SHOOTING RANGE HOPES TO BE FIRST
EVER FINANCED BY CROWDFUNDING
By:	
  Ac'on	
  Target
The	
  Machine	
  Gun	
  Nest	
  has	
  the	
  chance	
  to	
  become
the	
  first	
  shoo'ng	
  range	
  ever	
  to	
  be	
  successfully	
  financed
through	
  crowdfunding	
  and	
  may	
  pave	
  the	
  way
for	
  other	
  ranges	
  like	
  it.
	
  With	
  crowdfunding	
  expected	
  to	
  explode	
  in	
  the	
  next	
  year	
  and
with	
  the	
  implementa'on	
  of	
  public	
  equity	
  financing	
  coming
soon,	
  the	
  shoo'ng	
  range	
  industry	
  has	
  a	
  unique	
  opportunity	
  to
bypass	
  tradi'onal	
  financing	
  op'ons	
  and	
  get	
  direct	
  support
from	
  the	
  shoo'ng	
  community	
  itself.
While	
  there	
  are	
  likely	
  to	
  be	
  many	
  failed	
  campaigns	
  along	
  the
way,	
  there	
  will	
  also	
  be	
  those	
  who	
  rise	
  to	
  the	
  top	
  and	
  pioneer	
  a
new	
  business	
  model	
  for	
  shoo'ng	
  ranges	
  everywhere.
THERE ARE ONLY A FEW TRADITIONAL
WAYS TO RAISE TO FINANCE A NEW
BUSINESS OR PROJECT,
•	
  You	
  can	
  talk	
  to	
  local	
  investors
•	
  You	
  can	
  apply	
  for	
  a	
  small	
  business	
  loan
•	
  You	
  can	
  beg	
  a	
  rich	
  uncle
CROWDFUNDING TURNED
TRADITIONAL FINANCING ON ITS HEAD.
Crowdfunding	
  began	
  when	
  fans	
  of	
  Bri'sh	
  rock	
  band
Marillion	
  collec'vely	
  financed	
  one	
  of	
  the	
  bands	
  tours.
Crowdfunding	
  began	
  to	
  catch	
  on	
  with	
  ar'sts,	
  filmmakers,
and	
  inventors	
  with	
  a	
  total	
  of	
  $2.7	
  billion	
  raised	
  in	
  2012
alone.
Crowdfunding	
  has	
  now	
  been	
  made	
  relevant	
  to	
  small
businesses	
  and	
  startups	
  through	
  the	
  passing	
  of	
  the	
  JOBS	
  Act
which	
  makes	
  provision	
  for	
  solicita'on	
  of	
  equity	
  financing
from	
  the	
  general	
  public.
THE MACHINE GUN NEST IN
FREDERICK MARYLAND IS
NOW USING CROWDFUNDING
TO FINANCE THE BUILDING
OF THEIR INDOOR RANGE.
The	
  Machine	
  Gun	
  Nest	
  has	
  seen	
  ini'al
success	
  with	
  $22,000	
  raised	
  in	
  the	
  first
24	
  hours	
  through	
  Indiegogo.
Owners	
  Rob Krop and Matthew Jones	
  plan	
  to
open	
  The	
  Machine	
  Gun	
  Nest	
  regardless
of	
  whether	
  they	
  hit	
  their	
  campaign	
  goal
of	
  $500,000.
THE MACHINE GUN NEST IN
FREDERICK MARYLAND IS
NOW USING CROWDFUNDING
TO FINANCE THE BUILDING
OF THEIR INDOOR RANGE.
Other	
  shoo'ng	
  ranges	
  have	
  aTempted
to	
  finance	
  themselves	
  through	
  Indiegogo
in	
  the	
  past,	
  but	
  only	
  one	
  managed	
  to
raise	
  more	
  than	
  $195	
  aVer	
  a	
  full	
  60-­‐day
campaign.	
  The	
  difference	
  with	
  The
Machine	
  Gun	
  Nest	
  campaign,	
  Krop	
  says,
is	
  that	
  they’re	
  hing	
  the	
  pavement	
  and
talking	
  to	
  people	
  about	
  it	
  in	
  person	
  as
well	
  as	
  online.
Opening	
  the	
  range	
  may	
  not	
  be	
  The	
  Machine	
  Gun	
  Nest’s
biggest	
  achievement,	
  however	
  the	
  range	
  has	
  the	
  chance	
  to
become	
  the	
  first	
  shoo'ng	
  range	
  ever	
  to	
  be	
  successfully
financed	
  through	
  crowdfunding	
  and	
  may	
  pave	
  the	
  way	
  for
other	
  ranges	
  like	
  it.
With	
  crowdfunding	
  expected	
  to	
  explode	
  in	
  the	
  next	
  year	
  and
with	
  the	
  implementa'on	
  of	
  public	
  equity	
  financing	
  coming
soon,	
  the	
  shoo'ng	
  range	
  industry	
  has	
  a	
  unique	
  opportunity	
  to
bypass	
  tradi'onal	
  financing	
  op'ons	
  and	
  get	
  direct	
  support
from	
  the	
  shoo'ng	
  community	
  itself.
While	
  there	
  are	
  likely	
  to	
  be	
  many	
  failed	
  campaigns	
  along	
  the
way,	
  there	
  will	
  also	
  be	
  those	
  who	
  rise	
  to	
  the	
  top	
  and	
  pioneer	
  a
new	
  business	
  model	
  for	
  shoo'ng	
  ranges	
  everywhere.
Read	
  more	
  and	
  comment	
  by	
  visi'ng
www.Ac'onTarget.com
and	
  click	
  on	
  “Ac'on	
  Target	
  Journal”
- OR -
Get	
  there	
  directly	
  at
www.Ac'onTarget.com/crowdfunding-­‐and-­‐
shoo'ng-­‐ranges-­‐odd-­‐couple-­‐or-­‐perfect-­‐match

Crowdfunding and Shooting Ranges: Odd Couple or Perfect Match?

  • 1.
    SHOOTING RANGE HOPESTO BE FIRST EVER FINANCED BY CROWDFUNDING By:  Ac'on  Target
  • 2.
    The  Machine  Gun  Nest  has  the  chance  to  become the  first  shoo'ng  range  ever  to  be  successfully  financed through  crowdfunding  and  may  pave  the  way for  other  ranges  like  it.  With  crowdfunding  expected  to  explode  in  the  next  year  and with  the  implementa'on  of  public  equity  financing  coming soon,  the  shoo'ng  range  industry  has  a  unique  opportunity  to bypass  tradi'onal  financing  op'ons  and  get  direct  support from  the  shoo'ng  community  itself. While  there  are  likely  to  be  many  failed  campaigns  along  the way,  there  will  also  be  those  who  rise  to  the  top  and  pioneer  a new  business  model  for  shoo'ng  ranges  everywhere.
  • 3.
    THERE ARE ONLYA FEW TRADITIONAL WAYS TO RAISE TO FINANCE A NEW BUSINESS OR PROJECT, •  You  can  talk  to  local  investors •  You  can  apply  for  a  small  business  loan •  You  can  beg  a  rich  uncle
  • 4.
    CROWDFUNDING TURNED TRADITIONAL FINANCINGON ITS HEAD. Crowdfunding  began  when  fans  of  Bri'sh  rock  band Marillion  collec'vely  financed  one  of  the  bands  tours. Crowdfunding  began  to  catch  on  with  ar'sts,  filmmakers, and  inventors  with  a  total  of  $2.7  billion  raised  in  2012 alone. Crowdfunding  has  now  been  made  relevant  to  small businesses  and  startups  through  the  passing  of  the  JOBS  Act which  makes  provision  for  solicita'on  of  equity  financing from  the  general  public.
  • 5.
    THE MACHINE GUNNEST IN FREDERICK MARYLAND IS NOW USING CROWDFUNDING TO FINANCE THE BUILDING OF THEIR INDOOR RANGE. The  Machine  Gun  Nest  has  seen  ini'al success  with  $22,000  raised  in  the  first 24  hours  through  Indiegogo. Owners  Rob Krop and Matthew Jones  plan  to open  The  Machine  Gun  Nest  regardless of  whether  they  hit  their  campaign  goal of  $500,000.
  • 6.
    THE MACHINE GUNNEST IN FREDERICK MARYLAND IS NOW USING CROWDFUNDING TO FINANCE THE BUILDING OF THEIR INDOOR RANGE. Other  shoo'ng  ranges  have  aTempted to  finance  themselves  through  Indiegogo in  the  past,  but  only  one  managed  to raise  more  than  $195  aVer  a  full  60-­‐day campaign.  The  difference  with  The Machine  Gun  Nest  campaign,  Krop  says, is  that  they’re  hing  the  pavement  and talking  to  people  about  it  in  person  as well  as  online.
  • 7.
    Opening  the  range  may  not  be  The  Machine  Gun  Nest’s biggest  achievement,  however  the  range  has  the  chance  to become  the  first  shoo'ng  range  ever  to  be  successfully financed  through  crowdfunding  and  may  pave  the  way  for other  ranges  like  it. With  crowdfunding  expected  to  explode  in  the  next  year  and with  the  implementa'on  of  public  equity  financing  coming soon,  the  shoo'ng  range  industry  has  a  unique  opportunity  to bypass  tradi'onal  financing  op'ons  and  get  direct  support from  the  shoo'ng  community  itself. While  there  are  likely  to  be  many  failed  campaigns  along  the way,  there  will  also  be  those  who  rise  to  the  top  and  pioneer  a new  business  model  for  shoo'ng  ranges  everywhere.
  • 8.
    Read  more  and  comment  by  visi'ng www.Ac'onTarget.com and  click  on  “Ac'on  Target  Journal” - OR - Get  there  directly  at www.Ac'onTarget.com/crowdfunding-­‐and-­‐ shoo'ng-­‐ranges-­‐odd-­‐couple-­‐or-­‐perfect-­‐match