This is how Dora, the virtual performed in sourcing and screening candidates on Facebook for 5 companies in the food industry with 16 project (openings)
Arbitrage Enterprise is a Malaysian technology company founded in 2011 that operates an online social network marketplace called Funten.com. Funten.com allows users to advertise, sell, and buy any product or service for RM10. It is managed by 4 individuals and aims to become a leader in online social business networks in Asia Pacific by offering affordable products and services. The company conducted a survey that found most university students need additional income but have limited time for part-time jobs. Funten.com addresses this need by allowing students to earn money through online sales with minimal time commitment.
Partnering with the best recruitment companies in India is better than handling the hiring process on your own as these firms know how to implement the 12 strategies necessary for recruitment in today's competitive job market.
Each year 1to1 Media selects 12 executives as 1to1 Media Customer Champions -- customer-centric leaders who understand that engaged customers make a positive bottom-line impact. They're innovative, determined, and creative leaders who treat customers as the valuable resource they are.
RajaPandian S P is a sales, strategy, marketing and social media professional with over 10 years of experience. He has expertise in client relationship management, marketing strategies, social media, brand identity, and more. Some of his past roles include Business Development Manager at SurgeForth Technologies where he helped create Employability Bridge and FLAG events, and Business Development at Winsar Infosoft where he acquired new hospitality clients. He is skilled at developing marketing campaigns, managing business partnerships, and driving revenue growth through strategic initiatives.
Top Trends in the Recruitment Industry in 2024janviverma11
Our company Bizaccenknnect is one of the best companies that provides the best recruitment service to businesses. We highly focus on the quality of our services that makes us the best HR services companies among others.
The State of Always-On Marketing StudyIshraq Dhaly
This document summarizes the findings of a study on "Always-On Marketing" conducted by Razorfish and Adobe. The study surveyed 685 executives and found that:
1) Very few businesses (under 5%) have the capabilities to deliver personalized, real-time marketing across channels, despite many executives believing they do.
2) There is a large gap between perceived ability and actual ability, especially in France and Germany.
3) Company size and industry affect capabilities, with larger companies and retailers/tech companies more likely to be leaders in Always-On Marketing.
Recruitment plays a key role in acquiring talent to meet companies' current and future needs. The three dimensions that act as a talent filter in recruitment are the HR recruiter, corporate recruiter, and technology and trends. Technology has revolutionized recruitment by allowing companies to post jobs online and use social media and applicant tracking systems to find and evaluate candidates. Analytics can help companies assess which recruitment strategies are most effective at attracting qualified talent.
Best Practices for Implementing a Successful Digital Recruitment Campaign.pdfLiam James
Implementing a successful digital recruitment campaign requires strategic planning and execution to attract top talent effectively and efficiently. By leveraging online platforms and tools, you can create a targeted, engaging recruitment strategy that resonates with potential candidates. Here are some best practices to guide you in creating a successful digital recruitment campaign:
Define Your Objectives:
Clearly outline the goals of your recruitment campaign. Identify the roles you need to fill, the type of candidates you want to attract, and the timelines for hiring.
Identify Your Target Audience:
Understand your ideal candidates' skills, experience, interests, and professional background. Create candidate personas to tailor your campaign messaging effectively.
Develop a Strong Employer Brand:
Craft a compelling employer brand that showcases your company's values, culture, and unique selling points. Highlight what makes your organization an attractive place to work.
Create Engaging Job Descriptions:
Write clear and concise job descriptions that emphasize the responsibilities, qualifications, and benefits of the role. Use language that aligns with your employer brand and appeals to your target audience.
Utilize Multiple Channels:
Leverage a variety of digital channels such as social media, job boards, and professional networking sites to reach a broad audience. Tailor your content to each platform's unique features and audience demographics.
Optimize Your Career Page:
Ensure your website's career page is user-friendly and provides all the necessary information about your company and available roles. Include easy application processes and links to social media profiles.
Use Targeted Advertising:
Invest in targeted advertising on platforms like LinkedIn, Facebook, and Google to reach specific candidate demographics. Utilize data analytics to monitor and optimize your ad campaigns for better results.
Engage with Candidates:
Interact with potential candidates through social media, email, or other digital channels. Provide personalized responses to inquiries and follow up with candidates who show interest in your job postings.
Leverage Employee Advocacy:
Encourage current employees to share job openings on their personal networks. Employee referrals often lead to high-quality candidates who are a good fit for your company culture.
Track and Measure Performance:
Use analytics tools to monitor the performance of your recruitment campaign. Track metrics such as the number of applications, candidate quality, and cost per hire to evaluate the success of your strategy.
Continuously Improve:
Learn from each campaign and make data-driven adjustments to your strategy. Experiment with different approaches and content types to find what works best for your organization.
Ensure a Smooth Application Process:
Make the application process as simple and efficient as possible for candidates. Avoid overly complex forms and ensure the process works smoothly across
Arbitrage Enterprise is a Malaysian technology company founded in 2011 that operates an online social network marketplace called Funten.com. Funten.com allows users to advertise, sell, and buy any product or service for RM10. It is managed by 4 individuals and aims to become a leader in online social business networks in Asia Pacific by offering affordable products and services. The company conducted a survey that found most university students need additional income but have limited time for part-time jobs. Funten.com addresses this need by allowing students to earn money through online sales with minimal time commitment.
Partnering with the best recruitment companies in India is better than handling the hiring process on your own as these firms know how to implement the 12 strategies necessary for recruitment in today's competitive job market.
Each year 1to1 Media selects 12 executives as 1to1 Media Customer Champions -- customer-centric leaders who understand that engaged customers make a positive bottom-line impact. They're innovative, determined, and creative leaders who treat customers as the valuable resource they are.
RajaPandian S P is a sales, strategy, marketing and social media professional with over 10 years of experience. He has expertise in client relationship management, marketing strategies, social media, brand identity, and more. Some of his past roles include Business Development Manager at SurgeForth Technologies where he helped create Employability Bridge and FLAG events, and Business Development at Winsar Infosoft where he acquired new hospitality clients. He is skilled at developing marketing campaigns, managing business partnerships, and driving revenue growth through strategic initiatives.
Top Trends in the Recruitment Industry in 2024janviverma11
Our company Bizaccenknnect is one of the best companies that provides the best recruitment service to businesses. We highly focus on the quality of our services that makes us the best HR services companies among others.
The State of Always-On Marketing StudyIshraq Dhaly
This document summarizes the findings of a study on "Always-On Marketing" conducted by Razorfish and Adobe. The study surveyed 685 executives and found that:
1) Very few businesses (under 5%) have the capabilities to deliver personalized, real-time marketing across channels, despite many executives believing they do.
2) There is a large gap between perceived ability and actual ability, especially in France and Germany.
3) Company size and industry affect capabilities, with larger companies and retailers/tech companies more likely to be leaders in Always-On Marketing.
Recruitment plays a key role in acquiring talent to meet companies' current and future needs. The three dimensions that act as a talent filter in recruitment are the HR recruiter, corporate recruiter, and technology and trends. Technology has revolutionized recruitment by allowing companies to post jobs online and use social media and applicant tracking systems to find and evaluate candidates. Analytics can help companies assess which recruitment strategies are most effective at attracting qualified talent.
Best Practices for Implementing a Successful Digital Recruitment Campaign.pdfLiam James
Implementing a successful digital recruitment campaign requires strategic planning and execution to attract top talent effectively and efficiently. By leveraging online platforms and tools, you can create a targeted, engaging recruitment strategy that resonates with potential candidates. Here are some best practices to guide you in creating a successful digital recruitment campaign:
Define Your Objectives:
Clearly outline the goals of your recruitment campaign. Identify the roles you need to fill, the type of candidates you want to attract, and the timelines for hiring.
Identify Your Target Audience:
Understand your ideal candidates' skills, experience, interests, and professional background. Create candidate personas to tailor your campaign messaging effectively.
Develop a Strong Employer Brand:
Craft a compelling employer brand that showcases your company's values, culture, and unique selling points. Highlight what makes your organization an attractive place to work.
Create Engaging Job Descriptions:
Write clear and concise job descriptions that emphasize the responsibilities, qualifications, and benefits of the role. Use language that aligns with your employer brand and appeals to your target audience.
Utilize Multiple Channels:
Leverage a variety of digital channels such as social media, job boards, and professional networking sites to reach a broad audience. Tailor your content to each platform's unique features and audience demographics.
Optimize Your Career Page:
Ensure your website's career page is user-friendly and provides all the necessary information about your company and available roles. Include easy application processes and links to social media profiles.
Use Targeted Advertising:
Invest in targeted advertising on platforms like LinkedIn, Facebook, and Google to reach specific candidate demographics. Utilize data analytics to monitor and optimize your ad campaigns for better results.
Engage with Candidates:
Interact with potential candidates through social media, email, or other digital channels. Provide personalized responses to inquiries and follow up with candidates who show interest in your job postings.
Leverage Employee Advocacy:
Encourage current employees to share job openings on their personal networks. Employee referrals often lead to high-quality candidates who are a good fit for your company culture.
Track and Measure Performance:
Use analytics tools to monitor the performance of your recruitment campaign. Track metrics such as the number of applications, candidate quality, and cost per hire to evaluate the success of your strategy.
Continuously Improve:
Learn from each campaign and make data-driven adjustments to your strategy. Experiment with different approaches and content types to find what works best for your organization.
Ensure a Smooth Application Process:
Make the application process as simple and efficient as possible for candidates. Avoid overly complex forms and ensure the process works smoothly across
The Rise of Digital Executive Search Firms_ Trends and Insights.pdfNative World
This article explores the rise of digital executive search firms and the trends and insights driving their growth. By leveraging digital channels and data analytics, these firms offer increased efficiency, greater access to talent, and an improved candidate experience.
2016 Lead Nurturing Report In Partnership With Salesforce PardotVeena Glover
Lead nurturing is a powerful marketing strategy and it is evident that marketers would like to continue reaping the rewards of their nurturing programs by setting a variety of objectives that revolve around this indispensable tool.
emedia and Pardot set out to discover the latest and greatest lead nurturing strategies currently deployed by the top tier marketers to drive their prospects through the buying cycle.
This report draws its conclusions from a 2016 survey that polled a large sample of B2B marketers based in EMEA and US/NA.
Insight into the mind of your peers: Discover the benefits that marketers have reaped, challenges they've faced and the future goals that they're now aspiring to.
You'll find top tips on numerous topics including segmenting data, personalising programs and marketing automation. This report will fuel your future plans and help you to design and implement successful lead nurturing campaigns.
The document discusses various aspects of digital and social media marketing. It covers topics like acquiring and engaging users through different digital channels including search engine marketing, mobile marketing, video marketing and social media marketing. It provides details on digital acquisition, effective customer acquisition processes for online businesses, and how to develop a digital acquisition strategy. It also discusses understanding the relationship between content and branding and its impact on sales. Finally, it covers topics like mobile marketing, video marketing and types of marketing videos.
The document discusses various talent acquisition strategies for employers, including using social media, employer review sites, mobile recruiting and video interviewing. It also discusses building talent pools, employee referrals, rehiring past employees ("boomerang employees"), using recruitment agencies, and direct advertising. The document provides steps for an effective social media recruitment strategy, including defining your approach, meeting audiences online, promoting your brand, keeping content fresh, activating employees, and understanding different social media channels.
Optimize Customer Engagement At Every Interaction - Acxiom GMPS 9/15/10Acxiom Corporation
At the event we shared:
• Trends in audience segmentation, automated campaigns and personalized marketing strategies
• Success stories that companies are achieving with decision engines, automated conversation and campaign management to optimize resource efficiency and achieve greater marketing ROI
RecruitiX - the Next-Gen Recruiting Solutions Agency (EN v08)Fabrizio Coerezza
WE USE DIGITAL MARKETING TECHNIQUES TO DISRUPT THE RECRUITMENT PROCESS
Therefore, we know exactly what is possible and how we can take your recruiting to the next level with innovative solutions!
We provide the following services:
- PROGRAMMATIC RECRUITING
- RECRUITING CHATBOT
- EMPLOYER BRANDING
- TALENT ATTRACTION
- EMPLOYEE ENGAGEMENT
The document discusses an agency called FRWD that specializes in accelerating growth for clients through small, continuous improvements rather than large initiatives. Their approach focuses on deeply understanding target consumers, connecting with them directly through various channels, and testing and learning from experiments to improve programs over time. They have helped clients across digital media, content, mobile, and other areas, generating significant increases in engagement and sales.
Which Course Is Best For Digital Marketing in East Delhi.pdfGunjanAarya1
Welcome to the digital era, where marketing has taken a quantum leap into the virtual realm. Digital marketing has become an essential tool for businesses to thrive in this highly competitive world. It allows companies to connect with their target audience, create brand awareness, and drive sales like never before. If you're looking to master the art of digital marketing and carve a successful career path in this dynamic field, then look no further than East Delhi! In this article, we will explore the best institute for digital marketing in East Delhi - Dreams Career Point. So buckle up and get ready for an exciting journey towards becoming a digital marketing maestro!
Can Social Media & Enterprise Applications team up?NUS-ISS
Presented by Mr Sushil Anand, Senior Managing Consultant, IBM Analytics & Strategy - Global Centre of Competence at ISS-IBM Seminar: A Measure of Social Media Analytics on 31 July 2014.
How to hire the perfect Digital Marketing ManagerHireQuotient
1. Craft a Compelling Job Description
Begin by creating a clear and detailed job description tailored to your company's unique needs and culture. Highlight the specific skills, experiences, and qualities you're seeking in a Digital Marketing Manager, emphasizing what sets your company apart as an employer of choice.
2. Discover Relevant Candidates
Utilize Job Boards Post your job opening on popular platforms like LinkedIn, Indeed, and Glassdoor, targeting candidates with expertise in digital marketing.
3. Leverage Social Media
Promote the position across your company's social media channels to reach a broader audience of potential candidates.
4. Employee Referrals
Encourage your current employees to refer qualified candidates from their networks, tapping into trusted referrals for potential hires.
5. Screen Candidates Effectively
Look for candidates with a proven track record of developing and executing successful digital marketing campaigns across various channels.
6. Initial Interviews
Conduct initial interviews to assess candidates' communication skills, strategic thinking, and alignment with your company's goals.
7. Skill Assessments
Consider assigning practical tasks or case studies to evaluate candidates' ability to analyze data, identify trends, and develop effective marketing strategies.
8. Interview Candidates
Prepare a set of tailored interview questions that delve into candidates' experiences, achievements, and problem-solving abilities in digital marketing roles. Assess their familiarity with key digital marketing tools, trends, and best practices.
9. Engage Candidates
Maintain open communication with candidates throughout the hiring process, providing timely updates and feedback on their application status. A positive candidate experience reflects well on your employer brand and increases the likelihood of securing top talent.
10.Conduct Reference Checks
Reach out to references provided by candidates to gain insights into their past performance, work ethic, and ability to collaborate effectively within a team.
11. Selection and Onboarding
Extend a competitive offer to the chosen candidate, including details on salary, benefits, and start date. Ensure a smooth onboarding process that familiarizes the new Digital Marketing Manager with your company culture, values, and expectations.
Read the full article here: https://www.hirequotient.com/how-to-hire/digital-marketing-manager
This document provides information about an individual's marketing career and services. It discusses 15 years of online marketing experience including degrees, awards and creating brands. Services offered include digital audits, strategy workshops, campaign execution across online/social platforms, and performance measurement. Client examples and case studies are presented for Allianz and Griffith College campaigns. Tools used for different marketing functions are also listed. The overall message is that the individual helps clients grow through integrated online and offline marketing solutions.
Unlimited Solutions is a digital marketing agency based in Cairo and Dubai that helps shape brands and design digital messaging. It was established in 2013 and acquired in 2015 to operate as a full-service digital agency. The agency offers services including branding, advertising, social media marketing, research, and creative design. It aims to build brand awareness, capture consideration, generate online conversions, and create loyalty through performance-based digital campaigns.
SmartCare is launching a new child care management software called SmartTrack. Their 2016 marketing communication plan includes 6 tactics: 1) Expanding their social media presence, 2) Creating valuable content, 3) Optimizing their website, 4) Attending conferences and trade shows, 5) Using direct response ads, and 6) Sponsoring charitable causes. Each tactic has goals and metrics for measurement, and an ROI analysis estimates returns from their marketing investments.
The creative process for programmatic: A guide for marketersIAB Europe
Brands can find more success with programmatic if they build their creative strategy using the data from their programmatic campaigns. This guide helps marketers and agencies understand how to connect the dots between data and creative, and equips them with a 5-phase framework to make this a reality in their next campaign.
Il processo creativo da implementare per il programmaticEffie Italy
questa completa presentazione di Doubleclick, esplora il processo da attuare per ottenere una creatività che possa ottenere il massimo dell'efficacia, quando inserita in un processo di programmatic planning
Digital marketing uses online platforms and technologies to promote brands and connect with potential customers. It has many advantages like worldwide reach, cost effectiveness, targeted advertising, and measurable outcomes. To effectively use digital marketing, one should recognize their audience, set clear goals, create a strong online presence through websites and SEO, use content, social media, email marketing, paid search ads, and analyze results. IPCS Global is a leading digital marketing training provider in India with headquarters in Kochi, Kerala. They focus on hands-on training and internships to prepare students for careers in a growing industry.
MixORG Consulting Services Pvt. Ltd. is a full service digital marketing agency that provides strategic, creative, and technical expertise across the digital spectrum to help organizations achieve their goals. They offer services such as digital strategy development, social media marketing, web design and development, and mobile application development. The company works with clients across various industries including healthcare, education, and corporate.
SmashFly Recruitment Marketing Report Card for the 2015 Fortune 500 SmashFly Technologies
Do you know where you stand in recruitment marketing best practices? In July-August 2015, SmashFly analyzed the career websites of the 2015 Fortune 500 to understand their use of Recruitment Marketing practices. See the full SmashFly Recruitment Marketing Report Card.
UnitesUs is a cloud-based hiring platform that uses cognitive computing, big data analysis, and predictive algorithms to automatically match prescreened and pre-qualified job applicants to employers based on personality, company culture fit, and qualifications. It develops its own proprietary matching algorithm and offers job seekers free matching to qualified positions across industries based on a one-time questionnaire. For employers, it charges affordable fees to provide automatically graded and listed candidates meeting employers' criteria. The platform aims to streamline and improve the hiring process for both job seekers and employers.
The Rise of Digital Executive Search Firms_ Trends and Insights.pdfNative World
This article explores the rise of digital executive search firms and the trends and insights driving their growth. By leveraging digital channels and data analytics, these firms offer increased efficiency, greater access to talent, and an improved candidate experience.
2016 Lead Nurturing Report In Partnership With Salesforce PardotVeena Glover
Lead nurturing is a powerful marketing strategy and it is evident that marketers would like to continue reaping the rewards of their nurturing programs by setting a variety of objectives that revolve around this indispensable tool.
emedia and Pardot set out to discover the latest and greatest lead nurturing strategies currently deployed by the top tier marketers to drive their prospects through the buying cycle.
This report draws its conclusions from a 2016 survey that polled a large sample of B2B marketers based in EMEA and US/NA.
Insight into the mind of your peers: Discover the benefits that marketers have reaped, challenges they've faced and the future goals that they're now aspiring to.
You'll find top tips on numerous topics including segmenting data, personalising programs and marketing automation. This report will fuel your future plans and help you to design and implement successful lead nurturing campaigns.
The document discusses various aspects of digital and social media marketing. It covers topics like acquiring and engaging users through different digital channels including search engine marketing, mobile marketing, video marketing and social media marketing. It provides details on digital acquisition, effective customer acquisition processes for online businesses, and how to develop a digital acquisition strategy. It also discusses understanding the relationship between content and branding and its impact on sales. Finally, it covers topics like mobile marketing, video marketing and types of marketing videos.
The document discusses various talent acquisition strategies for employers, including using social media, employer review sites, mobile recruiting and video interviewing. It also discusses building talent pools, employee referrals, rehiring past employees ("boomerang employees"), using recruitment agencies, and direct advertising. The document provides steps for an effective social media recruitment strategy, including defining your approach, meeting audiences online, promoting your brand, keeping content fresh, activating employees, and understanding different social media channels.
Optimize Customer Engagement At Every Interaction - Acxiom GMPS 9/15/10Acxiom Corporation
At the event we shared:
• Trends in audience segmentation, automated campaigns and personalized marketing strategies
• Success stories that companies are achieving with decision engines, automated conversation and campaign management to optimize resource efficiency and achieve greater marketing ROI
RecruitiX - the Next-Gen Recruiting Solutions Agency (EN v08)Fabrizio Coerezza
WE USE DIGITAL MARKETING TECHNIQUES TO DISRUPT THE RECRUITMENT PROCESS
Therefore, we know exactly what is possible and how we can take your recruiting to the next level with innovative solutions!
We provide the following services:
- PROGRAMMATIC RECRUITING
- RECRUITING CHATBOT
- EMPLOYER BRANDING
- TALENT ATTRACTION
- EMPLOYEE ENGAGEMENT
The document discusses an agency called FRWD that specializes in accelerating growth for clients through small, continuous improvements rather than large initiatives. Their approach focuses on deeply understanding target consumers, connecting with them directly through various channels, and testing and learning from experiments to improve programs over time. They have helped clients across digital media, content, mobile, and other areas, generating significant increases in engagement and sales.
Which Course Is Best For Digital Marketing in East Delhi.pdfGunjanAarya1
Welcome to the digital era, where marketing has taken a quantum leap into the virtual realm. Digital marketing has become an essential tool for businesses to thrive in this highly competitive world. It allows companies to connect with their target audience, create brand awareness, and drive sales like never before. If you're looking to master the art of digital marketing and carve a successful career path in this dynamic field, then look no further than East Delhi! In this article, we will explore the best institute for digital marketing in East Delhi - Dreams Career Point. So buckle up and get ready for an exciting journey towards becoming a digital marketing maestro!
Can Social Media & Enterprise Applications team up?NUS-ISS
Presented by Mr Sushil Anand, Senior Managing Consultant, IBM Analytics & Strategy - Global Centre of Competence at ISS-IBM Seminar: A Measure of Social Media Analytics on 31 July 2014.
How to hire the perfect Digital Marketing ManagerHireQuotient
1. Craft a Compelling Job Description
Begin by creating a clear and detailed job description tailored to your company's unique needs and culture. Highlight the specific skills, experiences, and qualities you're seeking in a Digital Marketing Manager, emphasizing what sets your company apart as an employer of choice.
2. Discover Relevant Candidates
Utilize Job Boards Post your job opening on popular platforms like LinkedIn, Indeed, and Glassdoor, targeting candidates with expertise in digital marketing.
3. Leverage Social Media
Promote the position across your company's social media channels to reach a broader audience of potential candidates.
4. Employee Referrals
Encourage your current employees to refer qualified candidates from their networks, tapping into trusted referrals for potential hires.
5. Screen Candidates Effectively
Look for candidates with a proven track record of developing and executing successful digital marketing campaigns across various channels.
6. Initial Interviews
Conduct initial interviews to assess candidates' communication skills, strategic thinking, and alignment with your company's goals.
7. Skill Assessments
Consider assigning practical tasks or case studies to evaluate candidates' ability to analyze data, identify trends, and develop effective marketing strategies.
8. Interview Candidates
Prepare a set of tailored interview questions that delve into candidates' experiences, achievements, and problem-solving abilities in digital marketing roles. Assess their familiarity with key digital marketing tools, trends, and best practices.
9. Engage Candidates
Maintain open communication with candidates throughout the hiring process, providing timely updates and feedback on their application status. A positive candidate experience reflects well on your employer brand and increases the likelihood of securing top talent.
10.Conduct Reference Checks
Reach out to references provided by candidates to gain insights into their past performance, work ethic, and ability to collaborate effectively within a team.
11. Selection and Onboarding
Extend a competitive offer to the chosen candidate, including details on salary, benefits, and start date. Ensure a smooth onboarding process that familiarizes the new Digital Marketing Manager with your company culture, values, and expectations.
Read the full article here: https://www.hirequotient.com/how-to-hire/digital-marketing-manager
This document provides information about an individual's marketing career and services. It discusses 15 years of online marketing experience including degrees, awards and creating brands. Services offered include digital audits, strategy workshops, campaign execution across online/social platforms, and performance measurement. Client examples and case studies are presented for Allianz and Griffith College campaigns. Tools used for different marketing functions are also listed. The overall message is that the individual helps clients grow through integrated online and offline marketing solutions.
Unlimited Solutions is a digital marketing agency based in Cairo and Dubai that helps shape brands and design digital messaging. It was established in 2013 and acquired in 2015 to operate as a full-service digital agency. The agency offers services including branding, advertising, social media marketing, research, and creative design. It aims to build brand awareness, capture consideration, generate online conversions, and create loyalty through performance-based digital campaigns.
SmartCare is launching a new child care management software called SmartTrack. Their 2016 marketing communication plan includes 6 tactics: 1) Expanding their social media presence, 2) Creating valuable content, 3) Optimizing their website, 4) Attending conferences and trade shows, 5) Using direct response ads, and 6) Sponsoring charitable causes. Each tactic has goals and metrics for measurement, and an ROI analysis estimates returns from their marketing investments.
The creative process for programmatic: A guide for marketersIAB Europe
Brands can find more success with programmatic if they build their creative strategy using the data from their programmatic campaigns. This guide helps marketers and agencies understand how to connect the dots between data and creative, and equips them with a 5-phase framework to make this a reality in their next campaign.
Il processo creativo da implementare per il programmaticEffie Italy
questa completa presentazione di Doubleclick, esplora il processo da attuare per ottenere una creatività che possa ottenere il massimo dell'efficacia, quando inserita in un processo di programmatic planning
Digital marketing uses online platforms and technologies to promote brands and connect with potential customers. It has many advantages like worldwide reach, cost effectiveness, targeted advertising, and measurable outcomes. To effectively use digital marketing, one should recognize their audience, set clear goals, create a strong online presence through websites and SEO, use content, social media, email marketing, paid search ads, and analyze results. IPCS Global is a leading digital marketing training provider in India with headquarters in Kochi, Kerala. They focus on hands-on training and internships to prepare students for careers in a growing industry.
MixORG Consulting Services Pvt. Ltd. is a full service digital marketing agency that provides strategic, creative, and technical expertise across the digital spectrum to help organizations achieve their goals. They offer services such as digital strategy development, social media marketing, web design and development, and mobile application development. The company works with clients across various industries including healthcare, education, and corporate.
SmashFly Recruitment Marketing Report Card for the 2015 Fortune 500 SmashFly Technologies
Do you know where you stand in recruitment marketing best practices? In July-August 2015, SmashFly analyzed the career websites of the 2015 Fortune 500 to understand their use of Recruitment Marketing practices. See the full SmashFly Recruitment Marketing Report Card.
UnitesUs is a cloud-based hiring platform that uses cognitive computing, big data analysis, and predictive algorithms to automatically match prescreened and pre-qualified job applicants to employers based on personality, company culture fit, and qualifications. It develops its own proprietary matching algorithm and offers job seekers free matching to qualified positions across industries based on a one-time questionnaire. For employers, it charges affordable fees to provide automatically graded and listed candidates meeting employers' criteria. The platform aims to streamline and improve the hiring process for both job seekers and employers.
Similar to Study case Dora and the food industry March 2020 (20)
Building Meaningful Talent Communities with AI - Heather Pysklywec - SocialHR...SocialHRCamp
Speaker: Heather Pysklywec
Digital transformation has transformed the talent acquisition landscape over the past ten years. Now, with the introduction of artificial intelligence, HR professionals are faced with a new suite of tools to choose from. The question remains, where to start, what to be aware of, and what tools will complement the talent acquisition strategy of the organization? This session will give a summary of helpful AI tools in the industry, explain how they can fit into existing systems, and encourage attendees to explore if AI tools can improve their process.
How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp
Speaker: Lydia Di Francesco
In this workshop, participants will delve into the realm of AI and its profound potential to revolutionize employee wellness initiatives. From stress management to fostering work-life harmony, AI offers a myriad of innovative tools and strategies that can significantly enhance the wellbeing of employees in any organization. Attendees will learn how to effectively leverage AI technologies to cultivate a healthier, happier, and more productive workforce. Whether it's utilizing AI-powered chatbots for mental health support, implementing data analytics to identify internal, systemic risk factors, or deploying personalized wellness apps, this workshop will equip participants with actionable insights and best practices to harness the power of AI for boosting employee wellness. Join us and discover how AI can be a strategic partner towards a culture of wellbeing and resilience in the workplace.
Your Guide To Finding The Perfect Part-Time JobSnapJob
Part-time workers account for a significant part of the workforce, including individuals of all ages. A lot of industries hire part-time workers in different capacities, including temporary or seasonal openings, ranging from managerial to entry-level positions. However, many people still doubt taking on these roles and wonder how a temporary part-time job can help them achieve their long-term goals.
Accelerating AI Integration with Collaborative Learning - Kinga Petrovai - So...SocialHRCamp
Speaker: Kinga Petrovai
You have the new AI tools, but how can you help your team use them to their full potential? As technology is changing daily, it’s hard to learn and keep up with the latest developments. Help your team amplify their learning with a new collaborative learning approach called the Learning Hive.
This session outlines the Learning Hive approach that sets up collaborations that foster great learning without the need for L&D to produce content. The Learning Hive enables effective knowledge sharing where employees learn from each other and apply this learning to their work, all while building stronger community bonds. This approach amplifies the impact of other learning resources and fosters a culture of continuous learning within the organization.
AI Considerations in HR Governance - Shahzad Khan - SocialHRCamp Ottawa 2024SocialHRCamp
Speaker: Shahzad Khan
This session on "AI Considerations in Human Resources Governance" explores the integration of Artificial Intelligence (AI) into HR practices, examining its history, current applications, and the governance issues it raises. A framework to view Government in modern organizations is provided, along with the transformation and key considerations associated with each element of this framework, drawing lessons from other AI projects to illustrate these aspects. We then dive into AI's use in resume screening, talent acquisition, employee retention, and predictive analytics for workforce management. Highlighting modern governance challenges, it addresses AI's impact on the gig economy as well as DEI. We then conclude with future trends in AI for HR, offering strategic recommendations for incorporating AI in HR governance.
The Rules Do Apply: Navigating HR ComplianceAggregage
https://www.humanresourcestoday.com/frs/26903483/the-rules-do-apply--navigating-hr-compliance
HR Compliance is like a giant game of whack-a-mole. Once you think your company is compliant with all policies and procedures documented and in place, there’s a new or amended law, regulation, or final rule that pops up landing you back at ‘start.’ There are shifts, interpretations, and balancing acts to understanding compliance changes. Keeping up is not easy and it’s very time consuming.
This is a particular pain point for small HR departments, or HR departments of 1, that lack compliance teams and in-house labor attorneys. So, what do you do?
The goal of this webinar is to make you smarter in knowing what you should be focused on and the questions you should be asking. It will also provide you with resources for making compliance more manageable.
Objectives:
• Understand the regulatory landscape, including labor laws at the local, state, and federal levels
• Best practices for developing, implementing, and maintaining effective compliance programs
• Resources and strategies for staying informed about changes to labor laws, regulations, and compliance requirements
Watch this expert-led webinar to learn effective tactics that high-volume hiring teams can use right now to attract top talent into their pipeline faster.
Becoming Relentlessly Human-Centred in an AI World - Erin Patchell - SocialHR...SocialHRCamp
Speaker: Erin Patchell
Imagine a world where the needs, experiences, and well-being of people— employees and customers — are the focus of integrating technology into our businesses. As HR professionals, what tools exist to leverage AI and technology as a force for both people and profit? How do we influence a culture that takes a human-centred lens?
Start Smart: Learning the Ropes of AI for HR - Celine Maasland - SocialHRCamp...SocialHRCamp
Speaker: Celine Maasland
In this session, we’ll demystify the process of integrating artificial intelligence into everyday HR tasks. This presentation will guide HR professionals through the initial steps of identifying AI opportunities, choosing the right tools, and effectively implementing technology to streamline operations. Additionally, we’ll delve into the specialized skill of prompt engineering, demonstrating how to craft precise prompts to enhance interactions between AI systems and employees. Whether you’re new to AI or looking to refine some of your existing strategies, this session will equip you with the knowledge and tools to harness AI’s potential in transforming HR functions.
2. Dora, the virtual recruiter, provides Companies in the Food Industry access to a
unique digital recruitment ecosystem that increase their recruitment
performance and their employer brand presence by:
● Reaching candidates successfully and cost effectively and by marketing their job vacancies
on social media
● Screening and nurturing their applicants in an automated way as their own virtual recruiter;
● Managing the candidate experience process, providing continuous feedback and follow-ups;
● Providing intelligence - In-depth insights on candidates' behaviour, reach, sentiment and
talent pool strength on social media, to help the Companies better understand their employer
brand
3. Dora for Food Industry - sample projects
March 13th -March 20th
● 5 sample companies, 16 sample projects
● 291,233 unique people saw, at least 4.93 times, the ads with the brand of the Companies recruiting on
Facebook, Facebook Messenger and Instagram, increasing the overall brand visibility and the candidates
awareness.
● 5,734 candidates started an interview; candidates' behaviour and sentiment help Companies make data-driven
decisions for their recruitment projects. The Companies get candidates and/or the reasons for which the
candidates do not pass the interview.
● 1,155 delivered candidates;
● 4,579 active job-seekers that have not finalized the interview for various reasons. They are in Dora's ecosystem
and are reachable for the next job offers, with no additional effort.
● 917 hours of work in total (average 57 hours/project) have been saved by Dora doing the the first-line screening
(considering conversations/ day).
● Real time feedback on 16 recruitment projects posted.
4. Advertising. Dora reaches people
What Dora does What’s in it for the companies in the Food Industry
The dynamic algorithms, developed over thousands of
recruitment campaigns, uniquely qualify Dora to optimize
social media recruitment campaigns, reaching tens of
millions of candidates all over Europe.
We leverage the power of technology to take your jobs to
the most popular social media, the largest talent pool.
It gives Companies an easy way to engage candidates without
the need for an extra operational tool or additional FTE.
It allows the Companies to constantly and proactively
maximize their employer profile, by sharing their jobs across
social media to relevant candidates.
First-line interaction. Dora screens people
What Dora does What’s in it for the companies in the Food Industry
Dora, the virtual recruiter, automatically interacts with
people interested in your jobs, conducting screening
interviews with your questions, regardless of the volume,
24/7.
Dora interviews candidates, even on weekends or evenings,
when they are available, from the comfort of their phones,
giving you relevant, straight-on interview reports.
Increase the Companies recruitment capacity with accurate
screening, so they can focus their efforts on the candidates
that bring results.
Companies get all the relevant information from the
candidates, saving them countless telephone hours and the
associated costs.
5. What Dora does What’s in it for the Companies in the Food Industry
Dora communicates with the candidates throughout the
recruitment process, updating them on their application
status, providing feedback and follow-ups.
Dora adapts the recruitment speed to your need, by
shadowing your workstyle, through an easy to use interface.
Nurturing the candidates increases their long term trust and
engagement with the Companies employer brand.
Companies will receive a stream of fresh interviews, that will
help them increase their chance of conversions, helping them
manage the recruitment process and saving costs.
Growing trust. Dora manages the communication
Empowering recruitment. Dora supplies intelligence
What Dora does What’s in it for the Companies in the Food Industry
Dora assesses the performance of your projects in real-time,
suggesting adjustments and smart tips to increase
efficiency and boost results.
In-depth insights on candidates' behaviour will help
Companies make data-driven decisions for their recruitment
projects. They will get a better understanding of their
employer brand, candidate reach and sentiment, and talent
pool strength on social media
6. Recruiter area Profession Recruiting in
Unique individuals
reached in Social Media
Screened
by Dora
Passed the screening
interview with Dora
In process
with recruiters
Marked eligible
by recruiters
Dairy production Cargo handler Afumați, Romania 12,725 149 29 18 5
Dairy production Production operator Alba Iulia, Romania 16,913 526 136 20 0
Dairy production Welder Brașov, Romania 8,694 31 4 2 1
General food Accountant Chitila, Romania 5,866 56 16 3 10
General food Cargo handler Chitila, Romania 54,787 1048 103 5 41
General food Production operator Timișoara, Romania 29,728 1321 422 11 115
General food Sales clerk Bucharest, Romania 15,971 187 26 23 1
General food Financial analyst Bucharest, Romania 6,518 280 43 15 18
Meat production Accountant Bucharest, Romania 6,853 89 32 10 4
Meat production
Customer Service
Representative
Târgu Mureș,
Romania 10,817 175 19 19 0
Packaging Logistician Voluntari, Romania 9,336 227 38 18 13
Packaging
Customer Service
Representative Bucharest, Romania 13,527 152 35 8 2
Packaging Legal consultant Bucharest, Romania 18,872 70 15 2 10
Soft drinks Sales executive Constanța, Romania 43,137 490 37 3 20
Soft drinks Forklift operator
Dragomirești-Deal,
Romania 5,984 102 26 17 8
Soft drinks Unskilled worker Giurgiu, Romania 31,505 831 174 9 72
Totals 291,233 5,734 1155 183 320
16 Projects insights