5 Things Donors Want Before They’ll Give AgainSandy Rees
Donors want to feel confident that their donation will be used effectively and make a positive impact. Specifically, donors want (1) to trust the nonprofit will fulfill its mission, (2) assurance that funds will be spent wisely, and (3) evidence that their donation helped improve people's lives. Meeting these expectations can encourage donors to continue supporting the nonprofit in the future.
5 Things Donors Want Before They’ll Give AgainSandy Rees
Donors want to feel confident that their donation will be used effectively and make a positive impact. Specifically, donors want (1) to trust the nonprofit will fulfill its mission, (2) assurance that funds will be spent wisely, and (3) evidence that their donation helped improve people's lives. Meeting these expectations can encourage donors to continue supporting the nonprofit in the future.