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Ambassadorwhitepaper
This document discusses how ambassador programs can be an effective marketing tool for economic development organizations. It provides the following key points:
1. Ambassador programs recruit local leaders and influencers to promote the community and share success stories with their professional networks. This provides a more credible endorsement than typical marketing materials.
2. Effective programs strategically select ambassadors who are well-connected locally and beyond. They provide ambassadors with tools and opportunities to represent the community at events and online.
3. Programs involve ambassadors in prospecting and networking with potential investors. Ongoing communication and recognition keeps ambassadors engaged. When implemented well, ambassador programs can significantly expand the reach of an economic development organization's messaging.
Dell Award Presentation
Array Consulting created an online platform called ArrayGlobe powered by their software JASON to help Indian students search for overseas education opportunities. The platform provides personalized guidance and automated updates to students throughout the application process. It has helped Array increase sales and admissions while improving service. Array hopes to expand the platform to include more countries/courses and provide additional student services to become the leading global education resource for Indian students.
Asklepios and mydoctor.ca
How the Canadian Medical Association is using social media to connect doctors and patients and doctors with doctors - Presentation to Medicine 2.0 conference, Toronto, Sept. 17, 2009
Mphone
The mobile phone market has grown significantly over the past 15 years. Growth was initially limited by the high costs of building cell tower infrastructure, but investments have led to 98% infrastructure completion. Now there are 10% more subscribers for each dollar invested in infrastructure. The number of mobile subscribers has increased dramatically globally between 1990 and 2005, with the largest growth in the United States, Europe, and Asia.
New Tools for Economic Developers
Social media in particular has democratized marketing and communication, providing real-time feedback on your brand and the effectiveness of your latest marketing efforts. Transparency and personality are applauded in the social realm, and corporate speak and PR spin are harshly punished.
It’s a whole new world out there. This white paper will offer a practical guide to get you started with social media, blogs and email campaigns – the new communication tools for economic developers.
Mphone
The mobile phone market has continued growing for 15 years. Early growth was limited by the high costs of building cellular infrastructure like cell towers. Mobile network providers relied on significant investments from other communication companies to establish the infrastructure needed for mobile service.
Recommended
Ambassadorwhitepaper
This document discusses how ambassador programs can be an effective marketing tool for economic development organizations. It provides the following key points:
1. Ambassador programs recruit local leaders and influencers to promote the community and share success stories with their professional networks. This provides a more credible endorsement than typical marketing materials.
2. Effective programs strategically select ambassadors who are well-connected locally and beyond. They provide ambassadors with tools and opportunities to represent the community at events and online.
3. Programs involve ambassadors in prospecting and networking with potential investors. Ongoing communication and recognition keeps ambassadors engaged. When implemented well, ambassador programs can significantly expand the reach of an economic development organization's messaging.
Dell Award Presentation
Array Consulting created an online platform called ArrayGlobe powered by their software JASON to help Indian students search for overseas education opportunities. The platform provides personalized guidance and automated updates to students throughout the application process. It has helped Array increase sales and admissions while improving service. Array hopes to expand the platform to include more countries/courses and provide additional student services to become the leading global education resource for Indian students.
Asklepios and mydoctor.ca
How the Canadian Medical Association is using social media to connect doctors and patients and doctors with doctors - Presentation to Medicine 2.0 conference, Toronto, Sept. 17, 2009
Mphone
The mobile phone market has grown significantly over the past 15 years. Growth was initially limited by the high costs of building cell tower infrastructure, but investments have led to 98% infrastructure completion. Now there are 10% more subscribers for each dollar invested in infrastructure. The number of mobile subscribers has increased dramatically globally between 1990 and 2005, with the largest growth in the United States, Europe, and Asia.
New Tools for Economic Developers
Social media in particular has democratized marketing and communication, providing real-time feedback on your brand and the effectiveness of your latest marketing efforts. Transparency and personality are applauded in the social realm, and corporate speak and PR spin are harshly punished.
It’s a whole new world out there. This white paper will offer a practical guide to get you started with social media, blogs and email campaigns – the new communication tools for economic developers.
Mphone
The mobile phone market has continued growing for 15 years. Early growth was limited by the high costs of building cellular infrastructure like cell towers. Mobile network providers relied on significant investments from other communication companies to establish the infrastructure needed for mobile service.
Flowstarters : no-nonsense HR voor de KMO
Wie zijn we?
Wat doen we?
Wat hebt u aan ons?
Subsidie via KMO portefeuille!
Economic Development Marketing in Canada 2010
The results of the 2010 EDAC/on3 survey of Canadian Economic Developers with regard to marketing practices, trends, budgets and ambitions.
BILD Presentation
The document describes the Byhalia Instructional Leadership Development (BILD) initiative presented by Todd Sanderson and Clif Mims. BILD is a professional development program for Byhalia High School, which was identified for school improvement in 2008. The initiative focuses on using technology like laptops and tablets to improve student achievement, while recognizing that technology alone is not sufficient and learning must be the central focus.
Fighting for your Economic Development Marketing Budget
This document summarizes strategies for economic development marketers to justify their marketing budgets when facing budget cuts. It addresses three common concerns: not understanding marketing goals, justifying marketing spending during economic downturns, and difficulty measuring marketing results. The summary recommends: 1) Presenting a marketing plan clearly linked to economic development goals; 2) Demonstrating that maintaining marketing provides long-term competitive advantages; 3) Including comprehensive measurement strategies focusing on analysis and implications to evaluate marketing results.
Economic Development Marketing in Canada
The results of a 2009 survey of Canadian Economic Development professionals, conducted by On Three Communication Design Inc., in partnership with the Economic Developers Association of Canada.
Slideshow On Sentences
This document discusses writing complete sentences and avoiding fragments and run-ons. It defines a sentence fragment as lacking necessary parts of speech to express a complete idea, and provides an example missing a subject. A run-on sentence expresses two complete ideas without proper punctuation. The document compares fragments and run-ons to complete sentences and provides guidance on how to fix fragments by adding missing parts of speech and run-ons by separating ideas with punctuation.
Usability engineering
This document discusses usability engineering and keeping website visitors engaged. It defines usability and explains that usability engineering aims to create human-computer interfaces with high usability. The first minute a visitor spends on a website is important, as they will look for information in the first 30 seconds and browse the home page in the next 30 seconds. The document lists 10 common website design mistakes and provides examples of good and bad designs related to first impressions, navigation, search functionality, content usability, use of images/videos, and page loading speed. It also discusses how usability testing and search engine optimization relate to usability.
AF Composites Info
Nickels Boat Works and AF Composites are fiberglass and composite manufacturing companies located in Flint, Michigan. They have decades of experience building boats, military equipment, and other fiberglass parts. Their capabilities include prototyping, production mold making, fiberglass layup, assembly, and painting. They seek to become a supplier for small wind turbine developers by leveraging their composite manufacturing expertise.
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Flowstarters : no-nonsense HR voor de KMO
Wie zijn we?
Wat doen we?
Wat hebt u aan ons?
Subsidie via KMO portefeuille!
Economic Development Marketing in Canada 2010
The results of the 2010 EDAC/on3 survey of Canadian Economic Developers with regard to marketing practices, trends, budgets and ambitions.
BILD Presentation
The document describes the Byhalia Instructional Leadership Development (BILD) initiative presented by Todd Sanderson and Clif Mims. BILD is a professional development program for Byhalia High School, which was identified for school improvement in 2008. The initiative focuses on using technology like laptops and tablets to improve student achievement, while recognizing that technology alone is not sufficient and learning must be the central focus.
Fighting for your Economic Development Marketing Budget
This document summarizes strategies for economic development marketers to justify their marketing budgets when facing budget cuts. It addresses three common concerns: not understanding marketing goals, justifying marketing spending during economic downturns, and difficulty measuring marketing results. The summary recommends: 1) Presenting a marketing plan clearly linked to economic development goals; 2) Demonstrating that maintaining marketing provides long-term competitive advantages; 3) Including comprehensive measurement strategies focusing on analysis and implications to evaluate marketing results.
Economic Development Marketing in Canada
The results of a 2009 survey of Canadian Economic Development professionals, conducted by On Three Communication Design Inc., in partnership with the Economic Developers Association of Canada.
Slideshow On Sentences
This document discusses writing complete sentences and avoiding fragments and run-ons. It defines a sentence fragment as lacking necessary parts of speech to express a complete idea, and provides an example missing a subject. A run-on sentence expresses two complete ideas without proper punctuation. The document compares fragments and run-ons to complete sentences and provides guidance on how to fix fragments by adding missing parts of speech and run-ons by separating ideas with punctuation.
Usability engineering
This document discusses usability engineering and keeping website visitors engaged. It defines usability and explains that usability engineering aims to create human-computer interfaces with high usability. The first minute a visitor spends on a website is important, as they will look for information in the first 30 seconds and browse the home page in the next 30 seconds. The document lists 10 common website design mistakes and provides examples of good and bad designs related to first impressions, navigation, search functionality, content usability, use of images/videos, and page loading speed. It also discusses how usability testing and search engine optimization relate to usability.
AF Composites Info
Nickels Boat Works and AF Composites are fiberglass and composite manufacturing companies located in Flint, Michigan. They have decades of experience building boats, military equipment, and other fiberglass parts. Their capabilities include prototyping, production mold making, fiberglass layup, assembly, and painting. They seek to become a supplier for small wind turbine developers by leveraging their composite manufacturing expertise.
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Fighting for your Economic Development Marketing Budget
Fighting for your Economic Development Marketing Budget
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