Report
Share
Download to read offline
Recommended
Mashable Talk 2011
This document discusses Bristol & Wikipedia and Wikimedia UK's efforts to promote collaboration between cultural institutions and Wikipedia. Some key points:
- Wikimedia UK is the UK chapter of Wikimedia volunteers that promotes free content and seeks volunteers.
- Several projects have involved sharing content from cultural institutions on Wikipedia, such as images from museums being uploaded to Wikimedia Commons.
- QR codes have been used at some institutions to provide mobile access to additional information about museum exhibits from Wikipedia pages.
- Challenges have been conducted, such as the Wright Challenge where over 600 pages were created about Derby Museum in under 6 weeks.
- Outreach to local communities in Bristol is aimed at getting more local content contributed
Business Link Talk Gloucestershire Cricket Club What Is Your Wikipedia B...
Talk for Business Link South West at Gloucestershire Cricket Club in Bristol....audience a mix of SME business people....aim to exlain how \'they\' can get involved...show potential of doing so...and get them thinking about the goals and values of what we do
How Social Media Can Be Made To Work
This document provides tips for how companies can effectively use social media. It recommends properly resourcing social media efforts and not abandoning them. It also suggests picking relevant channels based on team experience, spreading engagement beyond just social media teams, finding champions to explain the value of social media, empowering people throughout the organization, understanding how each channel differs, centralizing coordination, opening platforms to all stakeholders, encouraging employees to use social media for work, engaging where relevant audiences already are, supporting social media as an extension of company culture, modularizing and synchronizing content, emphasizing quality over quantity, making social media part of everyone's jobs, being conversational, and finding the right approach.
Recommended
Mashable Talk 2011
This document discusses Bristol & Wikipedia and Wikimedia UK's efforts to promote collaboration between cultural institutions and Wikipedia. Some key points:
- Wikimedia UK is the UK chapter of Wikimedia volunteers that promotes free content and seeks volunteers.
- Several projects have involved sharing content from cultural institutions on Wikipedia, such as images from museums being uploaded to Wikimedia Commons.
- QR codes have been used at some institutions to provide mobile access to additional information about museum exhibits from Wikipedia pages.
- Challenges have been conducted, such as the Wright Challenge where over 600 pages were created about Derby Museum in under 6 weeks.
- Outreach to local communities in Bristol is aimed at getting more local content contributed
Business Link Talk Gloucestershire Cricket Club What Is Your Wikipedia B...
Talk for Business Link South West at Gloucestershire Cricket Club in Bristol....audience a mix of SME business people....aim to exlain how \'they\' can get involved...show potential of doing so...and get them thinking about the goals and values of what we do
How Social Media Can Be Made To Work
This document provides tips for how companies can effectively use social media. It recommends properly resourcing social media efforts and not abandoning them. It also suggests picking relevant channels based on team experience, spreading engagement beyond just social media teams, finding champions to explain the value of social media, empowering people throughout the organization, understanding how each channel differs, centralizing coordination, opening platforms to all stakeholders, encouraging employees to use social media for work, engaging where relevant audiences already are, supporting social media as an extension of company culture, modularizing and synchronizing content, emphasizing quality over quantity, making social media part of everyone's jobs, being conversational, and finding the right approach.
Transforming Museums With Technology
This document summarizes how Wikimedia UK partnered with Derby Museum to transform its online presence using Wikipedia and QR codes. Volunteers wrote over 1,200 articles about the museum's exhibits in many languages. QR codes linked to these articles, allowing visitors to learn more in their own language on their phones. This global collaboration increased attention on the museum and city of Derby online, filling information gaps and putting the small regional museum on a global stage. The success suggests that cultural institutions can use free online tools and volunteer contributions to strengthen their online image and raise awareness of their city worldwide.
Global Trends Pharma Report 8042008
This document provides a summary of media coverage of the global pharmaceutical industry in 2007. It analyzes coverage of major companies, issues, and executives. Key findings include bleak coverage of sector job losses, pipeline gaps, and falling profits. Coverage of CEOs focused on restructuring announcements from leaders of large companies. The generics industry and regulatory scrutiny also received significant attention. Overall, 2007 news suggested most major drug companies struggled with challenges including upcoming patent expirations and increased competition.
Bbc Anchor Project Talk 260211
The document discusses the relationship between Wikipedia and the city of Bristol. It notes that Wikimedia UK is the national chapter of Wikimedia volunteers in the UK. It then provides statistics on page view counts for various UK city Wikipedia pages, suggesting Bristol could aim to increase engagement. The document proposes several ideas for how Bristol could partner with Wikipedia, such as hosting edit-a-thons, adding content from local archives and museums, encouraging contributions from underrepresented ethnic groups and languages, and involving schools and students in projects.
Introduction to Feng Shui
Feng Shui is an ancient Chinese practice of arranging living and working environments to promote well-being and prosperity. It involves thoughtful placement of objects to encourage positive chi (energy) flow. The Ba'gua map divides spaces into eight sections corresponding to different life areas, and cures like lighting, colors, and placement are used to balance chi in each section. Applying Feng Shui principles and cures can help clarify one's goals and improve aspects of life like work, relationships, health, and finances.
Better Targeted Advertising Real World Examples
Digital signage is poised to become a major advertising medium due to its ability to reach large audiences at a low cost. It also allows targeting messages to audiences based on their location. Technological advances have made it possible to precisely control digital signage messages, enabling them to be relevant to the target audience at any given time and location, which increases advertising response rates. Digital signage has been successfully used in supermarkets and other hospitality locations like restaurants and malls.
Wikipedia Seminar For Business V2
Wikimedia UK representatives Andrew Turvey and Steve Virgin presented on how businesses can utilize and contribute to Wikipedia. They discussed who Wikimedia is, the "gift economy" model of Wikipedia, the vast resources available for reuse, managing business reputation on Wikipedia, contributing content as a form of soft advertising, and using the "freemium" model with Wikipedia. They offered to help businesses further with donating content, speaking engagements, content usage guidance, and identifying available resources.
Amsterdam Conference 2009
The document discusses the rise of social media and how it has transformed consumer behavior and business. It notes that consumers now research products online and share opinions, with over half of UK consumers researching purchases online. Brands that understand social media and engage consumers online are seeing increased sales and loyalty. It encourages businesses to monitor social media for conversations about their brand and to participate in social networks to better understand and influence customers.
Corporate Reputation Disasters Real World Examples
Three corporate reputation disasters are summarized:
1) Two Domino's employees filmed themselves performing unsanitary acts with food and posted it online, gaining over a million views. They were fired and charged, causing a PR crisis for Domino's.
2) A Ryanair employee engaged in an unprofessional public argument with a blogger who found a bug on their website, worsening the situation.
3) Habitat unwittingly used hashtags related to the Iran election on Twitter, sparking outrage and forcing an apology.
More Related Content
Viewers also liked
Transforming Museums With Technology
This document summarizes how Wikimedia UK partnered with Derby Museum to transform its online presence using Wikipedia and QR codes. Volunteers wrote over 1,200 articles about the museum's exhibits in many languages. QR codes linked to these articles, allowing visitors to learn more in their own language on their phones. This global collaboration increased attention on the museum and city of Derby online, filling information gaps and putting the small regional museum on a global stage. The success suggests that cultural institutions can use free online tools and volunteer contributions to strengthen their online image and raise awareness of their city worldwide.
Global Trends Pharma Report 8042008
This document provides a summary of media coverage of the global pharmaceutical industry in 2007. It analyzes coverage of major companies, issues, and executives. Key findings include bleak coverage of sector job losses, pipeline gaps, and falling profits. Coverage of CEOs focused on restructuring announcements from leaders of large companies. The generics industry and regulatory scrutiny also received significant attention. Overall, 2007 news suggested most major drug companies struggled with challenges including upcoming patent expirations and increased competition.
Bbc Anchor Project Talk 260211
The document discusses the relationship between Wikipedia and the city of Bristol. It notes that Wikimedia UK is the national chapter of Wikimedia volunteers in the UK. It then provides statistics on page view counts for various UK city Wikipedia pages, suggesting Bristol could aim to increase engagement. The document proposes several ideas for how Bristol could partner with Wikipedia, such as hosting edit-a-thons, adding content from local archives and museums, encouraging contributions from underrepresented ethnic groups and languages, and involving schools and students in projects.
Introduction to Feng Shui
Feng Shui is an ancient Chinese practice of arranging living and working environments to promote well-being and prosperity. It involves thoughtful placement of objects to encourage positive chi (energy) flow. The Ba'gua map divides spaces into eight sections corresponding to different life areas, and cures like lighting, colors, and placement are used to balance chi in each section. Applying Feng Shui principles and cures can help clarify one's goals and improve aspects of life like work, relationships, health, and finances.
Better Targeted Advertising Real World Examples
Digital signage is poised to become a major advertising medium due to its ability to reach large audiences at a low cost. It also allows targeting messages to audiences based on their location. Technological advances have made it possible to precisely control digital signage messages, enabling them to be relevant to the target audience at any given time and location, which increases advertising response rates. Digital signage has been successfully used in supermarkets and other hospitality locations like restaurants and malls.
Wikipedia Seminar For Business V2
Wikimedia UK representatives Andrew Turvey and Steve Virgin presented on how businesses can utilize and contribute to Wikipedia. They discussed who Wikimedia is, the "gift economy" model of Wikipedia, the vast resources available for reuse, managing business reputation on Wikipedia, contributing content as a form of soft advertising, and using the "freemium" model with Wikipedia. They offered to help businesses further with donating content, speaking engagements, content usage guidance, and identifying available resources.
Amsterdam Conference 2009
The document discusses the rise of social media and how it has transformed consumer behavior and business. It notes that consumers now research products online and share opinions, with over half of UK consumers researching purchases online. Brands that understand social media and engage consumers online are seeing increased sales and loyalty. It encourages businesses to monitor social media for conversations about their brand and to participate in social networks to better understand and influence customers.
Corporate Reputation Disasters Real World Examples
Three corporate reputation disasters are summarized:
1) Two Domino's employees filmed themselves performing unsanitary acts with food and posted it online, gaining over a million views. They were fired and charged, causing a PR crisis for Domino's.
2) A Ryanair employee engaged in an unprofessional public argument with a blogger who found a bug on their website, worsening the situation.
3) Habitat unwittingly used hashtags related to the Iran election on Twitter, sparking outrage and forcing an apology.
Viewers also liked (9)
Corporate Reputation Disasters Real World Examples
Corporate Reputation Disasters Real World Examples
Socialinės žiniasklaidos naudojimo tendencijos
- 1. Tyrimas „Socialinės žiniasklaidos naudojimo tendencijos“ 2010
- 2. Tyrimas 2010
- 3. Tyrimas 2010
- 4. Tyrimas 2010
- 5. Tyrimas 2010
- 6. Tyrimas 2010
- 7. Tyrimas 2010
- 8. Tyrimas 2010
- 9. Tyrimas 2010
- 10. Tyrimas 2010