These slides were presented at the Sustainable Brands London 2013 Conference, to view the associated video or listen to the audio of the presentation please visit http://www.sustainablebrands.com/digital_learning/brand_innovation/if-products-could-talk-innovation-value-chain
These slides were presented at the Sustainable Brands London 2013 Conference, to view the associated video or listen to the audio of the presentation please visit http://www.sustainablebrands.com/digital_learning/brand_innovation/dream-box
The document provides an overview of the author's experience in creative engineering. It summarizes 3 projects the author has worked on: 1) Developing a system for placing carrying handles on PET bottles that reduces cycle time to 2 handles per second. 2) Minimizing costs and improving efficiency through re-engineering projects. 3) Designing an industrial reciprocating bread slicer with unique cooling, wear resistance, and hygienic features.
The document is a presentation by Kierstin De West of Ci about understanding the cultural shift to sustainability. It discusses the death of green marketing and how brands can help fulfill people's desire for community. It also talks about sustainability frameworks, systems thinking, tapping into people's lifestyles, and looking ahead to growing cultural conversations around empathy, happiness and compassion.
Getting a Grip on Context: Initial Findings of World's First Science-Based Ap...Sustainable Brands
Mark McElroy, Founder and Executive Director, Center for Sustainable Organizations
Mike Bellemente, Director, Climate Counts
Gretchen Hancock, Project Manager, Corporate Environmental Programs, GE
Jed Richardson, Global Energy Director, Johnson & Johnson
Now that many important stakeholders, including a growing number of brands, have understood and appreciated the implications of sustainability context, what tools are best suited to assist in benchmarking against actual natural thresholds? How does the Climate Counts assessment work and why are brands getting engaged?
These slides were presented at the Sustainable Brands London 2013 Conference, to view the associated video or listen to the audio of the presentation please visit http://www.sustainablebrands.com/digital_learning/brand_innovation/if-products-could-talk-innovation-value-chain
These slides were presented at the Sustainable Brands London 2013 Conference, to view the associated video or listen to the audio of the presentation please visit http://www.sustainablebrands.com/digital_learning/brand_innovation/dream-box
The document provides an overview of the author's experience in creative engineering. It summarizes 3 projects the author has worked on: 1) Developing a system for placing carrying handles on PET bottles that reduces cycle time to 2 handles per second. 2) Minimizing costs and improving efficiency through re-engineering projects. 3) Designing an industrial reciprocating bread slicer with unique cooling, wear resistance, and hygienic features.
The document is a presentation by Kierstin De West of Ci about understanding the cultural shift to sustainability. It discusses the death of green marketing and how brands can help fulfill people's desire for community. It also talks about sustainability frameworks, systems thinking, tapping into people's lifestyles, and looking ahead to growing cultural conversations around empathy, happiness and compassion.
Getting a Grip on Context: Initial Findings of World's First Science-Based Ap...Sustainable Brands
Mark McElroy, Founder and Executive Director, Center for Sustainable Organizations
Mike Bellemente, Director, Climate Counts
Gretchen Hancock, Project Manager, Corporate Environmental Programs, GE
Jed Richardson, Global Energy Director, Johnson & Johnson
Now that many important stakeholders, including a growing number of brands, have understood and appreciated the implications of sustainability context, what tools are best suited to assist in benchmarking against actual natural thresholds? How does the Climate Counts assessment work and why are brands getting engaged?
Brand Collaboration to Shift Systems and Drive Shared Benefit - With Sally Ur...Sustainable Brands
This session, led by one of the global leaders in driving whole systems shift toward sustainability, brings together multiple brands from various market sectors in an interactive session aimed at drawing out practical ways brands can collaborate to drive commercial success for both individual brands and the collective. In small group discussions, representatives from leading brands including Tesco, AzkoNobel, Ella's Kitchen, BskyB, Kingfisher and Café Direct, will share how they are working together to mainstream sustainability, tackle business risks and drive business model innovation -- and what they're getting out of it. You'll come away with insights into how to identify opportunities for pre-competitive collaboration that can benefit the whole, and how to assemble and measure the success of multi-stakeholder coalitions.
Sally Uren, Deputy Chief Executive, Forum for the Future
David Cornish, Post-Use Product Recovery Manager, AzkoNobel
Andrew Jenkins, Sustainability Development Manager - Products, Boots
Lucy Carver, Director of Bigger Picture, BSkyB
Nicola Pearson, Commercial Director, Café Direct
Lorin May, Head of EU Sustainability & Charity, eBay
Sarah Bright, Head of Giving Stuff Back, Ella's Kitchen
Alex Duff, Corporate Affairs Manager, Kingfisher
Bill Eyres, Head of Sustainability, O2
Michelle Colley, Senior Brand Manager, Tata Global Beverages
Andrew Yeo, Head of Supply Chain Carbon Reduction, Tesco
Jane Ashton, Director of Group Sustainable Development, Tui Travel
This report explores the extent to which corporate ESG metrics tracked internally align with those sought by external parties like ESG investors. The objectives are to: 1) identify meaningful ESG issues and metrics for both groups; 2) identify areas of mismatch and why they exist; and 3) determine if greater alignment is possible. The study finds general agreement on key issues but not metrics. It also finds that both focus on downside risk over value creation. Greater clarity on linking ESG to financial value and reducing reporting burdens could enable improved disclosure and investment analysis.
Driving Sustainable Brand Value Through Corporate vs. Product Brand Messaging...Sustainable Brands
Companies which field various brands struggle to determine the proper strategy for delivering sustainable brand messaging. Some decide to focus on establishing the corporate brand as a trusted choice editor. Others find value in defining unique sustainable brand value for different SKU's while also communicating a corporate brand commitment to sustainable innovation. This panel shares what has driven their thinking on this topic, provides examples of messaging that is achieving success in their marketplace, and suggests principles for thinking about how you might prioritize your sustainable brand innovation journey.
Key Elements for Success on Climate Change Mitigation at COP21 in ParisSustainable Brands
This working paper by the Leadership Council of the Sustainable Development Solutions Network (SDSN) highlights eight key criteria for ensuring that an agreement at the COP21 in Paris avoids highly dangerous climate change. The report focuses on mitigation and climate finance required in order to respect the 2°C upper limit.
Preparedness of Indian Public Equities for Business Sustainability (Environme...Sustainable Brands
This document discusses the preparedness of Indian public companies for business sustainability disclosure and reporting based on environmental, social and governance factors. It provides context on the Securities and Exchange Board of India's recent mandate requiring the top 100 companies to report on ESG initiatives using the National Voluntary Guidelines on Social, Environmental and Economic Responsibilities of Business. The document analyzes the current state of ESG reporting among Indian public companies based on a study of disclosure levels among Sensex companies. It finds that disclosure levels vary widely across sectors and companies but are generally low compared to international peers. Governance issues receive the highest levels of disclosure while employee and stakeholder information receives less.
Cultural Fusion and Creativity: Bringing Surprising Sustainability Solutions ...Sustainable Brands
Choice editing in business is a wondrous thing – as marginal of an issue as it may sometimes appear, it often has the potential to make or break a business idea, an industry or even a whole economy. Should everything that sells be sold and, if not, where do you draw the line? While we won't go into the full ethical depths of this question, in this session we explore stories from companies that have edited products out of their product portfolio with reasons relating to responsibility and/or sustainability, as well as the long term direction of the business. The wider discussion will explore when action needs to be corporate led or consumers led, and therefore the different approaches companies can take to innovating products and services to improve its impact in society, influencing consumer behaviour or edit choice out of the market.
Driving Sustainable Brand Value Through Corporate vs. Product Brand Messaging...Sustainable Brands
Companies which field various brands struggle to determine the proper strategy for delivering sustainable brand messaging. Some decide to focus on establishing the corporate brand as a trusted choice editor. Others find value in defining unique sustainable brand value for different SKU's while also communicating a corporate brand commitment to sustainable innovation. This panel shares what has driven their thinking on this topic, provides examples of messaging that is achieving success in their marketplace, and suggests principles for thinking about how you might prioritize your sustainable brand innovation journey.
Road-Testing Multiple Capital Accounting: Two Case Studies in Applying the Mu...Sustainable Brands
This document discusses a case study where Cabot Creamery Cooperative road tested an accounting method called the MultiCapital Scorecard to evaluate their performance across social, economic, and environmental areas. The scorecard assigns numerical scores from 1 to 3 for various impact areas like food safety, employee safety, water use, and greenhouse gas emissions. An overall performance score of 30 out of a possible 30 was illustrated, showing balanced achievement across the three bottom lines of people, planet, and profit.
Desso's CEO discusses the company's vision of becoming a world leader in environmentally responsible flooring. Desso focuses on innovation through creativity, functionality, and cradle-to-cradle design to develop flooring products that improve health, well-being, and indoor air quality. Key products and initiatives discussed include AirMaster carpet that removes particulate matter from the air, SoundMaster carpet that improves acoustics, and programs to take back carpets and reuse materials through a circular economy approach.
New Studies and Insights on the Benefits of Gender Equality in Leadership Pos...Sustainable Brands
New studies show that gender equality in leadership positions provides several benefits. Research found that companies with more women in top management faced fewer lawsuits and showed improved financial performance and credit quality. Having more women in leadership was also linked to less fraud and more conservative financial reporting. Additional studies showed gender-diverse boards achieved greater innovation success, had boards that were more involved in monitoring and strategy, and saw increased productivity when more women were in leadership roles. Companies with more women on their boards were also more likely to invest in sustainability measures.
Taking the Pulse of a Growing Movement: Divestment and Fossil-free CampaignsSustainable Brands
This document discusses the growing fossil fuel divestment and renewable energy investment movement. It summarizes that since 2011, companies in the global energy and big oil sectors have significantly underperformed the S&P 500. It also notes that the S&P-TruCost Carbon Efficient Index, which tracks firms with lower carbon output, has outperformed the S&P 500 since its launch. Additionally, the document outlines how various types of investors including individuals, foundations, cities, and universities are increasingly adopting fossil fuel free investment policies. It provides an example of one investment portfolio that has reduced its exposure to fossil fuel reserves by 70% through divestment and reinvestment in cleaner alternatives. Finally, it proposes a 5 year
SB'12 Sketch Blog by Lorne Craig
A global revolution is in full swing, and the Sustainable Brands Conference is where sustainability, brand and innovation leaders gather to learn, share and strategize to shape the future. SB '12 was the largest gathering to date, a kinetic convergence of innovators from more than 150 companies from around the world finding new ways to create monumental disruption in traditional models of commerce and consumption.
Brand Collaboration to Shift Systems and Drive Shared Benefit - With Sally Ur...Sustainable Brands
This session, led by one of the global leaders in driving whole systems shift toward sustainability, brings together multiple brands from various market sectors in an interactive session aimed at drawing out practical ways brands can collaborate to drive commercial success for both individual brands and the collective. In small group discussions, representatives from leading brands including Tesco, AzkoNobel, Ella's Kitchen, BskyB, Kingfisher and Café Direct, will share how they are working together to mainstream sustainability, tackle business risks and drive business model innovation -- and what they're getting out of it. You'll come away with insights into how to identify opportunities for pre-competitive collaboration that can benefit the whole, and how to assemble and measure the success of multi-stakeholder coalitions.
Sally Uren, Deputy Chief Executive, Forum for the Future
David Cornish, Post-Use Product Recovery Manager, AzkoNobel
Andrew Jenkins, Sustainability Development Manager - Products, Boots
Lucy Carver, Director of Bigger Picture, BSkyB
Nicola Pearson, Commercial Director, Café Direct
Lorin May, Head of EU Sustainability & Charity, eBay
Sarah Bright, Head of Giving Stuff Back, Ella's Kitchen
Alex Duff, Corporate Affairs Manager, Kingfisher
Bill Eyres, Head of Sustainability, O2
Michelle Colley, Senior Brand Manager, Tata Global Beverages
Andrew Yeo, Head of Supply Chain Carbon Reduction, Tesco
Jane Ashton, Director of Group Sustainable Development, Tui Travel
This report explores the extent to which corporate ESG metrics tracked internally align with those sought by external parties like ESG investors. The objectives are to: 1) identify meaningful ESG issues and metrics for both groups; 2) identify areas of mismatch and why they exist; and 3) determine if greater alignment is possible. The study finds general agreement on key issues but not metrics. It also finds that both focus on downside risk over value creation. Greater clarity on linking ESG to financial value and reducing reporting burdens could enable improved disclosure and investment analysis.
Driving Sustainable Brand Value Through Corporate vs. Product Brand Messaging...Sustainable Brands
Companies which field various brands struggle to determine the proper strategy for delivering sustainable brand messaging. Some decide to focus on establishing the corporate brand as a trusted choice editor. Others find value in defining unique sustainable brand value for different SKU's while also communicating a corporate brand commitment to sustainable innovation. This panel shares what has driven their thinking on this topic, provides examples of messaging that is achieving success in their marketplace, and suggests principles for thinking about how you might prioritize your sustainable brand innovation journey.
Key Elements for Success on Climate Change Mitigation at COP21 in ParisSustainable Brands
This working paper by the Leadership Council of the Sustainable Development Solutions Network (SDSN) highlights eight key criteria for ensuring that an agreement at the COP21 in Paris avoids highly dangerous climate change. The report focuses on mitigation and climate finance required in order to respect the 2°C upper limit.
Preparedness of Indian Public Equities for Business Sustainability (Environme...Sustainable Brands
This document discusses the preparedness of Indian public companies for business sustainability disclosure and reporting based on environmental, social and governance factors. It provides context on the Securities and Exchange Board of India's recent mandate requiring the top 100 companies to report on ESG initiatives using the National Voluntary Guidelines on Social, Environmental and Economic Responsibilities of Business. The document analyzes the current state of ESG reporting among Indian public companies based on a study of disclosure levels among Sensex companies. It finds that disclosure levels vary widely across sectors and companies but are generally low compared to international peers. Governance issues receive the highest levels of disclosure while employee and stakeholder information receives less.
Cultural Fusion and Creativity: Bringing Surprising Sustainability Solutions ...Sustainable Brands
Choice editing in business is a wondrous thing – as marginal of an issue as it may sometimes appear, it often has the potential to make or break a business idea, an industry or even a whole economy. Should everything that sells be sold and, if not, where do you draw the line? While we won't go into the full ethical depths of this question, in this session we explore stories from companies that have edited products out of their product portfolio with reasons relating to responsibility and/or sustainability, as well as the long term direction of the business. The wider discussion will explore when action needs to be corporate led or consumers led, and therefore the different approaches companies can take to innovating products and services to improve its impact in society, influencing consumer behaviour or edit choice out of the market.
Driving Sustainable Brand Value Through Corporate vs. Product Brand Messaging...Sustainable Brands
Companies which field various brands struggle to determine the proper strategy for delivering sustainable brand messaging. Some decide to focus on establishing the corporate brand as a trusted choice editor. Others find value in defining unique sustainable brand value for different SKU's while also communicating a corporate brand commitment to sustainable innovation. This panel shares what has driven their thinking on this topic, provides examples of messaging that is achieving success in their marketplace, and suggests principles for thinking about how you might prioritize your sustainable brand innovation journey.
Road-Testing Multiple Capital Accounting: Two Case Studies in Applying the Mu...Sustainable Brands
This document discusses a case study where Cabot Creamery Cooperative road tested an accounting method called the MultiCapital Scorecard to evaluate their performance across social, economic, and environmental areas. The scorecard assigns numerical scores from 1 to 3 for various impact areas like food safety, employee safety, water use, and greenhouse gas emissions. An overall performance score of 30 out of a possible 30 was illustrated, showing balanced achievement across the three bottom lines of people, planet, and profit.
Desso's CEO discusses the company's vision of becoming a world leader in environmentally responsible flooring. Desso focuses on innovation through creativity, functionality, and cradle-to-cradle design to develop flooring products that improve health, well-being, and indoor air quality. Key products and initiatives discussed include AirMaster carpet that removes particulate matter from the air, SoundMaster carpet that improves acoustics, and programs to take back carpets and reuse materials through a circular economy approach.
New Studies and Insights on the Benefits of Gender Equality in Leadership Pos...Sustainable Brands
New studies show that gender equality in leadership positions provides several benefits. Research found that companies with more women in top management faced fewer lawsuits and showed improved financial performance and credit quality. Having more women in leadership was also linked to less fraud and more conservative financial reporting. Additional studies showed gender-diverse boards achieved greater innovation success, had boards that were more involved in monitoring and strategy, and saw increased productivity when more women were in leadership roles. Companies with more women on their boards were also more likely to invest in sustainability measures.
Taking the Pulse of a Growing Movement: Divestment and Fossil-free CampaignsSustainable Brands
This document discusses the growing fossil fuel divestment and renewable energy investment movement. It summarizes that since 2011, companies in the global energy and big oil sectors have significantly underperformed the S&P 500. It also notes that the S&P-TruCost Carbon Efficient Index, which tracks firms with lower carbon output, has outperformed the S&P 500 since its launch. Additionally, the document outlines how various types of investors including individuals, foundations, cities, and universities are increasingly adopting fossil fuel free investment policies. It provides an example of one investment portfolio that has reduced its exposure to fossil fuel reserves by 70% through divestment and reinvestment in cleaner alternatives. Finally, it proposes a 5 year
SB'12 Sketch Blog by Lorne Craig
A global revolution is in full swing, and the Sustainable Brands Conference is where sustainability, brand and innovation leaders gather to learn, share and strategize to shape the future. SB '12 was the largest gathering to date, a kinetic convergence of innovators from more than 150 companies from around the world finding new ways to create monumental disruption in traditional models of commerce and consumption.
1. Babbo Natale, dopo aver consegnato tutti i
regali ai bambini buoni, va a festeggiare il
Natale con gli elfi, gli gnomi e le renne.
…questo è quello che si racconta ai bambini!!!
La verità è che dopo la consegna dei regali ai
bambini buoni, il caro Babbo Natale se ne va a
festeggiare con le
BAMBINE BUONE