Publishers are companies that promote, market, distribute and finance video game titles. They are mostly large international companies based in the UK, though some notable domestic publishers also exist. Publishers play a key role in deciding which games get developed by influencing funding decisions.

1. Publishers
These are the companies that are responsible for promoting, marketing,
distributing and, usually, financing games titles. They are mostly
international companies with a UK base, with some notable home–grown
exceptions. Publishers have a key influence on what games get made.
Job opportunities tend to be in commissioning, product/financial
management, developer liaison, marketing, product strategy and market
research.