Serenata @mail offers an e-marketing solution for hotels, allowing direct marketing of HTML documents from various hotel management systems to enhance revenue and reduce marketing costs. With over 2,000 world-class customers, including notable hotel chains, it supports multiple PMS systems and integrates with social media for communication. The platform enables sophisticated reservation confirmations and promotes upselling while ensuring data protection and customer retention.

1. Serenata @mail Solution Overview

2. Serenata Company Update Partners Very strong customer base: 2,000 world class customers including Radisson Edwardian, Taj, Neue Dorint, Four Seasons, LHW, SLH, Lindner, Red Roof, Shangri-La, Raffles, many more Most recent wins: NetHotel CRM Taj Hotels, Resorts & Palaces, 78+ Hotels, India Dorint Hotels & Resorts, 36+ Hotels, Germany Red Roof Inns, 350+ Hotels, USA The Dorchester Collection Orient Express Serenata @mail Four Seasons (chain wide) Shangri-La (chain wide) Kempinski hotels (chain wide) Radisson SAS Mövenpick Hotels Frasers Hospitality Dorchester Orient Express Robinson Club Ritz Carlton

3. “ Serenata @mail offers an inexpensive e-marketing solution that allows the direct marketing of HTML documents straight out of the Front Office, SPA, Sales & Catering or CRS system. … thus empowering hotels to create additional revenue while at the same time cutting down cost for marketing and reservation handling. What is Serenata @mail?

4. Which Systems are supported by Serenata @mail? TAC/Reservation Assistent SPA Soft Fidelio V6, V7 und V8, Opera PMS, protel PMS, Starlight PMS, Brilliant PMS, Epitome PMS, Springer Miller PMS und many more Trust Voyager CRS Micros-Fidelio ORS Microsoft Excel fully supported as data source for @mail Mailings Microsoft Word fully supported as data source for @mail Mailings ResPak Fidelio Sales & Catering Opera Sales & Catering Delphi Sales & Catering

5. WWW:SERENATA:COM E-Mail/Fax/SMS Communication straight from your PMS, S&C, SPA, etc. Interactive, brochure quality confirmations in multiple languages Pre-arrival, Post-stay, Thank you messages, Promotions, Last minute specials, etc. Automatic Upgrade Offers Add images, links, attachments Facebook, Twitter, Tripadvisor Integration Serenata @mail - Summary

6. WWW:SERENATA:COM HTML Emails straight from Opera PMS and many others

7. WWW:SERENATA:COM Easy and inexpensive

8. Reservation Confirmation today without Serenata @mail

9. Reservation Confirmation today without Serenata @mail

10. Sophisticated HTML-format One “Look & Feel” Confirm exact stay details Reservation Confirmation with Serenata @mail Layout according to CI requirements

11. Direct access to hotel content Dynamic up-sell of rooms Interactive links Reservation Confirmation Continue Seasonal F&B promotions

12. WWW:SERENATA:COM Serenata @mail and Four Seasons PMS Profil Information PMS Profil Information Reservation Details Rate or Package code Detail Specials Detail

13. WWW:SERENATA:COM Serenata @mail and Four Seasons … continued Click through to F&B outlet Other Click through destinations

14. WWW:SERENATA:COM Park Plaza and @mail

15. WWW:SERENATA:COM Kempinski Hotels

16. Shangri-La - Multilingual Capabilities WWW.SERENATA.COM

17. Multilingual WWW.SERENATA.COM

18. Example of Blackberry/SMS Confirmation WWW.SERENATA.COM

19. InterContinental Hotel Berlin – Pre-Arrival Information

20. InterContinental Berlin – Thank-You Email

21. Four Seasons – Pre-Arrival Information

22. Radisson - Pre-Arrival Email with Upgrade Offer

23. More Examples – Pre-Arrival Information

24. One&Only – Thank-You Email WWW.SERENATA.COM

25. Hotel Kitzhof – @mail Newsletter

26. WWW:SERENATA:COM Return on Investment Increased revenue from up and cross sell  increased room nights Single database, centrally managed = low TCO No interfaces from Micros-Fidelio required Save time and cost handling all correspondences Higher and faster conversion of prospects than your competition All guest data remain in-house and are fully protected Customer retention and rebooking

27. Thank you very much for your attention!