The Association of Registered Graphic Designers (RGD) hired Forge to design an infographic highlighting the benefits RGD offers its 3,000 members. The goals were to raise awareness of RGD, inform the design community of its programs, and increase membership. Forge created an interactive, responsive infographic along with additional materials that visually presented RGD's statistics and initiatives in an engaging way.

1. The Association of Registered Graphic Designers (RGD) approached Forge to
design an infographic which highlights all of the benefits they offer to their
3,000 members throughout the year.
The project’s goals were to create general awareness about the RGD, inform the
design community of its programs and ultimately increase membership. With
no shortage of statistics, the challenge was to present the content in a way that
engaged the viewer visually while educating them about the programs and value
available through the RGD.
What began as a simple print ad has since become a full campaign that includes
an interactive, fully-responsive infographic, brochure, poster and large scale
exhibition banners. Forge was able to encapsulate and bring to life a multitude of
facts and figures that engage the audience and display RGD’s wide array initiatives.
Website:
www.rgd.ca/about.php
Services:
Branding + Design, concept,
design, production
Collaborating Partners:
Somerset Graphics
Highlighting RGD’s accomplishments through stats.
RGD INFOGRAPHIC

2. BMO challenged Forge to create a responsive website and a series of
downloadable PDF brochures that would assure pharmacists that BMO
understands their unique needs.
The goal of the site is to target independent business owners within the
pharmaceutical market and to entice them to invest with the trusted advisors
at BMO. In order to address their needs, Forge approached several pharmacists
to give insights into their perspectives, ensuring that the end product met both
our client’s requirements as well as that of the target audience.
The bilingual website uses impactful lifestyle photography, a simple colour
palette, and informative typography to entice users to learn more. Fully responsive,
intuitive and usable, it serves as a powerful component of BMO’s growth strategy.
Websites:
www.bmopharmacyprofessionals.com
www.bmospecialistespharmacie.com
Services:
Website design and development
Collaborating Partners:
Environics
A personalized experience for a niche audience.
BMO

3. A full-service cleaning and maintenance company for commercial facilities,
Spruce is known for their professionalism and attention to detail. Forge put the
same attention into the refresh of their logo and the design and development
of a brand new website to showcase their message.
The goal of the new site was to introduce Spruce to potential clients as well
as to give current clients the information they need about Spruce’s services.
The site was built to be fully responsive, to ensure usability by their on-the-go
target audience. Forge employed a clean design that allows for clear and concise
navigation, so anyone browsing the site will gain an instant understanding of
Spruce’s many offerings.
Website:
www.spruceinc.ca
Services:
Branding, website design
and development
Clean design makes for clear communication.
SPRUCE INC.

4. The Well, an innovative mixed-use property development, was in need of
multiple pieces of design collateral to introduce this multimillion-dollar
endeavour to the public. Forge was tasked with designing the website, print
materials and a promotional video to set the tone and generate buzz during
a major media push.
We created clean, well-thought-out layouts with subtle transitions and fluid
navigation to make the website flexible to grow as the project progressed.
Forge also designed and oversaw the production of a brochure and pocket folder
package that included a custom photo shoot of all three stakeholder CEOs.
In addition to the website and print materials, Forge produced a seamlessly
looping promotional video. Endlessly playable at events, the video can also
be divided into bracket presentations, providing our client with a powerful
marketing tool.
Website and video:
www.thewelltoronto.com
www.vimeo.com/93381966
Services:
Website design and development,
print collateral design, video
production, motion graphics
Clients:
Diamond Corp., RioCan,
Allied Properties
Developing a new community through engagement.
THE WELL