This document contains information about a mobile app called Reward Cart that allows users to store and access loyalty cards, coupons, promotions, and account balances from various retailers in one centralized location. It includes mockups of the app's interface, as well as sections discussing the app's revenue model through mobile advertising and cross-promotion partnerships, its marketing strategy, and proposed pricing structure.
Build Customer Loyalty & Boost Conversion with Buying GuideseZdia Inc
Does your 2015 Content Strategy Include Buying Guides and How-to Content?
When it comes to engaging with your customer or promotion loyalty, a buying guide or how-to content can be an extremely valuable asset.
This presentation covers:
The primary benefits of buying guides & knowledge centers.
Examples of great buying guides, and what not to do.
Best approach to creating buying guide content to support each customer stage.
This document discusses the main types of loyalty programs, including:
1) Pure point-based programs where customers earn points based on spending that can be redeemed for services or products.
2) Pure lifestyle programs that target specific customer groups with deals to create addiction and reduce churn.
3) Affinity-based programs with tiers that offer gifts and privileges based on customer spending to target valuable customers.
4) Hybrid point-based and lifestyle programs that offer both points and segmented deals to reward valuable customers.
5) Community-based programs that reward entire communities to limit individual customer churn.
6) Coalition programs where brands form alliances to share costs, generate revenue from point redemptions,
How to launch a customer loyalty program that boosts your bottom lineDarren DeMatas, MBA
The document discusses reasons for businesses to implement customer loyalty programs and tips for launching a loyalty program. It notes that there are over 3 billion loyalty program memberships in the US, with more than 71% of households earning $100,000 or more enrolled in a program. Successful loyalty programs are focused on customer engagement and retention rather than just transaction-based rewards, and increasing customer retention rates by 5% can increase profits by 95%. The document provides examples of different types of loyalty programs and gives 11 tips for launching a simple, easy-to-use program focused on customer needs rather than corporate goals.
The document proposes creating an interactive platform to connect gamers with their local friends for online gaming. It would allow users to find other nearby gamers and include features like user profiles, leaderboards, notifications of new content, and a communication platform. Retailers could buy ad space in the app to generate revenue. Over time, the platform could allow direct purchases from Activision, reducing retailers' control over games and profits.
Gamification uses game mechanics to make everyday situations more fun and engaging in order to motivate and incentivize people. It can be used to drive employee learning and encourage customers to perform tasks like making purchases or sharing information about brands on social media. When done effectively through rewards and achievements, gamification can increase brand awareness and loyalty by producing highly engaged customers and communities.
Руслан Шевченко “Навіщо системам лояльності інтеллект і як це впливає на моне...Lviv Startup Club
GoSave is a loyalty and rewards platform that allows developers to monetize user engagement across mobile apps through a virtual currency system. Developers integrate GoSave's SDK to reward user logins, achievements, and game play with virtual currency. Users can then spend this currency on gift cards and coupons. GoSave handles the rewards fulfillment and shares advertising revenue from brands with developers. This increases user retention and lifetime value across developers' apps while providing new monetization streams without annoying pop-up ads.
Stampt is a smartphone loyalty application that allows businesses to provide digital loyalty rewards to customers through a quick scan card, while also gaining valuable customer insights. The app gives customers a paperless way to earn and redeem rewards from nearby businesses, and allows businesses to better understand customer behavior, identify new customers, and design customized loyalty programs to increase customer retention and visits.
Build Customer Loyalty & Boost Conversion with Buying GuideseZdia Inc
Does your 2015 Content Strategy Include Buying Guides and How-to Content?
When it comes to engaging with your customer or promotion loyalty, a buying guide or how-to content can be an extremely valuable asset.
This presentation covers:
The primary benefits of buying guides & knowledge centers.
Examples of great buying guides, and what not to do.
Best approach to creating buying guide content to support each customer stage.
This document discusses the main types of loyalty programs, including:
1) Pure point-based programs where customers earn points based on spending that can be redeemed for services or products.
2) Pure lifestyle programs that target specific customer groups with deals to create addiction and reduce churn.
3) Affinity-based programs with tiers that offer gifts and privileges based on customer spending to target valuable customers.
4) Hybrid point-based and lifestyle programs that offer both points and segmented deals to reward valuable customers.
5) Community-based programs that reward entire communities to limit individual customer churn.
6) Coalition programs where brands form alliances to share costs, generate revenue from point redemptions,
How to launch a customer loyalty program that boosts your bottom lineDarren DeMatas, MBA
The document discusses reasons for businesses to implement customer loyalty programs and tips for launching a loyalty program. It notes that there are over 3 billion loyalty program memberships in the US, with more than 71% of households earning $100,000 or more enrolled in a program. Successful loyalty programs are focused on customer engagement and retention rather than just transaction-based rewards, and increasing customer retention rates by 5% can increase profits by 95%. The document provides examples of different types of loyalty programs and gives 11 tips for launching a simple, easy-to-use program focused on customer needs rather than corporate goals.
The document proposes creating an interactive platform to connect gamers with their local friends for online gaming. It would allow users to find other nearby gamers and include features like user profiles, leaderboards, notifications of new content, and a communication platform. Retailers could buy ad space in the app to generate revenue. Over time, the platform could allow direct purchases from Activision, reducing retailers' control over games and profits.
Gamification uses game mechanics to make everyday situations more fun and engaging in order to motivate and incentivize people. It can be used to drive employee learning and encourage customers to perform tasks like making purchases or sharing information about brands on social media. When done effectively through rewards and achievements, gamification can increase brand awareness and loyalty by producing highly engaged customers and communities.
Руслан Шевченко “Навіщо системам лояльності інтеллект і як це впливає на моне...Lviv Startup Club
GoSave is a loyalty and rewards platform that allows developers to monetize user engagement across mobile apps through a virtual currency system. Developers integrate GoSave's SDK to reward user logins, achievements, and game play with virtual currency. Users can then spend this currency on gift cards and coupons. GoSave handles the rewards fulfillment and shares advertising revenue from brands with developers. This increases user retention and lifetime value across developers' apps while providing new monetization streams without annoying pop-up ads.
Stampt is a smartphone loyalty application that allows businesses to provide digital loyalty rewards to customers through a quick scan card, while also gaining valuable customer insights. The app gives customers a paperless way to earn and redeem rewards from nearby businesses, and allows businesses to better understand customer behavior, identify new customers, and design customized loyalty programs to increase customer retention and visits.
Stampt is a smartphone loyalty application that allows businesses to provide digital loyalty rewards to customers through a quick scan card, while also gaining valuable customer insights. The app gives customers a paperless way to earn and redeem rewards from nearby businesses, and allows businesses to better understand customer behavior, identify new customers, and design customized loyalty programs to increase customer retention and visits.
Pointvoucher Connect is a FREE and simple powerful meta game feature that enables users to earn real-life rewards for spending time playing your game. It can be integrated through an SDK or API
The document describes several mobile app projects across different categories like Sports, Business, Entertainment, Tools, Games, Food & Drink, Social, Security, Fashion, and Communication. The apps provide a variety of features like searching, sharing, booking appointments, locking apps, editing photos, gaming and more. The categories and features of each app are summarized in the document.
MMM Chocolate: Digital Consumer Experience StrategyCarla Franke
This document outlines a strategy to engage millennials and drive sales of MMM Chocolate through digital experiences. It recommends focusing on millennials as influencers and speaking to them authentically. A mobile app and website would allow users to locate products, share experiences, and feel involved in the brand. If MMM Chocolate builds memorable digital interactions that facilitate sharing, it can increase awareness, loyalty, and sales through word-of-mouth among millennials.
For companies, ticketme acts as a complementary partner on your business, leveraging brands, products and even the whole company, through a high exposure/engagement experience in the social medias environment in a simple and direct way.
Ticketme’s “social gifts” solution, enables our business partners to execute focused marketing campaigns, reward their fans, promote a higher exposure of their brand, products and/or company in a “viral” (collaborative) way.
This means reaching millions of people with a very low investment, thus increasing company’s marketing ROI.
The document describes a proposed virtual loyalty card application that would allow consumers to store multiple retailer loyalty cards digitally on their mobile device, eliminating the need to carry multiple physical cards. The application would generate and store virtual loyalty cards after consumers provide their information to retailers. It would provide benefits to both consumers, such as easy access to loyalty points and offers, and retailers, including reduced costs and increased customer analytics capabilities.
This document provides instructions for customizing loyalty stamp features on an app using the Putti platform. It describes how to select the loyalty stamp feature, choose an icon, set up stamp cards for individual branches, and preview the stamps on the app. The user can generate new QR codes for stamps by changing the passcode and saving the changes from the stamp editing screen.
This document provides instructions for customizing loyalty stamp features on an app using the app platform. It describes how to select the Features tab, choose the Loyalty Stamp feature, customize its name and icon, manage branches where it will be available, set up loyalty cards including required stamps and redemption offers, and preview the app to test scanning QR codes to track stamp redemptions.
Incentivated product summary retailer-issued, personalised mobile coupons & v...Jason Cross
The document discusses a mobile coupon solution that allows retailers to issue personalized mobile coupons and vouchers for offline redemption. It describes how the solution works by validating coupons in real-time through an integration with retailers' point-of-sale (POS) systems. The solution supports both acquisition coupons and loyalty vouchers on mobile and can be used to reduce costs compared to physical offerings. It is designed to scale to millions of customers through its cloud-based architecture.
The document describes an online vacation and excursion reservation project. Key details include:
- The URL is http://www.allvacationreservations.com
- Technologies used include PHP and MySQL.
- It allows travel companies to register and provide online booking, reservation calendar, and reservation tracking to clients.
How to set up a referral program -theflyy.comFlyyx Tech
Setting up a referral program can be an effective way to incentivize your existing customers or users to refer new customers to your business. Here are the steps to set up a referral program:
Define your goals: Start by determining what you want to achieve with your referral program. This could be increasing customer acquisition, boosting sales, or improving customer loyalty.
Identify the incentive: Decide on the incentive you will offer to customers who refer others to your business. This could be a discount, cash reward, store credit, exclusive access, or any other valuable incentive that aligns with your target audience and business goals.
Determine the referral process: Establish the steps and requirements for a successful referral. For example, you might require the referred person to make a purchase or sign up for a service before the referrer receives their reward.
Set up a tracking system: Implement a tracking system to monitor and attribute successful referrals. This could involve unique referral links, codes, or other identifiers that link the referrer to the new customer.
Promote the referral program: Spread the word about your referral program to your existing customer base. Utilize various marketing channels, such as email newsletters, social media, website banners, and in-app notifications, to inform and remind your customers about the program.
Provide referral resources: Make it easy for your customers to refer others by providing them with the necessary resources. This might include pre-made referral emails or social media posts, shareable referral links, or printable referral cards.
Monitor and reward referrals: Regularly track and review the referrals generated through your program. Ensure that you promptly reward referrers with the promised incentives to maintain their motivation and trust.
Analyze and optimize: Continuously analyze the performance of your referral program. Identify what's working well and areas that need improvement. Consider conducting surveys or gathering feedback from participants to gather insights and make necessary adjustments.
Adapt and iterate: Referral programs are not one-size-fits-all. As you gather data and insights, be willing to adapt and iterate your program to optimize its effectiveness.
Remember, it's essential to comply with any legal and regulatory requirements when running a referral program, such as ensuring transparency, providing clear terms and conditions, and adhering to data protection laws.
By following these steps and refining your referral program over time, you can leverage the power of your existing customers to attract new customers and grow your business.
More Info : https://www.theflyy.com
Stampt is a smartphone loyalty application that allows businesses to provide digital loyalty rewards to customers through a quick scan card, while also gaining valuable customer insights. The app gives customers a paperless way to earn and redeem rewards from nearby businesses, and allows businesses to better understand customer behavior, identify new customers, and design customized loyalty programs to increase customer retention and visits.
Pointvoucher Connect is a FREE and simple powerful meta game feature that enables users to earn real-life rewards for spending time playing your game. It can be integrated through an SDK or API
The document describes several mobile app projects across different categories like Sports, Business, Entertainment, Tools, Games, Food & Drink, Social, Security, Fashion, and Communication. The apps provide a variety of features like searching, sharing, booking appointments, locking apps, editing photos, gaming and more. The categories and features of each app are summarized in the document.
MMM Chocolate: Digital Consumer Experience StrategyCarla Franke
This document outlines a strategy to engage millennials and drive sales of MMM Chocolate through digital experiences. It recommends focusing on millennials as influencers and speaking to them authentically. A mobile app and website would allow users to locate products, share experiences, and feel involved in the brand. If MMM Chocolate builds memorable digital interactions that facilitate sharing, it can increase awareness, loyalty, and sales through word-of-mouth among millennials.
For companies, ticketme acts as a complementary partner on your business, leveraging brands, products and even the whole company, through a high exposure/engagement experience in the social medias environment in a simple and direct way.
Ticketme’s “social gifts” solution, enables our business partners to execute focused marketing campaigns, reward their fans, promote a higher exposure of their brand, products and/or company in a “viral” (collaborative) way.
This means reaching millions of people with a very low investment, thus increasing company’s marketing ROI.
The document describes a proposed virtual loyalty card application that would allow consumers to store multiple retailer loyalty cards digitally on their mobile device, eliminating the need to carry multiple physical cards. The application would generate and store virtual loyalty cards after consumers provide their information to retailers. It would provide benefits to both consumers, such as easy access to loyalty points and offers, and retailers, including reduced costs and increased customer analytics capabilities.
This document provides instructions for customizing loyalty stamp features on an app using the Putti platform. It describes how to select the loyalty stamp feature, choose an icon, set up stamp cards for individual branches, and preview the stamps on the app. The user can generate new QR codes for stamps by changing the passcode and saving the changes from the stamp editing screen.
This document provides instructions for customizing loyalty stamp features on an app using the app platform. It describes how to select the Features tab, choose the Loyalty Stamp feature, customize its name and icon, manage branches where it will be available, set up loyalty cards including required stamps and redemption offers, and preview the app to test scanning QR codes to track stamp redemptions.
Incentivated product summary retailer-issued, personalised mobile coupons & v...Jason Cross
The document discusses a mobile coupon solution that allows retailers to issue personalized mobile coupons and vouchers for offline redemption. It describes how the solution works by validating coupons in real-time through an integration with retailers' point-of-sale (POS) systems. The solution supports both acquisition coupons and loyalty vouchers on mobile and can be used to reduce costs compared to physical offerings. It is designed to scale to millions of customers through its cloud-based architecture.
The document describes an online vacation and excursion reservation project. Key details include:
- The URL is http://www.allvacationreservations.com
- Technologies used include PHP and MySQL.
- It allows travel companies to register and provide online booking, reservation calendar, and reservation tracking to clients.
How to set up a referral program -theflyy.comFlyyx Tech
Setting up a referral program can be an effective way to incentivize your existing customers or users to refer new customers to your business. Here are the steps to set up a referral program:
Define your goals: Start by determining what you want to achieve with your referral program. This could be increasing customer acquisition, boosting sales, or improving customer loyalty.
Identify the incentive: Decide on the incentive you will offer to customers who refer others to your business. This could be a discount, cash reward, store credit, exclusive access, or any other valuable incentive that aligns with your target audience and business goals.
Determine the referral process: Establish the steps and requirements for a successful referral. For example, you might require the referred person to make a purchase or sign up for a service before the referrer receives their reward.
Set up a tracking system: Implement a tracking system to monitor and attribute successful referrals. This could involve unique referral links, codes, or other identifiers that link the referrer to the new customer.
Promote the referral program: Spread the word about your referral program to your existing customer base. Utilize various marketing channels, such as email newsletters, social media, website banners, and in-app notifications, to inform and remind your customers about the program.
Provide referral resources: Make it easy for your customers to refer others by providing them with the necessary resources. This might include pre-made referral emails or social media posts, shareable referral links, or printable referral cards.
Monitor and reward referrals: Regularly track and review the referrals generated through your program. Ensure that you promptly reward referrers with the promised incentives to maintain their motivation and trust.
Analyze and optimize: Continuously analyze the performance of your referral program. Identify what's working well and areas that need improvement. Consider conducting surveys or gathering feedback from participants to gather insights and make necessary adjustments.
Adapt and iterate: Referral programs are not one-size-fits-all. As you gather data and insights, be willing to adapt and iterate your program to optimize its effectiveness.
Remember, it's essential to comply with any legal and regulatory requirements when running a referral program, such as ensuring transparency, providing clear terms and conditions, and adhering to data protection laws.
By following these steps and refining your referral program over time, you can leverage the power of your existing customers to attract new customers and grow your business.
More Info : https://www.theflyy.com
2. Table of Contents
problem 3
competition 4
solution 5-7
mock up 8-13
revenue 14-17
marketing 18-19
pricing 20
2
3. Problem
printed Coupons/Rewards come in bulk
always gets thrown away
It adds to everyday mail
wasting more unnecessary paper
unpractical as life gets busy
most emailed reward points often get deleted or forgotten
more membership cards = thick wallet!
3
6. Solution
reward card (barcode:EAN, UPC, CODE128, CODE39, ITF)
coupons (personal email & using information from Flurry Analytics)
account balance
promotions/sales (using information from Flurry Analytics)
store locator
6
7. Solution
Flurry Analytics provides accurate, real time data to
developers about how consumers use their mobile
applications
increase revenue by satisfying users and increasing
retention
save time and money, focusing on features users care
about most
improve decisions - know exactly how, where, when
and by whom and application is used
7
8. Mock Up
sign up button
for first time users he/she
logo
will need to sign up in order
to use the app
learn more button
if the user is not ready to sign up yet and
wishes to learn more, they can do so by
pushing this button
main screen of the Reward Cart app for first time users
8
9. Mock Up
reward cards
this is where the user
will physically all the
reward cards he/she
has scanned
main navigation bar
cards: user will push this button to access
all his/her reward cards
add card: user will push this button to add
a reward card to the app
account: button for user to access his/her
personal settings and preferences
main screen of the Reward Cart app for regular users
9
10. Mock Up
edit button
user can delete a reward
card:
1. swiping the card itself and
pressing delete
2. push the edit button to
delete mult. cards at once navigation
user can navigate to the card
of choice in 3 ways:
Notification Number 1. scrolling
user can choose for this number to 2. scrubbing via alphabet
represent: 3. spotlight
1. number of coupons avail
2. sales/promotions going on at retailer
3. both
main screen of the Reward Cart app for regular users
10
11. Mock Up
retailer logo of reward card
cards button
the logo of the retailer will be
this button is for the user to
prominently displayed in the
navigate back to the previous
center for all reward cards
screen (reward cards)
the color scheme of the
background will match that
of the retailer
main navigation bar
the main navigation bar can
always be found on the bottom
so that the user can quickly
navigate through the app
11
12. Mock Up
reward card button
user can access his/her
reward card barcode for the
promotion/sales cashier to scan
user can view promotions/sales
that are currently going on directly coupons button
from the app user can access the same
coupons that would normally
be emailed to his/her
personal account and use it
directly from the app
store locator
account balance
user can find locations of nearest
user can access his/her
retailer of the reward card directly
reward card points directly
from the app
from the app
12
13. Mock Up
account balance
user can access his/her
reward card points directly
from the app
cards button
this button is for the user to
navigate back to the previous
screen (reward cards)
promotion/sales
user can view promotions/
sales that are currently going
on directly from the app
main navigation bar
the main navigation bar can
always be found on the bottom
so that the user can quickly
navigate through the app
13
14. Revenue
mobile advertising is only going to grow bigger
revenue from ads sold on cellphones in the U.S. is expected to increase
by 43% to $593 million in 2010, up from $416 million in 2009
- research firm eMarketer
14
15. Revenue
Apple has secured $60 million in advertising
commitments for 2010
half the nascent U.S. mobile display advertising
market, according to market research from J.P.
Morgan.
Dictionary.com stated that the amount it could
charge for its ad space had increased 177% since it
enabled iAds in its iPhone app
we will receive 60% of the revenue
15
16. Revenue
"When we looked at iAds, the experience and
execution is in line with how we feel about brand
advertising--communicate without interrupting the
user,"
- Shravan Goli, president of Dictionary.com
16
17. Revenue
Dictionary.com's Goli said the eCPM (effective cost
per thousand impressions) for his products went up
177% with iAds
Goli also said that the eCPM for iAds is 246% higher
than the other ad networks his company has tried
17
18. Marketing
AppCircle; first cross selling network for mobile apps
allows us to promote and monetize our app
regardless of app store ranking by using Flurry
analytics
only cost us money when we earn a new download
18
19. Marketing
using Flurry Analytics, AppCircle recommends
relevant apps within other apps the consumer is
using
app is recommended to consumer based on
matching persona through Flurryʼs analytic platform
AppCircle recommends apps within other apps, and
if the cross-sale happens from within our app, earn
60% of revenue
19