SIETAR Europe: Effective Use of Technology for a Coherent Third Culture Creation (Patricia Weiland, Elisabeth Weingraber–Pircher, Ralf Wolter)

Copyright HPCG®, Sage Strategies, Kulturelle.com, 2013 1Copyright HPCG®, Sage Strategies, Kulturelle.com, 2013 1
Eﬀective
Use
of
Technology

for
a
Coherent
Third
Culture
Creation

Patricia
Weiland

Elisabeth
Weingraber
–
Pircher

Ralf
Wolter

Session
Abstract

Ê  The
availability
of
affordable
and
reliable
technology,
coupled
with
market
demands,
allows
trainers
and
coaches

to
reach
clients
around
the
globe.
This
global
reach
via
virtual
communication
technology
requires
trainers
and

coaches
to
increase
their
comfort
and
understanding
of
technology
and
cultural
implications
on
the
learning

experience.

Ê  One
of
the
key
questions
to
be
addressed
is
how
cultural
differences
impact
the
conversation
via
communication

technology?

Beyond
respecting
other
cultures
success
involves
adapting
to
other
cultures
where
all
parties
contribute
to
the

creation
of
a
third
culture.

In
that
there
is
not
a
one
size
fits
all
solution.
The
culture-‐general
frameworks
shared

during
this
workshop
can
be
adapted
to
help
give
virtual
training
and
coaching
sessions
a
local
touch
making

them
more
effective.

This
dynamic
workshop
provides
participants
with
a
structured
approach
and
culture
general
frameworks
as
well

as
practical
tips
that
enable
them
to
prepare
and
deliver
their
virtual
workshops
and
coaching
sessions
tailoring

their
content
or
process
to
their
audience.

Ê  Objective:

This
workshop
is
designed
to
address
the
influence
of
culture
on
the
use

of
communication
technologies
in

intercultural
training
and
how
to
create
coherent
virtual
third
cultures
to
communicate
most
effectively.

Core Message
é Awareness é
Cultural Impact of using Communication Technology

Virtual Communication through Technology?

Copyright HPCG®, Sage Strategies, Kulturelle.com, 2013 5
4 Corners of Virtual Communication
There
is
no
difference

in
on-‐
and
off-‐line

learning
as
long
as

you
are
a
good

trainer/coach.

Virtual
Coaching
and

Training
is
the
only

way
for
learning
in
the

future.

Only
face-‐to-‐face

learning
is
„real“

learning
and
coaching

and
will
allow
a

perspective
shift.

I
am
not
sure
about

using
telephone
and

computers
for

effective
coaching

and
training
and
I

am
curious
about
it.

Agenda

1.  Theory
/
Culture-‐General
Framework

2.  Communication
Technology
–
Overview

3.  Creating
a
Third
Culture

4.  Example
/
Case
Study
–

Power
Speaking

5.  Q&A,
Next
Steps

What
is
Culture?

Objective
Culture

•  History

•  Food
&
Traditions

•  Legal
&
Political
Systems

Subjective
Culture

•  Worldview
of
a
Group

•  Values
&
Beliefs

•  Communications
Styles

Culture
is
„the
common
sense“,

what
is
normal
and
the
right
thing
to
do.

Culture
is
the
pattern
of
beliefs,
behaviours,
and

values
maintained
and
created
by
groups
of

interacting
people.
Milton
J.
Bennett

Culture
General
Frameworks

Intercultural
skillset

Ê Language
use

Ê Non
–
verbal
behavior

Ê Communication
style

Ê Cognitive
style

Ê Cultural
Values

©
S.
Ting-‐Toomey
1999,
M.
Bennett
2001

Understanding
You
and
Your
Audience

Agenda

1.  Theory
/
Culture-‐General
Framework

2.  Communication
Technology
–

Overview

3.  Creating
a
Third
Culture

4.  Example
/
Case
Study
–

Power
Speaking

5.  Q&A,
Next
Steps

Communication
Technology

Synchronous

Ê  Telephone,

audio
conference

Ê  Video
conference

Ê  Live
chat

Ê  Virtual
classroom,

e-‐learning
software

Asynchronous

Ê  email

Ê  Web-‐blog

Ê  Forum

Ê  Podcast,
online
video

Ê  Training
Videos
and
Apps

Ê  Online
tests

www.kulturelle.com

Communication
and
Collaboration
Tools

(audio
only)

HD
Video
Conferencing

Low-‐price
webcam
640*480

DSL
3,000
or
equivalent
Build-‐in
HD
webcam
(MacBook
Pro)

DSL
6,000
or
equivalent

High-‐end

external
HD,

DSL
16,000

or
equivalent

Master
the
Learning
Curve

Performance

Number
of
learning
attempts

slow

start

strong

acceleration

mastery

ideal
learning
curve

new

technology

Agenda

1.  Theory
/
Culture-‐General
Framework

2.  Communication
Technology
–
Overview

3.  Creating
a
Third
Culture

4.  Example
/
Case
Study
–

Power
Speaking

5.  Q&A,
Next
Steps

Third
Culture
Deﬁnition

Ê  The
process
of
negotiating

an
in-‐between
perspective

and
communication
style

to
coordinate
meaning
and

action.

Ê  The
emergence
of
creative

new
habits
and
practises
to

generate
desired

outcomes.

Ê  The
kapia
of
the
bridge

Cultural
Aspects
&
Technology

Verbal
Communication
Patterns

Example:
High
Context
–
Low
Context

High
Context
Learners

Ê  Reactive

Ê  Reﬂective

Ê  Data
focused

Ê  Group
oriented

Ê  Deduction

Ê  Consensus

Ê  Tutor
as
a
Leader

Low
Context
Learners

Ê  Active

Ê  Thinks
out
loud

Ê  Monolog
dominant

Ê  Individual
achievement

oriented

Ê  Induction

Ê  Conﬂict

Ê  Tutor
as
facilitator

©
Swierczek
&
Bechter
2010

The
Impact
of
Cultural
Diﬀerences

applied
to
Communication
Technology

Ê Which
communication
tools
do
I
use
for

certain
conversations?

Ê How
do
I
use
diﬀerent
communication
tools?

Ê How
do
I
feel
about
these
conversation?

Ê What
is
working
well
or
not
so
well
for
me?


Webex
Demonstration

Application:

Culture
&
Communication
Technology

Ê Assess
your
own
cultural
norms
and
background

Ê What
cultural
values
might
your
client
/
audience

hold?

Ê Listen
for
“Communication
Patterns”

Ê Match
technology
with
personal
&
cultural

preferences

Ê Trust
your
instincts

Ê Ask
for
understanding

Agenda

1.  Theory
/
Culture-‐General
Framework

2.  Communication
Technology
–
Overview

3.  Creating
a
Third
Culture

4.  Example
/
Case
Study:
Power
Speaking

5.  Q&A,
Next
Steps

Practical
example
/
Case
Study”

Virtual
Presentation
Training

Ê  The
situation

Ê  The
approach

Ê  Lessons
learned

Ê  Results

Ê  Outlook

$
ê

Practical
example
/
Case
Study”

Virtual
Presentation
Training

Ê Lessons
learned

Practical
example
/
Case
Study”

Virtual
Presentation
Training

Ê  The
situation

Ê  The
approach

Ê  Lessons
learned

Ê  Results

Ê  Outlook

$
é

Summary

1.  Theory
/
Culture-‐General
Framework

2.  Communication
Technology
–
Overview

3.  Creating
a
Third
Culture

4.  Example
/
Case
Study
–

Power
Speaking

5.  Q&A,
Next
Steps

Where
do
I
go
from
here?

Ê What
is
my
main
learning
point?

Ê How
will
I
make
my
virtual
practice
more
effective?

Ê How
can
I
continue
my
shift
into
different

technological
worldviews?

Ê My
objective
is
to
........

and
I
want
to
reach
it
by
.....(date)

Ê What
is
my
first
action
towards
this
goal?

Ê How
will
I
ensure
that
I
stay
motivated?

www.kulturelle.com

Connecting in the Virtual World
Engage
in
your
new
community

Next
steps:

1.  Download
the
material:
http://virtual4coaching.com/Events/SIETAR

2.  Join
our
webex
hands-‐on
test
run:

TBD

Register
at:
virtual4coaching.com/page3/contact-‐form-‐2/index.php

or

https://tinyurl.com/sietar

3.  Ask
and
share
at
the
LinkedIn
Group
Virtual4Coaching

Articles and Books

Ê  Bennett, M J ed (1998). Basic Concepts of Intercultural Communication,
Intercultural Press
Ê  Bennett M J (1993). Towards ethnorelativism: A developemental model of
intercultural sensitivity. In R.M. Paige (Ed.) Education for intercultural
experience, Yarmouth, ME, Intercultural Press
Ê  Clutterbuck D & Hussain Z ed. (2010). Virtual Coach, Virtual Mentor,
Information Age Publishing.
Ê  Geißler H. (2008), E-Coaching, Schneider Verlag
Ê  Sieler A (2005). Coaching to the Human Soul, Newfield Australia.
Ê  Swierczek F W and Bechter C (2010), Cultural Features of E-Learning. In
Spector et al. Learning and Instruction in the Digital Age, Springer Media.
Ê  Ting-Toomey S (1999) Communicating Across Cultures, The Guildford
Press, NY & London

Core Message
é Awareness é
Cultural Impact of using Communication Technology

Patricia
Weiland
Bio

Ê  Patricia
Weiland
brings
over
25
years
of
hands
on
experience
inside
and
in
service

to
Fortune
100
organizations
to
her
role
as
a
Consultant
and
Professional
Coach.

Ms.
Weiland
coaches
key
global
stakeholders
in
senior
level
executive
and

professional
positions
facing
strategic,
behavioral
and
productivity
issues.
Ms.

Weiland
consults
with
leaders
at
all
levels
on
team
and
employee
development

plans
at
to
identify,
assess
and
improve
leadership
skills
in
organizational

competencies
increasing
engagement
and
contribution.
Weiland
ﬁnds
that

coaching
is
uniquely
positioned
to
attend
to
leaders
in
global
enterprises
with

leaders
in
remote
locations
who
face
situational
challenges
while
maintaining

strong
connections
to
the
ideals
and
corporate
wide
goals
and
initiatives.

Ê  Ms.
Weiland
holds
a
master’s
degree
in
Organizational
Management

Development
from
Fielding
Graduate
University
and
a
B.A.
in
Communications

from
University
of
Wisconsin.
Weiland
is
a
PCC
with
the
International
Coach

Federation
and
certiﬁed
to
administer
MBTI
and
DISC.

Ê  www.sage4change.com

Elisabeth
Weingraber-‐Pircher
Bio

Ê  Elisabeth
Weingraber-‐Pircher
has
lived
and
worked
in
eleven
countries
on
four

continents,
where
she
successfully
supported
multinationals
and
small
and

medium
sized
companies
from
a
variety
of
different
industries
as
a
consultant,

then
intercultural
trainer
and
leadership
coach,
both
face
to
face
and
virtually.

Her
passion
is
supporting
and
challenging
leaders
to
be
reflective,
balanced,

risk
takers
and
humble
in
order
to
have
successful
conversations
leading
to

outstanding
results
and
a
passionate
life.

Ê  Elisabeth
holds
a
Master
degree
in
Business
Management
form
the
University

of
Graz,
Austria
and
an
Diplome
International
from
ICN
Nancy,
France.
She
is
an

ICF
certified
coach
and
a
Sietar
member.

Ê  Elisabeth
is
Austrian,
currently
lives
in
the
UK
and
works
in
German,
English
and

Italian.
As
a
mother
of
three
TCK
boys
she
is
always
challenged
and
needs
to

keep
up
with
them
by
rock
climbing,
riding,
playing
football
(badly),
traveling

and
reading
about
science
and
futuristic
concepts.

Ê  www.kulturelle.com

Ralf
Wolter
Bio

Ê  Ralf
Wolter
is
a
senior
leader,
trainer
and
coach
with
25
years
of
global
experience

in
building
and
leading
global
and
virtual
teams
in
large
corporations

Ê  Ralf's
specialty
is
combining
coaching,
consulting,
leadership
and
creativity
with
a

passion
for
developing
people.
He
is
enthusiastic
about
developing
leaders
with

high-‐performance
career
coaching
and
training.
In
addition
to
developing
people,

Ralf
enjoys
being
a
technology
futurist,
combining
visionary
thinking
with
a

practical
hands-‐on
approach
to
apply
networking
and
communication

technologies
for
shaping
the
future
of
coaching
and
training.

Ê  Ralf
coaches
both
in–person
and
remotely,
by
using
state
of
the
art

communication
technology,
such
as
Cisco
TelePresence,
Adobe
Connect,
GoTo

Meeting,
Cisco
WebEx,
FaceTime
and
Skype.
He
also
leverages
communication

technology
for
training
clients
and
companies
for
developing
speaking
and

presentation
skills.

Ê  www.hpcg.eu

SIETAR Europe: Effective Use of Technology for a Coherent Third Culture Creation (Patricia Weiland, Elisabeth Weingraber–Pircher, Ralf Wolter)

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