The IRS and Plain Writing - Challenges and Accomplishments for a Taxing Situation
1. The IRS and Plain Writing – Challenges and
Accomplishments for a Taxing Situation
Terry Lemons, Internal Revenue Service
2. Introduction
Terry Lemons, Director,
Office of Communications, IRS
Co-chair of IRS Plain Writing Editorial Board
3. Challenges
Complex subject matter
Large, varied audience
– General public – potentially 141.1 million
– Tax/legal professionals – potentially 1.9 million
Large agency
– Decentralized content writing, review
4. Multi-pronged implementation
Established Plain Writing editorial board
Trained all employees
Established Plain Language@IRS on
IRS.gov for ongoing updates and feedback
Redesigned more than 120 notices
6. To this
Our redesigned
notices explain:
–Why the notice was
sent
–How the taxpayer
should respond
–What the
consequence is if the
taxpayer does not
respond
–Where to find
additional resources,
publications, and
services
7. Benefits of improvements
Improved business results:
Increase compliance
Reduction in the tax gap
Earlier resolution of cases when taxpayers are more responsive
Possible reductions in call volumes as information is communicated
through notices or online
Improved customer results:
Increased satisfaction, driven by
– Earlier resolution of their case
– Reduced penalties and interest (inferred if cases are resolved earlier)
– Decreased confusion
8. Taxpayer focus groups
Restraining Forces
Can’t
Don’t Uncertain Threatening
Respond Unclear
Have $ Eligibility for Tone
Electronically Language
Now Installment Plan Immune to
Consequences
Driving Forces
Easy-to-Find
Online
Collaborative Information
Tone
Online Encourage
Better Online Setup of Contact with
Communication Payment Installment IRS
of Payment Portal Agreement
Options
9. To this
Redesigned notices
point taxpayers to web
page with:
–Plain language
information about the
notice they received
–Answers to common
questions
–Linksto related
resources
–Tips to offer ideas to
help taxpayers succeed
in coming years
10. Building on our success
Redesigned “balance due” notices:
• Compared to accounts using previous versions of
balance due notices, more taxpayers are:
Paying their tax liability
Contacting IRS to discuss payment options
Setting up installment payments
11. Written for IRS, not the reader
CP 504 before:
–Important information
not clearly highlighted
–Confusing, unfamiliar
terms: levy, lien,
assets
–Somewhat
threatening tone as
this was the last notice
prior to collection
action
12. Addressing the reader’s needs
Redesigned CP 504 notice:
–Builds on same plain
language features as
previous redesigned
notices
–Uses familiar words
–Alerts taxpayers to
other important issues
this tax liability could
affect if unresolved
13. Where we go from here
Additional notice redesign
• planning to release 9 additional redesigned
notices in October 2012;
61 additional in January 2013
Continued review of new and substantially
revised documents
Redesigned IRS.gov website
Continued training for employees
14. Questions?
Terry Lemons, terry.l.lemons (at) irs[dot]gov
Plain Language @ IRS on IRS.gov