1. 4/2/12 SmartShanghai | Boutique Beat: Fall Fashions
1/6www.smartshanghai.com/articles/shopping/boutique-beat-fall-fashions
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Boutique Beat: Fall Fashions
By Cristina McComic, Nov 7th, 2011 | In Shopping
Poised to unleash its bone-chilling, teeth-chattering wrath in a matter of weeks, another
Shanghai winter is on its way. Be sure to see Fall out in style with our pick of the best
boutique seasonal fashions in store now...
Raffles Privato
L231, XinTianDi Style, 245 Madang Lu
Located on the second floor of Xintiandi Style, Raffles Privato carries new and unique clothing
designs from up and coming local Chinese designers who attend or have attended Raffles
Institute of Design. The same school that spawned local fashion star Helen Lee carries the new
experimental pieces of her classmates. From wool sweater dresses, bright yellow pant suites,
and asymmetrical black vests, Raffles Privato carries possibly the best of Chinese-born and
bred local designers -- so new that it came straight from the designer's hands, onto the rack,
and into your hands.
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2. 4/2/12 SmartShanghai | Boutique Beat: Fall Fashions
2/6www.smartshanghai.com/articles/shopping/boutique-beat-fall-fashions
The Fall collection carries a series of toned down taupe and beige colors mixed with classic
black. Plenty of thick materials and wools for the autumn season.
Left: Grey asymmetrical thick silk dress with modeled shoulder detail from designer “Nikki”
(2,699rmb); Right: Maxi grey dress (1,587rmb) with black uneven sleeveless waist coast (1,147rmb)
from designer “Winnie.”
Black sequin & grey striped jumper by designer, “Jack” (1,399rmb)
Heirloom
1F, 78 Xinle Lu
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3. 4/2/12 SmartShanghai | Boutique Beat: Fall Fashions
3/6www.smartshanghai.com/articles/shopping/boutique-beat-fall-fashions
The Shanghai born-and-bred label of two Chinese-American masterminds from both the east
and west coasts of the US, has provided the every day woman her dream come true accessory.
Their line of autumn handbags were inspired by the 1970s Charlie’s Angels-style strong and
feminine feel, along with a retro twist. Heirloom bags are made of fine leathers, python skin,
and stingray and are finished with tassels and bolted buckles alike. Careful attention was paid
to the utility of the bag -- there are pockets and hidden zippers and hooks for almost
anything you can thing of: keys, wallets, cosmetics, and even sim cards. The ideal item to hold
whatever money you have left after purchasing one...
Left: E.Chow Handcrafted with supple cowhide with woven leather trim and contrasting studded tassel
detailing. (2,425rmb); Right: MIA A classic fold-over shoulder bag/clutch made with embossed Ostrich
against pebbled cowhide with stud buckle finish. (1,990rmb)
Moca Chen
312 Nanchang Lu, near Maoming Nan Lu

4. 4/2/12 SmartShanghai | Boutique Beat: Fall Fashions
4/6www.smartshanghai.com/articles/shopping/boutique-beat-fall-fashions
Freshly opened three weeks ago on Nanchang road, Taiwanese designer Moca Chen opens up
her flagship store, holding both her own designs and imports from Korea and Japan.
Presented as more of a down-and-dirty French Concession hipster store, Moca Chen carries
colorful scarves, tasseled jackets from Korea, and crocodile-skinned bags. For the chilly
autumn and winter seasons coming up, she designed a number of simple, comfy, fuzzy wool
sweaters and shapely bowler hats.
D.D.0 tabs box brie Postman’s shoulder knapsack, imported Italian crocodile leather, coffee
(1,490rmb)

5. 4/2/12 SmartShanghai | Boutique Beat: Fall Fashions
5/6www.smartshanghai.com/articles/shopping/boutique-beat-fall-fashions
Contact the Author | E-Mail this Article | Printable Version
carlonseider, Nov 8th, 2011
God 'a mercy! ! Who in their right minds would pay such prices? Print off the
photos and take them to the Fabric Market where they'll run 'em up for a tenth of
the price.
courtneyconching, Nov 9th, 2011
seriously! who can afford this?
'Moca Chen' -- Grey wool sweater (568rmb)
'Dress Monster' -- Shoulder rivet imitation leather jacket, deep apricot. Imported from Korea (798rmb)
***
Tagged: Shopping

6. 4/2/12 SmartShanghai | Boutique Beat: Fall Fashions
6/6www.smartshanghai.com/articles/shopping/boutique-beat-fall-fashions
agha, Nov 9th, 2011
Moca Chen prices are correct, common !
frenchtoast, Nov 10th, 2011
this could benefit from a little diversity in both price range and actual
boutiques..surely there are more than three new places to shop where there's more
than crocodile leather bags and gray/black draped sweaters for sale?
frenchtoast, Nov 10th, 2011
sorry, just read the lede on first page that says it is a 'first peek'; now i feel like a
jerk.
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