The document discusses a proposed plan to lower gas prices by not purchasing gas from the two largest gas companies, Exxon and Shell. It suggests that if millions of consumers stop buying gas from these companies, it will hurt their profits and force them to lower prices, starting a "price war". The document encourages readers to forward the message to at least 10 other people so that over 8 days, 300 million people could participate and put pressure on Exxon and Shell to lower prices. It argues that this coordinated effort could give consumers more control over gas prices.