical expertise and personal comfort in front of the camera that few
of us ever achieve. Ms. Jones was also a highly sought after talent because of the versatility she
demonstrated through her work with TSC. While it is not unusual for a top host to excel in two
or three product categories, it is rare indeed to find a true generalist who is equally accomplished

5. _,_
USCIS
Page 2 of 2
across every product category in the television shopping arsenal. Ms. Jones is such a generalist.
She has proven herself to be as comfortable and adept at showcasing skin care and beauty
products as she is at promoting clothing lines and exercise equipment. Because of the nature of
the position there has always been paucity of qualified applicants for on-air hosting positions
across the industry. Given her qualifications and abilities, Ms. Jones is truly a rare and unique
talent.
It should also be noted that along with her on screen presence and product versatility, Ms. Jones'
skills as an on-air host are manifest in her high rate of per-minute sales. Sometimes referred to as
dollars-per-minute (DPM), this critical metric is used across the home shopping industry to
measure the impact a host can have on the products he/she is assigned to host, and to provide
comparisons across product ranges or between hosts. Retail partners are often availed of DPM
rates for given hosts and are thus aware of the impact a given on-air host can have on the sales of
their products. In Tiffany's case, her impact was immediately visible. As is the case with all new
hosts, Tiffany started in the overnight hours, and within weeks was beginning to achieve DPM
levels that would be expected only in the more profitable parts of the day.
For the reasons outlined above I believe Ms. Jones to be a truly extraordinary talent in the home
shopping industry, and eminently deserving of permanent residence in the U.S. based on her
unique abilities and her extraordinary abilities in the arts.
If you have any questions regarding this letter, please don't hesitate to contact me directly.
Regards,
Paul Kelley
dms.us.52834732.01
(j

6. ValueVisan Media, Inc.
6740 SHADY OAK ROAD
EDEN PRAIRIE, MN 55344
www.sho pnbc.com
April 19, 2013
To Whom It May Concern,
As the Senior Beauty Buyer at ShopNBC, Iwas thrilled to learn of Tiffany joining our team as a host back
in August 2012. I have worked with beauty as a commodity within TV sales for many years and knew
Tiffany to be exceptional from day one. Her presentation, on air performance and unique combination
of guest interaction and phenomenal knowledge base in beauty and wellness has accelerated our overall
value in TV sales as well as dollars per minute inthis department. Tiffany came with a unique skill set
that is hard to find as well as several key relationships already with some of our biggest selling brands
suchas Suzanne Somers, Skinn Cosmetics and Skincare and Elizabeth Grant.Tiffany has a flare for
beauty and it shows in every on air performance which is key to our branding and as a result we always
know we will get high per minute sales with Tiffany on air. Above and beyond her style, performance
and contribution on air, she has helped in business development by leading former Canadian clients and
key hit products and guests directly to our door. One of our key objectives at ShopNBC is to grow our
beauty department sales by 30% within the coming year and Tiffany has already helped in this
dramatically with her connections, and with her prior beauty industry knowledge.
We look forward to continued growth of Tiffany within our department as seen on air and know there
are no limits when it comes to what Tiffany can do and how this will positively affect our bottom line.
Furthermore, because of the above, we are often asked repeatedly by guests if Tiffany can host their
shows. We don't often get requests, but when there is such evident symmetry we do our all to push
Tiffany forward to host these shows as we know it often results in great TV and even greater sales. On
occasion we have been in need of a guest to launch and represent a new product. Because of Tiffany's
natural strengths, passion, intelligence and ability to quickly come up to speed on unique product feature
and benefit identifiers, we have chosen her to drive the launch of new and significant brands. This
leads to increased brand market identity, client loyalty and new sales. Usually the guest role is
something that is outsourced and not something a host would do, so we were thrilled to lean on Tiffany
and have her shine. We know that whatever we need we can always ask and count on Tiffany and this is
a tremendous strength to us.
We look forward to continued success!
For further information or questions please feel free to contact me at 952-943-6000.
Sincerely,
Karen Wells
Senior Beauty Buyer
Shop NBC
ShopNBC

7. ValueVison Media, Inc.
6740 SHADY OAK ROAD
EDEN PRAIRIE, MN 55344
www.shopnbc.com
Date: April 29, 2013
Re: Ms. Tiffany Jones
To Whom It May Concern,
Ms. Jones joined the ShopNBC team in August, 2012 as an on air show host and had an
immediate and positive impact on the business and the team. ShopNBC is a 24/7 television and
internet based home shopping retailer; our business model requires on air personalities, or hosts,
that engage with and sell to the television viewers. On air hosting for home shopping requires
the ability to both drive sales but also connect with the viewers on an emotional and sincere level
to build trust.
Ms. Jones talent combines a sincere arid confident on air style with the ability to drive sales. She
has and maintains a very high quality and style in her on air appearance. Her confidence and
ease in front of the camera sets her apart from the average show host on television whether in the
shopping arena or other fields. Our viewers and customers enjoy watching Ms. Jones on air as
she explains the products, the promotions and interacts with the guests and models. She brings a
high level of energy and entertainment value to her shows.
Inless than one year tenure Ms. Jones has achieved above average sales and productivity results
in the categories of Jewelry, Fashion and Home Soft for the day part in which she has
concentrated her on air time. Continuing that success into 2013 Ms. Jones has achieved above
average results acquiring new customers as measured by her new names/minute. Inparticular ,
Ms Jones has proven instrumental in driving specific ShopNBC exclusive brands such as our
Suzanne Somers beauty and skin care line. For this brand, Ms. Jones achieved impressive results
in both sales and new customer acquisition ($1,001 Dollars Per Minute and 2.19 New Names Per
Minute).
Ms. Jones couldn't have arrived at ShopNBC at more opportune time. In October 2012, just two
months after joining the host core, Ms. Jones offered a seasoned eye and experience with a
category of product new to ShopNBC--Borghese. The scheduled guest for this product was
unable to travel at the last minute to present the TTV. Because we were already confident with
Ms. Jones' hosting performance in the beauty category, and knew she had past experience in the
ShopNBC

8. medical spa and modeling arenas, she was selected from a host core of over 17 hosts to salvage
what would have been a dire sales situation.
In addition to her sales contribution, Ms Jones has also proven to be a talented, effective and well
liked host amongst her colleagues and our vendors. In this regard Ms. Jones is more than just an
on air host, but a positive ambassador of the company both internally with our employees and in
building our business with existing and new vendors. I have been impressed with her
networking within the industry and her knowledge and connections with other on air talent and
vendors. In addition, I have found her character to be unquestionable.
I fully expect that Ms. Jones will become a real driving force within this organization and will be
a prime contributor to its future success. Thus, I urge approval of her request for permanent
residency.
Best regards,
Nancy Kunkle
SVP, On Air Talent and Customer Experience
Value Vision TV/ShopNBC .

9. Friday, 18 October, 2013
Dear Sir or Madam,
The purpose of this letter is to provide my recommendations in support of Ms. Tiffany Jones for
permanent residence in the U.S. as a person of extraordinary ability in the Home Shopping
industry. I am currently a VP OF GLOBAL CREATIVE DIRECTION with [ELIZABETH
GRANT INTERNATIONAL INC]. I have worked v.ith Ms. Jones in her capacity as an on-air
host of The Shopping Channel in Canada and ShopNBC in the U.S. and I can speak first hand as
to her extraordinary ability m this regard.
Elizabeth Grant International Inc. 1s a sixty year old Canadian Skin Care company focused on
producing the most hJghly adYanced luxury skincare products. Elizabeth Grant started her multi-
million dollar beauty empire m the t;K in the I 950's. At the time, Ms. Grant was working as a
make-up artist at El tree Studio in London where worked on famous faces including: Vivian
Leigh. Sean Connery, Robert Taylor, and oel Coward. Many of her clients ·were begging for her
Skin Care ecret and she soon realized she was working with a miracle ingredient which was
ultimately refined and in 1958 Ms. Grant founded her Skin Care company. Her revolutionary
products debuted at select luxury retailers uch as Selfridges in London and today the brand is
heralded as a beauty favorite by top editors around the world. The company currently boasts an
A-list following with fans uch as J.Lo, Rosario Dawson, and Petra Nemcova among others.
Working in the past l ith Tiffany Jones has been an exceptional experience. Her ability to connect
with the audience especially while speaking in the health and beauty sector of TV sales is a talent
not missed by many. She is articulate, well spoken and knowledgable in the ever changing
science in the field of health and beauty. Tiffany Jones is able to take everyday products and
make them exciting, almost as if the viewer is sitting her best girl friend, getting the perfect
beauty advice. Working with Ms. Jones in both countries has always been a fun and enjoyable
experience. It was a lovely "homecoming" experience of sorts to see Ms. Jones arrive in the
green studios of ShopNBC ( now ShopHQ), she is bubbly, warm and just an overall breath of
fresh air to work with on screen and connect over whats new off screen. Hosts like Ms. Jones not
only engage the customer, but also make them more entertained and informed after her shows.
We have worked in partnership with The Shopping Channel and ShopNBC to promote Elizabeth
Grant's full line of premium skin care products for several years and always with great success.
Our collaboration with Ms. Jones began in Canada when she hosted our products on The
Shopping Channel. From the beginning, it was apparent that when our products were paired with
Ms. Jones as the on-air host we consistently saw very high sales levels. Her ability to
demonstrate a breadth of knowledge with respect to our products, and her connection to her
audience translated into a significant rate of dollars per minute. Based in large part on the
success we achieved in Canadian markets with Ms. Jones as our host, we are currently working
to leverage her history with our brand identity, key messaging, guests, feedback and product
insights to build our brand and expand sales in U.S. markets.

10. "
l •
Ms. Jones is a truly unique talent in the Home Shopping industry. Not only does she maintain a
striking on-air pre ence and authority, but she leverages her background in brand marketing and
her out tanding ability to influence and drive sales using her extensive industry knowledge and
articulation to successfully promote our product . Ms. Jones possesses a unique skil1 set which is
not easily found among other within this niche industry. With Ms. Jone a our host, we are c-
0nfident that our products wi11 be well represented and that our rate of sales (dollars per minute)
will meet or exceed our targeted goals.
Should you wish further detailed endorsement please do not hesitate to contact me.
Ma ot Gmnt Witz
VP Global Creative Direction
Elizabeth Grant International Inc
375 Kennedy Rd
Scarborough, Ont
Ml K 2A l
T: 416.510.0299
E: margot@elizabethgrant.com
dms.us.52834290.01

11. Avarrah e a l t h ' b e a u t y c o r p
l am writing this letter insupport ·of Ms Tiffany Jones, based on my exprience working with her as a
Host at The Shopping Channel. ·
In my positionat Avaria Healthand Beauty Corp., Iam specifically responsible for all on-air Brands that
we produce and sell withinthe Direct Response format. That experience includesa successful yearlong
campaign in the US National Infomercial Format, QVC, and The Shopping Channel in Canada.
Havinghad the good fortune of working withTiffany now at The Shopping Channel for the past 4+ years,
Ican confidently say, inmy professional opinion, that she demonstrates a level of talent,
professionalism, and enthusiasm inherwork that sets herapart.
At TheShopping Channel Canada, wesell apremium lineoftopical HealthandBeauty products(Kalaya
Health and Beauty}. These products would beconsidered premium not only intheirefficacy, but also in
their price-point.This presents a challenge when marketingto the savvy Direct Response consumer with
many options tochoose from boththrough the Direct Response medium, as well as choices inFood
Drug and Mass. What Tiffany brings to the table as Host, is that rare mix oftotal product and company
knowledge, high and driving energy mixed with genuine sincerity, and ingrained credibility absolutely
critical when selling higher priced items likeours, tothe smaller Canadian market.
Iam fully confident that when Kalaya Health and Beauty is pairedwithTiffany Jones as our Host, our
product will be well represented, which will result in higher Dollars Per Minute, the measurement I am
most concerned with.
Tiffany's efforts and performance as on-air Host are one of the reasons why we are a "house-brand" at
The Shopping Channel. Bottom line, whensheis workingwith us, our numbers and performance reflect
positively.
Should you wish further detailed endorsement please feel free to contact metoll free:
888 829 7165 x 225
Regards,
Juston
Juston Sharratt -Director
Avaria Health and Beauty Corp.
Kalaya/Natural Elements/iampur
1i' (519) 886-6465 j Fax (519) 886-8951
w ww.avariahb.com lt8l juston@avariahb.com
-- ------Prove11lledth e5"·Herf!l/)1 •
1»oh1tio11.r _
Al/A2-550 Parkside Dr.Waterloo, ON N2L5V4 IP: (519) 886-6465 1· F: (519)88&-8951 I lnfo@avarlasolutions.com

12. 1ne
Shopping
Channel ®
1 • 888 • 2020• 888 theShoppingChannel .com
July 28th, 2012
Re: Ms. Tiffany JONES
To Whom it May Concern,
I am writing to provide confirmation to U.S. government officials that Ms. Tiffany Jones is an
internationally recognized and highly respected on-air television host within the home shopping
industry.
By way of background, I have nearly 23 years of studio and control room experience, and
throughout this time I've had the opportunity to work with an extensive assortment of on-air
personalities. I believe I am therefore eminently qualified to attest to the fact that Ms. Jones is a
talented professional who is among the very best in her field.
As a prime-time (3PM-11PM) host with The Shopping Channel in Canada, Ms. Jones has truly
set the standard for the way on-air personalities should perform in a home shopping
environment. The Shopping Channel is an interactive retailer with strong direct-to-consumer
expe1iise which offers an innovative, differentiated retail experience on TV. Hosting programs
on our network requires the ability to drive sales by connecting our featured products to the
audience at home. Ms. Jones combines a sincere and confident on-air presence with the business
and marketing acumen to drive extremely high sales volumes irrespective of the products she is
assigned to showcase.
Ms. Jones is also widely known within the industry for her ability to work with celebrity
purveyors of health and beauty products. She has worked closely with noted celebrities including
Joan Rivers and Suzanne Somers, to promote their extensive product lines. She has hosted and
sold all of Suzanne Somers anti-aging skin and body care lines such as "Ageless" & "Organic".
In Health Living, she has hosted Suzanne's full SomerSweet products including her protein bars,
shakes and creme brule. Tiffany has hosted Joan River's Classics Collection many times, which
includes full fashions from head to toe and beauty products such as Great Hair Day and The
Right to Bare Legs. Ms. Jones has been so successful in these campaigns that both Ms. Rivers
and Ms. Somers have made specific and repeated requests to work with her on an ongoing basis.
0ROGERS" 5 9 A mb a s s a do r D rive , Mis sissa uga , O N L5T 2P 9 I T90 5 36 2 •2020 I F 90 5 36 2 •7704

13. Page 2 of 2
Ms. Jones' ongoing success is evidenced in her high rate of per minute sales. Her product
knowledge, and her ability to demonstrate to her viewers the value of the products with which
she works, directly translates into elevated sales levels for these products. Our retail partners
know that when Ms. Jones is hosting their products, they will invariably see high volumes of
sales. This is a critical aspect to the role of on-air host with our network and her success in this
regard places her at the very top of her field.
It is with great pleasure that I can convey the considerable talent and ability of Tiffany Jones.
She makes my job as on-air Producer easy and enjoyable, thus minimizing the need for over-
direction and constant instruction. She maintains a natural confidence and ease in front of the
camera that sets her apart from other on-air hosts and truly places her at the very top of this
specialized field within the television industry. For these reasons, I trust that the U.S.
government will recognize her significant contributions in Canada, and her potential for making
similar contributions in the U.S.
If you have any questions regarding this letter, please don't hesitate to contact me directly.
Roger Kornfeld
Producer, The Shopping Channel/Unit Vice President, CEP Local 79M
fb.us.8942244.0 I

14. (. Vitai:free-- . A D1'v'1s1'on of R&J Nutraceut.I Ca1s Inc.·- . - () N A I. S
July 31, 2012
To Whom it may Concern:
Iwould like to give a character reference for Tiffany Jones, an exceptional on-air host with whom I have
worked for the past 3 years at The Shopping Channel. Tiffany is by far, one of the top hosts at TSC and I
always look forward to working with her for my shows due to her high intelligence and ability to think on
her feet. I present nutritional supplements and other hosts often have difficulty with the complexity of
my shows' information. Tiffany studies her products and guests well and is truly a delight to work with.
Tiffany is not only a beautiful presenter, inside and out, but also very diligent at getting the most
pertinent information about each product being aired, out to the viewers in a fun, interactive and
professional manner. Tiffany is very good at selling! We can always count on higher dollars per minute
when I am on air with Tiffany for a show, by at least 25-50%. Iknow she will be very successful at
ShopNBC and I look forward to working with her there when our products are launched. She will be
sadly missed by her viewers and other guests, such as me, here inCanada . .
If there are any further questions, please do not hesitate to call me at 905 850 2003 or by email
janine@vitatree.com .
Sincerely,
Dr. Janine Bowring
Formulator and On-Air Guest for VitaTree Nutritionals
9-242 Applewood Cres.,Concord, ON Canada L4K 4E5 Tel: 905-850-2003 Fax: 905-856-1953
www.vitatree.com